You are on page 1of 14

Nina Lekhi

Founder of
ABOUT
• Nina Lekhi, MD and Chief Design Curator, Baggit, is an
entrepreneur by profession and a role model for many aspiring
entrepreneurs had started her journey from scratch.
• She has built a popular vegan bag and accessories brand over the
years.
• She shares the inspiring journey of building her out-of-home
business to a Rs 100 crore plus empire and growing across the
globe.
• It delivers quality bags and accessories made out of cruelty-free
material.
Early Life
• Nina Lekhi was a meritorious student during her
school days
• Studied at Sophia Polytechnic
• Did part-time courses on textile designing and
interior decoration
• Worked as a salesgirl
How Baggit started

• Launched Baggit with a friend in 1985


• Visited wholesale markets for raw materials
• Borrowed initial investment of Rs.7,000 from mother
• Used untrained labour- liftman, security guard
• Started off by supplying to Kripalini and Amarsons
• Deal with Amarsons kept cash flowing
• 1986-67 orgainsed exhibitions
• 1989- opened a counter store at the Oberoi Hotel
Growth Years
• 1985 ("Proving" Herself)- Bursting with energy and highly motivated, the youngster

learnt her first few lessons in retail.


• 1990 (Red-letter day)- Opened a manufacturing unit at Lalbaug.
• 1992- Launched her first exclusive "Baggit outlet" at Kemps Corner in Mumbai.
• 2008- Baggit included franchise agreements into its revenue model.
• 2013- Five of the company's 21 stores were franchised.
• " Today, my attrition rate is near zero," says the entrepreneur.
Baggit
Brand Offerings
MEN
• Bags
• Wallets
• Accessories

WOMEN
• Handbags
• Slingbags
• Wallets
• Laptop Bags
• Backpacks
• Accessories
PRICE
RANGE
Baggit being a fashionable yet affordable brand
they not only ensure that their products are in the
price range of 499 - 3999 but are also made up of
high quality
materials.
Made In India
Proudly MADE IN INDIA

Being a Made in India brand Baggit acquire the


distinct touch that allows them to stand out.
• Sustainable Brand
• Contributes to India's Growth
• 30 Years Of Excellence
Ethics

• Cruelty - Free, Vegan Fashion


• Environmental Friendly Approach
Other Side

• Siddha Samadhi Yoga (Teacher)


• Katarkhadak Village (Adopted)
KEY LEARNINGS
FAILURE IS THE STEPPING STONE TO SCUCCESS

WORK-LIFE
INCLUSIVITY NEVER QUIT
BALANCE

VISIONARY PASSIONATE ETHICAL


THANK YOU
If I can do it, so can you
SHUBHI GOEL
SAKSHI GOYAL
DIVYA DIDWANIA
KHUSHI KUSHWAHA
SRUSHTI THAKER
SUNITRA MANGLANI
VARDHA MUNJAL
SEJAL GUPTA

You might also like