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Robert S.

Feldman & Andrea Dinardo


Prepared by: Professor Anastasia Bake
St. Clair College of Applied Arts and Sciences

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Key Concepts for Chapter 1
 Module 1: Psychology At Work

 Module 2: A Science Evolves: The Past, the


Present, and the Future

 Module 3: Research in Psychology

 Module 4: Research Challenges: Exploring the


Process

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Module 1: Psychology At Work

Learning Objectives
 What is the science of psychology?

 What are the major specialties in the field


of psychology?

 Where do psychologist work ?

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The Six Subfields of Psychology:
Psychology's Family Tree

1. What are the Biological Foundations


of Behaviour?
 It is the subfield of psychology that examine how
the brain and the nervous system and other
biological processes determine behaviour.

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The Subfields of Psychology:

2. How Do People Sense, Perceive, Learn, and Think


about the World?
 Experimental Psychology
Methodological study of sensing, perceiving, learning
and thinking
 Cognitive Psychology

Emphasis on higher mental processes

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The Subfields of Psychology:

3. What are the Sources of Change and Stability


in Behaviour Across the Life Span?
 Developmental Psychology

Changes in behaviour over the life span (womb to


tomb)
 Personality Psychology
Examines consistencies in people’s behaviour over
time and traits that differentiate us
from one another

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The Subfields of Psychology

4. How do Psychological Factors Affect Physical and


Mental Health?
 Health Psychology

Explores relationship between psychological factors and


physical ailments or disease
 Clinical Psychology
Investigates diagnosis and treatment of psychological
disorders
 Counselling Psychology
Focuses on educational, social and, career adjustment
problems
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The Subfields of Psychology

5. Understanding our Social Networks


 Social Psychology
Studies how people are affected by others

 Cross-cultural Psychology
Focuses on the similarities and differences
in psychological functioning across cultures
and ethnic groups
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The Subfields of Psychology
6. Expanding Psychologies Frontiers
 Evolutionary Psychology
Examines influence of our genetic heritage and our
behaviour

 Behavioural Genetics
Focuses on how we might inherit genes and how the
environment influences whether we will display traits.

 Clinical Neuropsychology
Focuses on relationships between biological factors and
psychological disorders

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Portrait of a Canadian
Psychologist
 The Canadian Psychological Association (2007)
Annual report lists 5,921 members with Masters or a
Doctorate degree
 Half are men and half are women
 Currently 70% of new PhD degrees are earned by
women
 Where do they work in the world?
 Most psychologists today are working in North

America
 About 1/3 of the world's 5 000 000 psychologists

are found elsewhere


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Countries in the world where psychologists work.

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Where Psychologists Work?

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Educating Psychologists
What Are The Educational Requirements?

Doctoral Degrees
4 – 5 years past a
(Ph.D. & Psy.D.) bachelor’s degree

Master’s Degree 2 - 3 years past a


Bachelor’s degree

Bachelor’s Degree 4-year degree


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Recap/Evaluate/Rethink: Module 1

 1. What is the science of psychology?

 2. Name and describe one major specialty


in the field of psychology?

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Module 2: A Science Evolves:
The Past, the Present, and the Future

Learning Objectives
 What are the origins of psychology?

 What are the major approaches in

contemporary psychology?
 What are psychology’s key issues and

controversies?
 What is the future of psychology likely to hold?

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Psychology’s Roots
Early History
 Trephining : chipping a
hole in a patient's skull.
Evil sprits could then escape!

Wilhelm Wundt
Established the first experimental laboratory devoted to
psychology.
Structuralism
 Focused on the basic building blocks of perception,
consciousness, thinking, and emotions
 - Introspection
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Psychology’s Roots

 Functionalism
 Moved from structure to the role behaviour plays in
allowing people to adapt to their environments

 Gestalt Psychology
“the whole is different from the sum of its parts”

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 This timeline illustrates the major milestones in the development of psychology

Mary Calkins

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Women in Psychology
Margaret Floy Washburn (1871-1939)
 Was the first women to receive a doctorate in psychology

Leta Stetter Hollingworth (1886 – 1939)


 Child development and women’s issues

Mary J. Wright
 Became the first female president of the Canadian Psychological Association
in 1969
 In 2001 she was awarded the Gold Medal Award of Distinguish Lifetime
contribution to Canadian Psychology.

• Mary Calkins (1883 – 1930) See timeline


 First female in the APA
• .
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Women in Psychology
June Etta Downey (1875 – 1932)
• Personality trait theorist

Anna Freud (1895 – 1982)


Notable contributions to the treatment of abnormal behaviour

Mamie Phipps Clark (1917 – 1983)


• Demonstrated how children of colour recognize racial differences

Brenda Miller
•Recognized as one of Canada’s great Canadian psychologists
•Received recognition for her work in 1955 with a brain surgery patient

without short-term memory.

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Overview of Today’s Perspectives

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Today’s Five Perspectives

1. The Neuroscience Perspective:


Blood, Sweat, and Fears.
 This approach views behaviour from the perspective
of the brain , the nervous system,
and other biological functions

 Canadian Donald Hebb known as the Father of


neuropsychology. “Hebb Rule” stated:
“cells that fire together, wire together.”

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Today’s Perspectives
2. Psychodynamic Perspective:
Understanding the Inner Person

 Behavioural influences are based on


on inner, unconscious forces,
over which a person has little
control

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Today’s Perspectives

3. Behavioural Perspective:
 Grew out of the rejection of the inner
workings of the mind.

 Focus on observable events and behaviour


that can be measured objectively.

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Today’s Perspectives

4. Cognitive Perspective

 The approach that focuses on how


people think, understand, and know
about the world

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Today’s Perspectives

5. Humanistic Perspective:

 This approach suggests that all


individuals strive to grow, Abraham H. Maslow

develop, and be in control of their lives


and behaviour

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Psychology’s Key Issues

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Psychology’s Key Issues

1. Nature versus Nurture


 Environment or Heredity?

2. Observable behaviour versus internal mental


processes
 Should psychology only focus on what it can see?

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Psychology’s Key Issues

3. Conscious versus unconscious


 How much of our behaviour is produced by forces of
which we are fully aware?

4. Free will versus determinism


 How much of behaviour is a result of choices made
freely or is behaviour determined primarily by factors
outside a person’s willful control?

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Psychology’s Key Issues

5. Individual differences versus universal


principles
 How much of our behaviour is a consequence of our
unique and special qualities and how much reflects
culture and society?

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Psychology’s Future
 Increased specialization and focus on prevention of
disorders

 Treatment will become more available

 Greater influence will be spent on issues of public interest

 Increase in diversity

 Technology will advance our ability to examine the nervous


system
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Recap/Evaluate/Rethink: Module 2

 1. What are the major approaches in


contemporary psychology?

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Module 3:
Research in Psychology

Learning Objectives
 What is the scientific method?
 How do psychologist use theory and research
to answer questions of interest?
 What research methods do psychologist use?
 How do psychologist establish cause-and-

effect relationships in research studies?

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The Scientific Method
The approach used by psychologists to
systematically
acquire knowledge and understanding
about behaviour and other phenomena of
interest

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Scientific Method:
Developing Explanations
 Research
Broad explanations and predictions concerning phenomena
of interest
 Theories
Broad explanations and predictions concerning phenomena
of interest
 Hypothesis
A prediction stated in a way that allows it to be tested
 Operationalization
The process of translating a hypothesis into specific,
testable procedures that can be measured and observed

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Scientific Method

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Descriptive Research
An approach used to systematically investigate a
person, group, or patterns of behaviour
There are several types used in Psychological Research:

 Archival research
Use of existing data in order to test a hypothesis

 Case study
An in-depth, intensive investigation of an
individual or small group of people
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Descriptive Research

 Survey research

A sample of people are


asked a series of
questions about their
behaviour, thoughts,
and attitudes in order
to represent a larger
population

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Descriptive Research

 Naturalistic observation
Observation of naturally
occurring behaviour without
intervention

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Correlation Research

Correlational Research
The relationship between two sets of
variables is examined to determine
whether they are associated, or
“correlated”

•Correlation does not mean “causation”


•Ranges from +1 to -1

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Correlation Research

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Experimental Research
 The relationship between two (or more)
variables is investigated
by deliberately producing a change in one
variable in a situation
and observing the effects of that change on
other aspects of the situation

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Experimental Research
What is necessary to do Experimental Research?

 Experimental Research requires the responses


of at least two groups to be compared.

 These two groups are called:


 Experimental Group

 Control Group

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Experimental Research
 Experimental Group:
 A group participating in an experiment that
receives a treatment
 Control Group
 A group participating in an experiment that
receives no treatment
In some experiments there can be more than
one experimental group and/or more than one
control group
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Experimental Research
Variable
Behaviour, event, or other characteristic that can
change or vary in some way
 Independent variable
The variable that is manipulated by the experiment
 Dependent variable
The variable that is measured and is expected to
change as a result of changes caused by the
experimenter’s manipulation of the independent
variable
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Experimental Research: Final Step

 Random assignment to condition


Participants are assigned to different
experimental groups or “conditions” on the
basis of chance and chance alone

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The following slide presents the
process of
Random Assignment

The research task is to create


both a control group and a
experiment group
which is chosen from a population

of

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Control Group
Original Group
Main Population Being Studied

Random
assignment
completed!

Let the Experimental Group


experiment They will receive the treatment
begin!

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Experimental Research: Final Step
 Replication
Repetition of findings using other procedures in
other setting

 Significant outcome
Use of statistical procedures in order to
determine whether or not differences between
groups are large enough to be significant

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Experimental Research: In Action!

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Research Strategy Recap

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Recap/Evaluate/Rethink: Module 3

 1. What research methods do psychologists


use?

 2. An explanation for a phenomenon of interest


is known as a _____

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Module 4: Research Challenges:
Exploring the Process

Learning Objectives

 What major issues confront


psychologists conducting research?

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Research Challenges
Ethics
 Protection of participants from

physical and mental harm


 The right of participants to privacy regarding

their behaviour
 The assurance that participation in research is

completely voluntary
 The necessity of informing participants about

the nature of procedures prior to participation


in the experiment
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Research Challenges

Participants
Do subjects represent the scope of human
behaviour?
Animals
Should animals be used in research?

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Threats to Experiments
 Experimental bias
Factors that distort how the independent variable
affects the dependent variable in an experiment
 Experimenter expectations

 Participant expectations

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Threats to Experiments
 Placebo
A false treatment, such as a pill, “drug,” or other
substance without any significant chemical properties
or active ingredient

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Becoming An Informed
Consumer of Psychology

 What was the purpose of the research?

 How well was the study conducted?

 Are the results presented fairly?

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Recap/Evaluate/Rethink: Module 4

 1. Ethical research begins with the concept of informed


consent. Before signing up to participate in an experiment,
participants should be informed of:
 A. The procedure of the study, stated generally
 B. The risks that may be involved
 C. Their right to withdraw at ay time
 D. All of the above

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