Welcome 

GAME:
DRAW IT UP
Instructions:
Draw It pits you against the strangers in a drawing battle.
All players are offered 8 word in a round. You'll need to
sharpen your drawing skills for this because you'll need to
draw your word on Whiteboard. Once guessed correctly,
you move to the next player and so on.
Points
Easy -1 point
Hard -2points

“PARTS OF THE BODY WITH COMBINE

WORD’’
WHAT IS YOUR OBSERVATION IN OUR
GAME?
WHAT DO YOU MEAN BY
BODY LAGUAGE AND GESTURE?
REVIEW LESSON
1. MEDIA AND INFORMATION
SOURCES
a. Indigenous Media
b. Library
c. Internet
1. Examples of Internet Media and
Information Sources
a. Wikipedia
b. Google
c. Bing
Other Information Sources
a. Magazines
b. Newspaper
c. Encyclopedia
 MEDIA AND
INFORMATION
LANGUAGES
 OBJECTIVE
1. evaluate everyday media and information with
S
regard to with codes, convention, and messages; in
regards with audience, producers, and other
stakeholders.
2. assess and evaluate the codes, convention, and
messages of a group presentation.
 Media
Media language is the way in which the meaning of
language
media text is conveyed to the audience. One of the
ways media language works is to convey meaning
through signs and symbols suggested by the way a
scene is set up and filmed. This is how the media
communicates to the audience.
There are different types of media
language which includes visual, aural,
written, verbal, and non-verbal.
1. VISUAL LANGUAGE
• Visual language is a system that communicates
through visual elements.
It helps users perceive and understand visible
signs. A painting is an example of visual
communication because your eyes perceive its
signs (like shapes and colors) and your brain
interprets them.
Example:
Television and film.
-on the screen has been chosen specifically to generate a
series of effects and meaning (semiotics). Specific
camera angles and movements are chosen to tell the
story and meaning of that scene.
2. AURAL LANGUAGE
• Aural communication involves the
transmission of information through the
auditory sensory system—the system of
speaking and hearing.
• It usually encompasses both verbal
communication and paralinguistic
communication to convey meaning.
• Diegetic/non-diegetic sound.
Sound can help create a scene and construct the
environment, atmosphere, and mood. The aural
language of a media text can also help us to define
the genre of a piece.
3. WRITTEN LANGUAGE
• This is the print-based media, also in text such as
captions for photographs. The language chosen
generates meaning. Captions allow the
publication to present a story in particular way.
• This is used in media areas such as television,
radio and film. How the language is delivered
and its context used are important factors in the
way meaning generated audience.
4. NON-VERBAL LANGUAGE
This is in terms of the body language: gestures and
actions. The meaning received by the audience is
seen through how the actor use their body.
What is a Media Text?
• Spoken, print, graphic or electronic
communications with a public audience.
• They often involve numerous people in their
construction and are usually shaped by a
technology used in their production.
• Media texts studied in English can be found in
newspapers, magazines and on television, film,
radio, computer software and the internet.
• Any native language itself is a set of codes:
letters made up into words, words made up into
sentences and sentences made up into
paragraphs.
CODES AND COVENTIONS

• CODES are systems of signs, which

create meaning to communicate ideas and
impressions for an audience, producers,
and other stakeholders.
Codes can be divided into two categories-
technical and symbolic.

• Technical codes are all the ways in which

equipment is used to tell the story in a media
text, for example the camera work in a film
(camera angles, sound, and lighting).
• Symbolic codes include the language,
dress and actions of characters (mise-en-
scene). Some codes fit both categories-
music for example, is both technical and
symbolic.
• Conventions are the generally accepted
ways of doing something.
• There are general conventions in any
medium, such as the use of interviewee
quotes in a print article, but conventions are
also genre specific. The use of conventions
allows the audience to understand more than
just the surface of the speeches.
• Drama has some conventions which are
different from those in other literacy forms.
• Codes and conventions are used together in
any study of genre-it is not enough to
discuss a technical code such as camera
work, without saying how it is
conventionally used in a genre.
 What make up codes and conventions?
Codes and conventions of Teaser Trailers
SOUND VISUAL TECHNICAL EVALUATION
       
-non diegetic -usually lots of short -last about 50 -gives a brief insight
soundtrack clips from within the seconds into the film
-snippets of diegetic film -usually fast paced -leaves a lot of
dialogue from scenes -release date, -usually made when unanswered
-non diegetic production company, film is still in questions to tease
voiceover actors and title all production audience
displayed -released long before
the film is to build up
fan base
A setting can be used for a number of purposes
such as:
1. REALISM time and place of setting is made
known.
2. ATMOSPHERE (reinforce desired mood) E.g.
Horror movies, a post-apocalyptic scene
3. SYMBOLISM (can be conveyed through
setting) E.g., candles can symbolize a romantic
atmosphere.
I. Theme
The subject, or a specific theme in a scene or the entire
film. For example: a fil taking place in the 1950s; the
actors wear vintage clothing and environment and is set
to be like in the 1950s.

II. Characters
A narrative might use:
Sympathetic characters-with whom the audience
strongly identifies with. They may share qualities and
values.
III. Setting
a. Unsympathetic characters -audience dislikes them.
They increase sympathy to main character.

b. Stereotypes-can reinforce existing ways of thinking

about certain groups-appeal to the prejudices of the
audience.

IV. Props
Props, sets and locations can influence our interpretation
of character as contribution to the atmosphere of film.
V. Narrative and Plot
A linear plot (events would occur in the same order they
would occur in real life) manipulation of time (E.g.
Flashbacks), suspense ( It is hinted something dramatic
is going to happen) a climax and resolution (main
problem occurs, comes to a head and is sorted out) a
sting in the tail (ending is a complete surprise and
unexpected), and an open ending (loose ends left-
audience may be left wondering-as story seems not over.
VI. Sound
Sound builds up the atmosphere. Scary scene creepy
music in background, creaking door, footsteps coming,
etc. Sad scene- slow and emotive music. Happy scene-
laughter, joy and upbeat music. Serous scene-may use
silence to enhance the atmosphere.
LET’S SOME UP

TOPIC
QUESTION?...
 ASSESSMENT
1. What are the codes and
conventions?
2. Give at least one type of
media languages and site an
example.
 ASSIGNMENT
1. What is Legal, Ethical, and
Societal Issues in Media and
Information?