Professional Documents
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EFFECTIVE COMMUNICATION IN
AN ORGANISATION
BY:-
• Sanya Khurana (BBA GEN-2)
• Ankita Tiwari (BBA GEN-2)
EFFECTIVE COMMUNICATION IN AN ORGANISATION
• WHAT IS • IMPORTANCE OF
COMMUNICATION? BUSSINESS
Communication is simply the act COMMUNICATION
Exchanging information
of transferring information from Preparing plans and policies
one place, person or group to • TYPES OF Achieving goals
another. Increasing employee's • PROBLEMS FACED
COMMUNICATION
efficiency DUE TO
Solving problems
VERBAL Making decisions INEFFECTIVE
ORAL Improving industrial relation COMMUNICATION
WRITTEN Publicity of goods and services The creation of uncertainty
NON-VERBAL(BODY Removing controversies A conflict on the designation
Enhancing loyalty of resources
LANGUAGE,GUESTURES)
Lack of collaboration and
poor teamwork
Gossiping and friction
HOW TO ACHIEVE EFFECTIVE Decrease in morale and
engagement
COMMUNICATION?
“7C’s OF COMMUNICATION”
1. CLEAR : Make objectives clear
2. CONCRETE : Strong; use facts, figures & data
3. COMPLETENESS : Understandable; Complete information
4. CONCISE : Short; Precise
5. CORRECTNESS : Correct messages; correct mode of communication
6. CONSIDERATION : Communicate according to the audience
7. COURTESY : Being Polite, Generous & showing gratitude