APPLICATION OF

STATISTICS IN REAL LIFE

-Pragya Goyanka
-BMS,1st year
 "Statistics is the grammar of science."
-Karl Pearson

WHAT IS
STATISTICS?
"Statistical thinking will one day be as
necessary for efficient citizenship as
the ability to read and write."
-H. G. Wells
 TOURISM

STATISTICS IS
USED IN:
CORPORATE SECTOR
Tourism statistics is defined as the collection of data about every aspect of
tourism, analyzing the data so collected and coming out with an interpretation
of what the data is saying with the view of making some predictions based on
findings of the analysis.

STATISTICS IN
TOURISM
•It is used as a monitoring
instrument.
• Statistics are essential in the
planning and development of
physical facilities.
•Ascertain the effectiveness of
tourism policy. IMPORTANCE
•To design marketing strategies.
OF TOURISM
STATISTICS
 • Tourism contributes a significant share to Vietnam’s GDP, and the economy has relied on
domestic travel to buoy the sector during the covid times.
• Vietnam’s tourism sector relies heavily on international travel, which plunged last year.
International flights dropped 80 percent in October 2020 from the same time period a year
earlier. Hotels, in turn, filled only 30 percent of their rooms. The sharp drop in foreign
travellers has had an outsize impact on Vietnam’s overall economy
• Even with favourable tailwinds driven by domestic tourism, Vietnam will be dependent on
international markets, which represent around $12 billion in spending.
• Vietnam has been pursuing a zero-case-first strategy to bring back it’s tourism industry to ppre
covid levels. This strategy is associated with markets in which COVID-19 transmission rates are
low and—as a result—traveller confidence, at least on a domestic level, is relatively high. By
implementing the zero-case-first approach and taking into account Vietnam’s currently
A CASE STUDY: resilient local economy and proactive government campaigns, Vietnam’s tourism sector could
recover to precrisis levels in 2024 . 
TOURISM IN
VIETNAM
 Statistical research in business enables managers to analyse past performance, predict
future business practices and lead organizations effectively.
1)Descriptive analytics
It looks at what has happened and helps explain why. By using historical data, managers can
analyse past successes and failures. This is also called “cause and effect analysis.” Some
common applications of descriptive analytics include sales, marketing, finance and
operations.

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2)Predictive analytics

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It uses a variety of statistical techniques (such as modelling and data mining) to predict

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future probabilities and trends based on historical data. Some common applications of
predictive analysis include fraud detection and security, risk assessment, marketing and
STATISTICS IN operations.

CORPORATE
SECTOR

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 1)PERFORMANCE MEASUREMENT:

The late management guru Peter Drucker once said that what gets
measured in business is what gets done. With this in mind, many business
IMPORTANCE OF leaders rely on key performance indicators, or KPIs, to measure how well
their companies operate. Examples of KPIs include quarterly profits,
STATISTICS IN

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customer satisfaction, and project completion rates, all of which can be

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COR PORATE SEC TOR quantitatively measured.

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2)BOOSTS PERFORMANCE:

Statistics not only help measure business performance, but can also
provide a means for boosting it. Management consulting giant 
McKinsey and Company calls statistical data a frontier for business
innovation.

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3)IMPORTANCE IN COMMERCE:

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Effective collection and analysis of statistical data can yield valuable

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insight for companies about the likes, dislikes and buying habits of their
customers. Using data from a variety of different sources – like suppliers,
social media, other websites and internet searches – companies can
accurately segment their customer bases, precisely tailoring their services
and products to satisfy these consumers and clients, and thus, make
more sales.
 • The success of Zomato lies in its robust Business Model.
Essentially Zomato is an application whose business model
encircles the provision of food delivery services, provision of
information, user reviews, and menus of partner restaurants.

• Consumers are the main source of income. This is done through

A statistical analysis is done where data , i.e, the research is
collected and customised according to the customer’s search
preferences, user review and ratings, and the price level which a
customer is ready to pay. After one order, the search and
preferences are optimised through the individual statistics of the
customer.

A CASE
A CASE STUDY
STUDY
REFERENCES:
-http://mospi.nic.in/210-corporate-sector-statistics\
-https://iide.co/case-studies/business-model-of-
Zomato/
-https://www.mckinsey.com/featured-insights/asia-
pacific/reimagining-tourism-how-vietnam-can-
accelerate-travel-recovery
-https://www.unwto.org/tourism-statistics-data

At the end, I’d like to mention that.

-Statistics is a great tool but as with all tools -
be careful how you use it, because :
“There are three types of lies -- lies, damn lies,
and statistics.”
― Benjamin Disraeli

THANK YOU