II JAI SRIGURUDEV II

Sri Adichunchanagiri Shikshana Trust

SJB INSTITUTE OF TECHNOLOGY

“Internship on K12 TECHNO SERVICE PVT LTD”

20MBA IN 307

Prepared by
THRUPTHI S
1JB21BA108

YOUR NAME, USN, DEPARTMENT OF MBA,SJBIT 1

 INDUSTRY PROFILE
 
• EdTech (a combination of "education" and "technology") refers to
hardware and software designed to enhance teacher-led learning in
classrooms and improve students' education outcomes.
• Edtech in India has grown phenomenally in the last couple of years,
making India the Edtech capital of the world. The private sector is playing
a key role with the public sector acting as a facilitator.
• EdTech can potentially lead to better outcomes for individual students and
the class as a whole.
• Edtech in India has grown phenomenally in the last couple of years,
making India the Edtech capital of the world.
• Edtech helping students prepare for competitive exams, industry reports
found that the success rate went up to about 7% as compared to under
1% through the conventional classroom mass-teaching formats.

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 COMPANY PROFILE
• K12 Techno Services Pvt. Ltd. is a leading education service provider in India,
offering a dynamic suite of academic support, services and solutions to schools.

• K12 Techno Services Private Limited is a Private Company incorporated on 26 Mar

2010. Its registered office is in Bangalore, Karnataka, India.

• The company provides end to end services to various educational institutes across
the metro cities i.e. Hyderabad, Chennai, Mumbai, Bangalore, Gurgaon, Kolkata
and Pune.

• 5 Directors and 2 Signatories are associated with the organization.

Key notes :

• CIN/LLPIN/FCRN: U80101KA2010PTC072102

• Company Legal Name: K12 Techno Services Private Limited

• ROC Code: ROC-Bangalore

• Industry: Education
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• Company No: 072102

• Company Category: Company limited by Shares

• Company Class: Private

• Authorised Capital: ₹ 23.60 cr

• Paid up Capital: ₹ 22.60 cr

• Date of AGM: 30 Nov 2021

• Listing Status: Unlisted

• VISION
“With a vision to usher in education revolution in other parts of the country including
Mumbai K12 in setting up their institutions there as well and is on the outlook of capable
minds who can shape the future of students.”

• MISSION
“The upgraded teaching methodologies, blended with effective use of technology has been
the main idea behind K12 i.e. to pave the way for a global approach towards education”.

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 Mckensy’s 7s Framework
• 1. Structure
• The company follows divisional structure
• If need arises the top management can assign the role to any of its employees

• 2. Strategy
• They provide incentives to the employees on the basis of their performance.
• Continuous follow-up’s
• Meetings are conducted in order to know the weekend and month end targets and
data submissions

3. Systems
• In orders to run the branch operations, k12 has and also provides sufficient
infrastructure for all the branches.
• It has excellence in providing books of their own and courier it to pan India.

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4. Skills
• Over the years, k12 focused on participative engagement has increased and their
programs.
• They have been more closely aligned to cater to their diverse and multi-generational
workforce i.e., opening up of new branches.

• 5. Style
• Style here communicates to all the symbolic actions undertaken by top managers of k12
and its influence on the subordinates.
• Senior employees has the best experience in MNC’s.

• 6. Staff
• Talented employees are assigned as mentors and given real responsibility and moved
into higher positions
• values its employees as its assets and therefore carefully trains and motivates them by
giving them incentives at regular intervals

• 7. Shared Values
• It provides the employees the best service as it believes in retention.
• It provides the parents the best service as it believes in customer satisfaction and
retention
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 Porter’s 5 Force Model
1. Competition in the Industry
• Private investment in Edu-tech is based on school operations, Customer service.
• Some private investors free online educations. (Khan Academy).
2. Potential of New Entrants into an Industry
• Entry barrier is their because of huge scale of public school education system.
• Bring down costs to sell its product at a more competitive price.
3. Power of Suppliers
• Students prefer some certain teachers to certain subjects.
• Number of teachers and faculties having higher bargaining power.
4. Power of Customers
• Products are cost effectiveness. Where it’s the independent need of the children.
• K12 make sure parents are attracted to teachers every 10 days.
5. Threat of Substitutes
• If other companies can replicate these kind of interactive content, they can also gain
market share.
• Fees structure

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 SWOT Analysis
STRENGTHS WEAKNESS
 Satisfied customers and students.  Product failures.
 Collaboration with public.  High charges on fee for the students.
 Floating of the employees.
 High quality products and service.
 Future growth depends on internal
 Strong communications with parents and segments.
clients.  Influential boycotting.
 Well trained employees and teachers.  

OPPORTUNITIES
 Introduce more products under own brands.
 Improve supply chain management.
(Books)
 Expansions throughout India.
 Providing employment opportunities.
 Product innovations.
 THREATS
 Theft and hacking.
 New government regulations and policies.
 Threat of E-books of Orchids.
 Low entry barriers of the industry.
 High Competitors.
 

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FINANCIAL STATEMENT ANALYSIS
NAME OF THE 2022 2021 2020
RATIO

QUICK RATIO 0.88 0.82

0.73

TOTAL ASSETS 1.73 1.62 1.67

TURNOVER
RATIO
CURRENT RATIO 1.66 1.49 1.45

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 Learning Experience
• During internship I have learnt many things which enriched me. I have learnt how to
communicate with professionals.
• An organization is a very complex Structure. The deeper we go, the more complex
it gets. During my visit, I thought the picture would become clearer with each time I
visits the company, but it became more and more complicated. It is as complex as
human brain system.
• I have learnt about the Organization Structure, the behaviour of the company and
their Applications, Strategies in the real life.
• When I started my project in K12 TECHNO SERVICES PVT LTD, I thought it is
quite easy to gather information about each aspect, but what just happened is not
what I thought. It’s a tedious task to gather information as the employers/employees
are busy with their responsibilities and tasks.
• These 4 weeks of internship helped me to learn about corporate discipline,
corporate ethics, values and various aspects of management and HR policies,
strategies, problem solving.
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 Bibliography
• https://k12technoservices.com

• https://www.linkedin.com/in/jai-decosta-0702697

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 THANK YOU

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