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  • Copy of Results Presentation Template

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    Kuruva Sandeep
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    The document outlines a digital marketing campaign run by Calla & Ivy to increase sales by 10% for their client. The campaign targeted women aged 24-55 in Amsterdam through automatic placements on websites over 3 months with a $10,000 budget. The campaign resulted in 13,000 interactions, 2,000 conversions, and $200,000 in revenue, with a cost per result of $0.58 and return on ad spend of 26.6. The campaign came in under budget at $7,500 and was deemed successful for meeting its objectives and key performance indicators.

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    The document outlines a digital marketing campaign run by Calla & Ivy to increase sales by 10% for their client. The campaign targeted women aged 24-55 in Amsterdam through automatic placements on websites over 3 months with a $10,000 budget. The campaign resulted in 13,000 interactions, 2,000 conversions, and $200,000 in revenue, with a cost per result of $0.58 and return on ad spend of 26.6. The campaign came in under budget at $7,500 and was deemed successful for meeting its objectives and key performance indicators.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    40 views8 pages

    Copy of Results Presentation Template

    Uploaded by

    Kuruva Sandeep
    The document outlines a digital marketing campaign run by Calla & Ivy to increase sales by 10% for their client. The campaign targeted women aged 24-55 in Amsterdam through automatic placements on websites over 3 months with a $10,000 budget. The campaign resulted in 13,000 interactions, 2,000 conversions, and $200,000 in revenue, with a cost per result of $0.58 and return on ad spend of 26.6. The campaign came in under budget at $7,500 and was deemed successful for meeting its objectives and key performance indicators.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 8

    Calla & Ivy

    Goal Calla and Ivvy

    Campaign Objective:
    Increase in Sales by 10% by
    end of Q1.

    KPI:
    Increase Traffic to Website
    Creative
    Assets
    Objective:
    Increase Traffic to website

    Audience:
    ● Amsterdam
    ● Women

    Campaign ● Age : 24 - 55

    Settings Placement:
    Automatic

    Duration:
    3 Months

    Budget:
    $ 10,000
    Campaign Result Campaign Cost
    ● Cost per result : 0.58 per visit ● $ 7,500
    ● Interactions : 13,000
    ● Conversions : 2,000

    ROAS:

    Results Revenue Total Investment


    ● 200,000 ● Advertising: $ 7,500
    ● Cost: $ 100
    ● Total Investment: $ 107,500

    ROI:
    Results
    ● Cost per result : 0.58 per visit

    Conclusion ●
    ●
    Interactions : 13,000
    Produced a Revenue of : $ 200,000

    & Next Steps ●


    ●
    Conversions : 2,000
    RoAS : 26.6
    Thank
    You!

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