Motion Information

and Media
Objectives
Define what is motion Information and Media

Describe the advantage and disadvantages of motion

Information and Media

Familiarize the elements of motion media

Explain the types of motion media

 Motion Media
is visual media that gives the appearance of a
movement in a collection of graphics, footage,
videos. It is combined with audio, text and/or
interactive content to create multimedia.
 Forms of Motion Media
• Informal - created by individuals often for
personal use.
• Formal - created by professionals who
follow industry standards in creating,
editing, and producing motion media .
 Steps in Formal Production of
Animations
1. Story is written.
2. Script is written and dialogue is recorded.
3. Animators sketch major scenes, in between are filled in the
gaps.
4. Background music and background details are added.
5. Drawings are rendered.
 ACCORDING TO PORPUSE:

Types of Motion • Education

• Entertainment

Media • Advertising

ACCORDING TO SOURCE:
ANIMATIONS - Animated
• Personal
GIF's (Graphic Interchange
• Social media.
Format) Flash, Shockwave,
• Media companies
Dynamic HTML

VIDEO FORMATS/VIDEO
ACCORDING TO AUDIENCE :
CODECS - MP4, DivX, MPG,
3GP, AVI, MKV etc.
• Private/Public
• General/Directed
CREDIBILITY OF MOTION MEDIA

• Validity of information
• Source
• Relationship of the Author to the
event.
 Technical Methods to Detect
Fake/Tempered Video
1. Smoothness of the video- this is often
detected when movements are not smooth;
when action seems to jump from one position
to another, as of some action was missing
 Technical Methods to Detect
Fake/Tempered Video
2. Lightning Coverage Matches- one way to
detect lightning matches is to look the
shadows; the source of light deteremines the
size and direction of the shadow
 Technical Methods to Detect
Fake/Tempered Video

3. Scale and Size Consistent-scale refers

to how the size of the object is reference
to one another are near the real thing
Advantages of Motion
Media
• It captures motion in a manner that
can be viewed repeatedly
• It can show processes in detail and in
sequence
• It enables learning with emotions
• It can cut across different cultures and
groups
• It allows scenes, history, events and
phenomenon to recreated.
Limitations of Motion
Media
• Compared to other forms of visual
media the viewer cannot always
interrupt the presentation.
• It is often times more costly than other
forms of visual media.
• Other data may be presented best
using images. Examples are graphs,
diagrams, maps.
• It is subject to misinterpretation.
ELEMENTS OF
MOTION MEDIA

1. Speed-a fast movement gives vigor and vitality,

intensifying emotions. A slow movement connotes lethargy,
solemnity or sadness.
2. Direction- indicates a movement from pne direction to
another. It can also refer to the growing or shrinking of an
object.
3. Timing-can be objective or subjective. Objective timing
can be measured in minutes, seconds, days, etc. Subjective
timing is psychological or felt.
ELEMENTS OF
MOTION MEDIA

Timing can be used to clarify or intensify the message or

the event. Using a pause can help time the events.
4. Transition-used to swith between screens.
5. Sound and Color-adds meaning to the motion.
6. Blurring-in animation, blurring cam provide the
illusion of fast movement. In videos, it is often to used to
censor information for security and decency.
THANK YOU
FOR
LISTENING !