NAT URE A ND

I NQ UI RY O F
RE SE AR CH
OBJECTIVES
describe characteristics, strengths, weaknesses
and kinds of quantitative research

illustrate the importance of quantitative research

across fields
differentiate kinds of variables and their uses
 Slide 3 Think!
1. How do you cope up with this new normal
and new mode of learning?
2. How can research help in getting life back to
normal?
3. How important is research both in education
and in life?
QUANTITATIVE RESEARCH

A formal, objective and systematic process using

 Measurement
 Hypothesis Testing
 Data Analysis
CHARACTERISTICS OF
QUANTITATIVE RESEARCH
1. Orderly and Systematic
It sorts an orderly pattern and sequential
procedure

2. Controlled
All variables are kept constant except those that are
tested and experimented
3. Empirical
It is based on observing and experimenting
theories
4. Objective
It is unbiased and logical because all findings are
logically based on proper experiment and
investigations
5. Transformative
Data can be numerical and are treated statistically
 STRENGTHS
Reliability through critical
analysis
Short time frame for
administered survey
Facilitated numerical data
for groups and extents of
agree or disagree from
respondents
WEAKNESSES
No human perception
and beliefs
Lack of resources for
large scale research
No depth experience
description
KINDS OF QUANTITATIVE RESEARCH
1. Descriptive Research

Information is collected without changing the

environment or nothing is manipulated

Used to obtain information concerning the

current status of the phenomena
 Three main purposes of descriptive studies can be
explained as describing, explaining, and
validating research findings
Examples:
Level of Budgeting Skills among ABM students in Olivarez College
Tagaytay
Factors affecting the Modality of Assessments among Senior High School
Faculty Members of Olivarez College Tagaytay
Hands On: An Assessment on Practical Learning among HE students in
Olivarez College Tagaytay
Level of Awareness towards the Lowering Criminal Liability among
Grade 11 HUMSS Students
2. Correlational Research
Measures two variables and assesses the
statistical relationship (i.e., the correlation)
between them
There is no manipulation of variables
Examples:
Nutritional Intake and Academic Performance among Grade 12 HE
Students of Olivarez College Tagaytay: A Correlational Study
Relationship between Academic Performance and Blended Learning
Usage
2. Experimental Research

Researcher manipulates or controls variable(s)

and observes effect in other variable(s)

Can be a method for development of a useful

product in a certain community
 Evaluates cause and effect relationship

Examples:
The Effect of a New Treatment Plan on Breast Cancer
Road E-Source: Converting Mechanical Energy into Electrical
Energy with the Use of Piezoelectric Transducers
Development of Electronic Portfolio System for Senior High School
Students of Olivarez College Tagaytay

 
IMPORTANCE OF QUANTITATIVE
RESEARCH
Education
Can be used in measuring the level of
performance of the students as well as the
teachers, effectiveness of the methods
used, programs conducted, and
satisfaction of all stakeholders. Through
this research methods, best practices can
be advanced or enhanced.
IMPORTANCE OF QUANTITATIVE
RESEARCH

Business
It can improve overall marketing
strategies; help the company make
informed decisions on how to move
forward with a particular product or
service. This type of research is largely
utilized in product development and to
create favorable marketing campaigns.
IMPORTANCE OF QUANTITATIVE
RESEARCH

Medical and Health Allied

Services
It yields statistics that can help
improve the rate of recovery of
patients with illnesses and
sicknesses and the efficacy of
medicines and drug, among others
IMPORTANCE OF QUANTITATIVE
RESEARCH

Science and Technology

It can lead to a more responsible
and accountable operation of the
different components of
technology
VARIABLES
Something that varies
Represent persons or objects that can be manipulated,
controlled, or measured for the sake of research

INDEPENDENT VARIABLE DEPENDENT VARIABLE

Presumed cause
Measured factor that the
researcher believes has a causal
impact on the dependent
variable
Presumed effect
The outcome that the
researcher is trying to explain
VARIABLES
The one doing the influencing is the independent
variable; the one being influenced is the dependent
variable

Example: A person’s income may vary according to age,

gender
or social class

INDEPENDENT VARIABLE DEPENDENT VARIABLE

Age, gender or social class person’s income