Summer Internship Project

on
ONLINE AUCTIONS OF BY PRODUCTS &
SECONDARY PRODUCTS OF BOKARO STEEL PLANT
& COMPETITOR ANALYSIS OF SAIL WITH OTHER
STEEL INDUSTRIES.
Prepared By:
AVANEESH SINGH, B.COM (HONS.) 2nd YEAR
REGIONAL COLLEGE OF PROFESSIONAL STUDIES & RESEARCH, BAREILLY
 RECOMMENDATIONS
• Focus on exclusive dealership not on
dealership.
• Focus on untouched rural market.
• New product design for rural market.
• Digital & Social Media promotions.
• Just in time should be included.
 OBJECTIVE PROJECT-2

• Gaining competitive advantage over

competitors.
• Enhancement of dealership network.
• Identify new markets .
• To find out promotional activities for
rural markets.
 TAKEAWAYS & LEARNING

• Entire process of online auctions.

• Client handling.
• Business development techniques in
steel industries.
 TASKS PERFORMED
• Customer handling on telephone during the
online auctions.
• Meeting the prospects & convert them into
final customers.
• Decreasing the process time of refunds.
• Helping customers to get the dispatch orders
on time to ensure timely dispatch of
products.
 THREATS

• Entrance of International Players.

• Environmental Issues in India.
• Small Local Players.
 WEAKNESS

• Dependency for Coking Coal.

• Lack of co-ordination between different
departments.
• Less differentiated products.
Thank You