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BUSINESS MANAGEMENT
BARAMATI.
AFFILIATED TO MAHATMA PHULE KRUSHI VIDYAPEETH, RAHURI.
PRESENTATION ON
Hands On Training
PRESENTED BY-
Tarkase Swarup Ramesh
Reg.No.: BAB024/2018
AT & SONS
TYPES OF AGRO-BASED INDUSTRIES
Agro-Based
Industries
Telangana
Jharkhand
Uttarakhand
Punjab
Andhra Pradesh
Jammu &
Kashmir
Bihar
Chattisgarh
Tamil Nadu
Uttar Pradesh
0 50 100 150 200 250 300 350 Production
400 (000 tonnes
450
Products
Aonla
Candy
Syrup treatment
Amla fruit Preparation of
Water blanching (osmosis treatment
washing with syrup with sugar
and slicing increased syrup
water upto 48° Brix
penetration)
Payback Period =
Pay back period of aonla candy for AT & sons is 0.21. Which means it would take 2 months and 15 days to
recover the initial investment.
PER KG COST OF AONLA CANDY
Sr no Particulars 2020-21 per kg
1 Yield of Candy/year 4,960
2 Fixed cost 9612.66 1.94
3 Variable cost 1141840.00 230.21
4 Total cost 1151452.66 232.15
5 Production cost(Rs/kg) 232.15
Per kg fixed cost for aonla candy is Rs. 1.94 while per kg variable cost is Rs.
230.21. Total cost per kg for aonla candy is Rs. 221.73
BCR
Sr no Year Benefit Cost D.F @15% PWB PWC
1 2020-21 1232000 853693.3 0.87 1071304.3 742342
2 2021-22 1612000 1151453 0.76 1218903.6 870664
3 2022-23 1800480 1266598 0.66 1183844.8 832809
4 2023-24 1950520 1393258 0.66 1282498.6 916090
5 2024-25 2145572 1532583 0.66 1410748.4 1007699
TOTAL 6167299.7 4369602.41
BCR 1.41
BCR of Aonla candy for AT & Sons is 1.41. This indicates that the company
earns Rs. 0.41 When it spends Rs. 1
NPW
Sr no Year Benefit Cost Net income DF @ 15% NPW
1 2019-20 0 108893.40 -108893.40 0.86 -94689.91
2 2020-21 1232000 853693.29 378306.71 0.86 328962.35
3 2021-22 1612000 1151452.66 460547.33 0.75 348239.95
4 2022-23 1773200 1266597.92 506602.07 0.65 333099.08
5 2023-24 1950520 1393257.71 557262.28 0.57 318616.51
6 2024-25 2145572 1532583.49 612988.50 0.49 304763.62
TOTAL 1538991.629
Net present worth of Aonla candy of AT & Sons is Rs. 15389910.62 This is a positive
figure, hence the project is economically feasible.
BREAK EVEN POINT
1) Quantity terms=Fixed cost/ (selling price per kg-variable cost per
kg)
= 9612.66/(325-230.21)
= 887.52 kg
2) Monetary term= Fixed cost/ (1-variable cost per kg/selling price
per kg)
6854.32/(1-230.21/325)
= Rs.288443
MARGIN OF SAFETY
PRICE SPREAD
Sr.No Particular Amount Percent
1 Total Marketing Cost 325.00 88.83
2 Market margin of Retailer 40.89 11.17
3 Price paid by consumer 365.89 100.00
Price Spread 40.89
FINDINGS
The total fixed cost required is Rs 9612.66.
The payback period is 0.21 and BCR is 1.41. So the project is economically feasible and profitable.
CONCLUSI
ON:
BCR of AT & sons is more than 1 hence, the business is profitable. NPW of
the company is in positive hence, the project is economically feasible and
acceptable. Per kg cost of production for aonla candy is Rs. 221.73. Margin of
safety for aonla is 4362 kg which indicates that unless the sales fall under this
number the company is not losing money on its initial investment.
BUSINESS PLAN
Product: Packed pomegranate arils
WHY CHOOSE THIS
PRODUCT?
Because of the amount of efforts required for extracting arils from a pomegranate the
demand for this ready to eat product would be high. Especially in the younger
generation of the costumers.
Many costumers with hectic lifestyles, especially in cities will appreciate this product
AT & sons already has good business relations with many retail stores and malls in
the city which would make it easy to place their product.
The company also has a good brand reputation which would help in quick sales of
the product.
Pomegranate arils if frozen can be preserved for 3-4 months which would make the
fruit available in off-season of production.
The company already has a packing machine and other infrastructure, it only needs to
purchase a Pomegranate aril extractor and separator.
CHOOSING THE VARIETY
Variety of Choice: Aarakta
Benefit of choosing aarakta is because its perhaps the sweetest variety amongst
the commonly grown ones.
It is also the cheapest in the market mainly because of its dull outer layer which
reduces its appeal to the costumers.
It is also a variety which requires least amount of chemical sprays if compared to
the traditional varieties like bhagwa. This can be used as a good marketing
strategy to attract health conscious audience.
The skin of this variety is also thinner as compared to other varieties which leads
to low wastage.
POMEGRANATE ARIL EXTRACTOR AND
SEPARATOR
Capacity: 60 kg fresh fruit/ha
Price: Rs. 4,00,000
• The machine is made of SS wire basket containing vanes mounted at 45º angle to the shaft
axis.
• The centrifugal basket moves at a speed of 400 rpm. It operates on ¼ HP motor.
• For separation of arils, mature pomegranate fruits are halved manually and fed into the
hopper of the machine.
• The seeds are extracted from the fruit and separated from the rind mechanically as a result
of centrifugal action.
PRODUCT PERCENT SHARE
Sr no Name of plant Production in Kg % share of product
1 Banana Chips 6,500 47.27
2 Amla Candy 5,250 38.18
3 Pomegranate arils 2,000 14.55
Total 13,750 100.00
INITIAL CAPITAL INVESTMENT
Quantit Amount for Pomegranate
Sr No Particulars Unit Rate(in Rs) Amount % share
y arils
A Rental Agreement 15000 3.24
1 Municipal Cooperation Water Month 12 300 3600 0.78 523.64
C Machinery 0 0.00 0.00
1 Pomegranate aril extractor Nos. 1 400000 400000 86.52 58181.82
2 Packing Machine Nos. 2 1300 2600 0.56 378.18
3 Weighing balance Nos. 2 3654 7308 1.58 1062.98
D Other
4 Cauldron Nos. 2 3500 7000 1.51 1018.18
5 Knife Nos. 4 150 600 0.13 87.27
6 Rack Nos. 1 5000 5000 1.08 727.27
7 Tub Nos. 4 450 1800 0.39 261.82
8 Table 1 3500 3500 0.76 509.09
9 Chair Nos 3 300 900 0.19 130.91
10 License fee Nos 1 10,000 10000 2.16 1454.55
11 Miscellaneous Assets Nos 1 5,000 5000 1.08 727.27
Total 462308 100.00 67244.80
Interest @10% 46230.8 6724.48
Total 508538.8 73969.28
FIXED COST
Junk Purchase Expecte Remain Depreciation for
Sr No Particulars Amount Depreciation
Value Year d life life Pomegranate arils
A Rental Agreement 15000.00 1500.00 2020.00 10.00 8.00
C Machinery
Pomegranate aril
1 400000.00 40000.00 10.00
extractor 2020.00 8.00 45000.00 6545.45
2 Packing Machine 2600.00 260.00 2020.00 10.00 8.00 292.50 42.55
3 Weighing balance 3654.00 365.40 2020.00 3.00 1.00 3288.60 478.34
4 Other
5 Cauldron 7000.00 700.00 2020.00 12.00 10.00 630.00 91.64
6 Knife 600.00 60.00 2020.00 8.00 6.00 90.00 13.09
7 Rack 5000.00 500.00 2020.00 10.00 8.00 562.50 81.82
8 Tub 1800.00 180.00 2020.00 8.00 6.00 270.00 39.27
9 Table 3500.00 350.00 2020.00 10.00 8.00 393.75 57.27
10 Chair 900.00 90.00 2020.00 7.00 5.00 162.00 23.56
11 License fee 10000.00 1000.00 2020.00 10.00 8.00 1125.00 163.64
Total 450054.00 45005.40 51814.35 7536.63
Interest @ 10 % 45005.40 5181.44 6724.48
Total 495059.40 56995.79 14261.11
WORKING CAPITAL OF POMEGRANATE ARILS
Sr.No Particulars 2022-23
Unit Qty Rate Amount
A Raw Material
1 Pomegranate Kg 2,000 55 110000
B Labour charges Month 7 7200 50400
C Electricity Charges Months 7 600 4200
F Packaging & Packing Charges 9,000 9,000
G Transportation Charges 7,000 7,000
Storage Months 7
H Pamplet and banner 5,200 5,200
Other 4,200 4,200
Subtotal 190000
Interest @12% 22800
Total 212800
Per Kg Variable cost
NET INCOME
Working
Year Fixed cost Total cost Sales quantity price per kg Total income Net income
capital
2022-23 14261.11 212800.00 227061.11 2,000 130 260000 32938.89
2023-24 15687.22 234080.00 249767.22 2,200 135 297000 47232.78
2024-25 17255.95 257488.00 274743.95 2,420 135 326700 51956.05
2025-26 18981.54 283236.80 302218.34 2,662 140 372680 70461.66
Total 202589.38
Average 40517.88
BCR 1.16