HELLO, TEAMMATES!

Feedback Presentation
Spencer’s Gurgaon Dreamz

Presentation By:

Shubham Sharma
 Gurgaon Dreamz
HELLO, TEAMMATES!
Average Customer footfall – 250 People

Store Entry Elevator failure

Spencer’s Store Rough
Layout Dairy &
frozen
Entry
Exit
A
P
Offers display
P FMCG Section
A
R
Men
E Utensils &
Apparel Beverages
kitchen
Section
L
 HELLO, TEAMMATES!
- Issues related to POP were observed across the stores
Price Communication - Another challenge is, to keep a note on the jackets over the POPs, they too goes
missing

No POP, even
these products
are in display at No Description and POP about
What is this 30 about??
Is it 30% off or product available
Kitchen the product
at 30% of MRP
Mela
Offer Communication HELLO, TEAMMATES!

This Bag is under an

OFFER SCHEME, still
its display was not
attractive!

Great Initiative by Team for Offer BOGO offer display hidden behind , not
Display of EOSS on 16/06/2023 visible directly to customers
Product Display Challenges HELLO, TEAMMATES!

Clothes
not set in
uniform
display Shabby Display
of Trays
Non-Uniformity in
terms of product
and price display
Product Display Challenges HELLO, TEAMMATES!

Display???

Product display not as

per POP Displayed

Not a standard Display

for vegetables!!
 Sales Staff
Cordial Communication Non-Uniformity in doing daily stuff Staff is regular in floor and
& like cleaning products, maintaining stack management
Helpful staff display, POP change etc.

Assisting and following

Great Display of offers by Team
customers for purchase
 What’s New??
These both images represent Spencer’s store entrance being disturbed by construction at Gurgaon Dreamz!

Path to Spencer’s store main

entrance being blocked by Pillars!!

Contingency Plan Next!!

 What’s New??
Snapshots
• Sales Staff people stand
outside the mall and
guide customers to the
store via distinct path

• Moreover, sales people

also communicate
weekend offers
advertisement to
customers going outside
the store as well (pictures
on right)
Customer experience Other Problems Noticed

Air Conditioning
Limited Sales Staff, More Team
Members are required as part of
Ease in walking across section PD, E&E section etc.

Lighting

Less Warehouse space, due to

Navigation?? which stock is present on floor

Sales Customer Behavior

Thank You!