Department of MBA

Subject :- “ Personal Selling Lab ”

Topic: Types of Personal Selling

Sub Topic :- Qualities of winning sales person

Presented By:
Prof. Vivek Vinayakrao Wankhede
Assistant Professor in Dept. Of MBA
MBA(Marketing + HR), MA (Psychology-p), BE(Bio-Medical), B.Ed
 Department of MBA
Personal Selling

https://www.uplead.com/personal-selling/

https://www.vedantu.com/commerce/personal-selling

https://www.marketingtutor.net/personal-selling/

https://www.feedough.com/personal-selling-definition-f
eatures-types-examples/

http://financialyard.com/types-of-personal-selling/
B Y P R O F. V I V E K V I N AYA K R A O WA N K H E D E
 Department of MBA

Types of Personal Selling

Order Taker: Order takers receive requests and

queries from the customers. In simple terms, the
customer approaches these salespersons. They usually
hold positions like retail sales assistant or telemarketer
and focus mainly on determining customer needs and
pointing to inventory that meets such needs.

B Y P R O F. V I V E K V I N AYA K R A O WA N K H E D E
 Department of MBA

Types of Personal Selling

Order Creator: Order getters reach out to new

prospects and persuade them to make a direct
purchase. These are in-field salespersons who bring in
new clients to the business.

B Y P R O F. V I V E K V I N AYA K R A O WA N K H E D E
 Department of MBA

Types of Personal Selling

Order Getter: Order creators don’t close the deal, but

persuade the customers to promote the business’s
offering, leading to sales eventually. For example, a
pharmaceutical company reaching out to a doctor to
persuade him to prescribe the company’s medicine.

B Y P R O F. V I V E K V I N AYA K R A O WA N K H E D E
 Department of MBA
Today, one can witness personal sales in:

Retail Stores: Retail stores like Walmart, Ikea, etc. employ a sales

staff that help customers choose the best product according to their own
needs and wants. 
Door-to-Door Sales: Some B2C businesses (like Gillette) and B2B
businesses (like PayTM) employ sales staff that visit prospective customers
homes and offices to educate them about the company’s offerings and
persuade them to use or buy the same.
B2B Outreach: B2B salespersons often outreach prospective clients
online or offline and use person-to-person communication to close sales.

B Y P R O F. V I V E K V I N AYA K R A O WA N K H E D E
 Department of MBA
Qualities of Winning Sales Person

https://www.forbes.com/sites/forbescoachescouncil/2020/07/15/what-makes-a-great-salesperson-k
ey-personality-traits-of-top-sales-performers/?sh=6b94afca59b5

https://www.forbes.com/sites/forbesbusinessdevelopmentcouncil/2020/03/10/hiring-for-sales-look
-for-the-six-c-character-traits/?sh=1b54eb9c66fa

https://www.economicsdiscussion.net/sales/qualities-of-a-salesperson/32287

https://www.pipedrive.com/en/blog/25-qualities-salespeople

https://corporatecoachgroup.com/blog/what-are-the-qualities-of-a-professional-sales-person

https://www.businessmanagementideas.com/management/salesmanship/qualities-of-a-salesman/2
0021
B Y P R O F. V I V E K V I N AYA K R A O WA N K H E D E
 Department of MBA

Content From: https://www.managementstudyguide.com/job-analysis.htm

B Y P R O F. V I V E K V I N AYA K R A O WA N K H E D E
 Department of MBA

THANK YOU
Presented By:
Prof. Vivek Vinayakrao Wankhede
Assistant Professor in Dept. Of MBA
MBA(Marketing + HR), MA (Psychology-p), BE(Bio-Medical), B.Ed