WELCOME TO SPICE

JET
“ RED. HOT. SPICY”
CONTEXT:-
• Overview
• History
• Promoters & Managers
• Services offers.
• Details of Route
• Marketing & Promotion Strategy
• Competitors
• Observations
• Thankful note
OVERVIEW
• SpiceJet is one of the low-cost airline in INDIA.

• Cheap and best aircraft among all aircrafts.

• Has headquarter at Gurgaon and Haryana.

• Operates Airbus and Boeing aircraft serving 330 domestic & international destinations per day

• 27% Growth in number of passengers.

HISTORY:-

• Spice jet was launched in May ,2005

• Founded by Mr. Ajay sing. Mr. Ajay Sing

• In 2008, SpiceJet became India’s second-largest low-cost airline in terms of market

share.

• In 2009, SpiceJet Won World Travel Market Awared.

PROMOTERS & MANAGERS
Mr. Ajay Sing is the Chaiman and
•Mr. Ajay Sing Director of spicejet .
• Having employees about 20,000 crew cabins
SERVICES OFFERS

• Services given in Cabin

 DETAILS OF ROUTE COVER

• Domestic Route
• DELHI
• BENGALURU
• BHOPAL
• CHENNAI
• AHMEDABAD
• HYDERABAD
• International Route
• BNGKOK
• DUBAI
• COLOMBO
• HONG KONG
• KOCHI
• USA
MARKETING & PROMOTIONAL
STRATEGIES
• Print ads in newspapers and magazines.

• TV Commercials.

• Internet media initiatives.

• Hoardings at airports and shopping malls.

 Cut throat
COMPETITORS challengers for
Spice Jet
•GO AIR
•AIR INDIA
•INDIGO
•JET AIRWAYS
•EMIRATES
•GULF AIR
OBSERVATIONS

• Revenue increases by USD 795.25 Million

• Operating Income USD 101.52 Million
• Whereas Net Income is decreases by USD 57.65 Million.
• But hoping that the annual losses would be Less in the financial year 2018-19
• At the last public is showing more interest in LOW-COST AIRLINE because
no airline can become like SPICEJET.’’RED. HOT. SPICY.’’
THANKS FOR WATCHING !!
• First of all I would like to thanks to my teacher MA’AM DR.
ANJALI CHAUDHARY and all the subject teachers who helped me with my
project.
AT last I want to thanks to our Principal Sir Sanjay WADHA for
giving these type of activities to student. Through which I was able to inhance
my computer knowledge and my own amplitude skills.

Thank you for giving such opportunities