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Motion Information and Media

In the previous lesson you have learned that audio media is media
that uses audio or recordings to deliver and transfer information through the
means of sounds. You also learned the different types of audio and its uses
and differentiate the hearing and listening.
Republic of the Philippines
Motion media are graphics that use video footage and/or animation
Department of Education` technology to create the illusion of motion or rotation, and are usually
Region III – Central Luzon
Schools Division of Nueva Ecija
combined with audio for use in multimedia projects. Motion graphics are
PALAYAN CITY NATIONAL HIGH SCHOOL usually displayed via electronic media technology, but may be displayed via
manual powered technology (e.g. thaumatrope, phenakistoscope,
stroboscope, zoetrope, praxinoscope, flip book) as well. The term is useful
MEDIA AND INFORMATION LITERACY for distinguishing still graphics from graphics with a transforming
(Qtr. 2 / Week 8) appearance over time without over-specifying the form.
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Learning Competencies: --------
*Describe the different dimensions of motions information and media; Activity 2. What You Will Do
*Comprehend how motion information and media is/are formally and Direction: Classify the items on the list. Write your answers in a separate
informally produced, organized, and disseminated; sheet of paper. (Do not write anything on this module)
*Evaluate the reliability and validity of motion information and media and
its/their source using selection criteria; and
*Produce and evaluate a creative motion-based presentation using design
principle and elements. (MIL11/12MIM-IVef15)
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Activity 1. What I Know Further instructions:
Direction: Put ( /) if the word/s is/are examples of motion media and (x) if 1. Identify the name and the logos inside the box.
not. Write your answers in a separate sheet of paper. (Do not write anything 2. Sort the logos that falls to their classification.
on this module) 3. Explain the classification sheme.
_______ 1. Animation -------------------------------------------------------------------------------------------
_______ 2. Pictures --------
_______ 3. Videos Motion Media is visual media that gives the appearance of a
_______ 4. Live streaming movement can be a collection of graphics, footage, videos. It is combined
_______ 6. Screenshot with audio, text and/or interactive content.
_______ 7. Camera
Forms of Motion Media
_______ 8. Mp 3
1. Informal - created by individuals often for personal use
_______ 9. Mp 4
_______ 10. Radio
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2. Formal - created by professionals who follow industry standards in 1. Smoothness of the Video. This is often detected when movements are not
creating, editing and producing motion media. smooth; when action seems to jump from one position to another, as if some
Steps in Formal Production of Animations action was missing.
1. Writing the Story 2. Lighting Coverage Matches. One way to detect lighting matches is to
2. Script is written and dialogue is recorded look at the shadows; the source of light determines the size and direction of
3. Animators sketch major scenes, in between are fill in the gaps the shadow.
4. Background music and background details are added 3. Scale and Size Consistent. Scale refers to how the size of the objects in
5. Drawings are rendered reference to one another are near the real thing.
Types of Motion Media Advantages of Motion Media:
 ANIMATION – Animated GIFs (Graphic Interchange Format),  It captures motion in a manner that can be viewed repeatedly
Flash, Shockwave, Dynamic HMTL  It can show processes in detail and in sequence
 VIDEO FORMATS / VIDEO CODECS – MP4, DivX, MPG, 3GP,  It enables learning with emotions
AVI, MKV, etc.  It can cut across different cultures and groups
 It allows scenes, history, events and phenomenon to be recreated
According to Purpose:
 Education Limitations of Motion Media:
 Entertainment  Compared to other forms of visual media the viewer cannot always
 Advertising interrupt the presentation.
 It is often times more costly than other forms of visual media.
According to Source:
 Other data may be presented best using still images. Examples are
 Personal
graphs, diagrams, maps.
 Social Media
 It is subject to misinterpretation.
 Media Companies
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According to Audience: --------
 Private / Public Activity 3. Question and Answer
 General / Directed Direction: Answer the below questions briefly. Write your answers in a
Credibility of Motion Media separate sheet of paper. (Do not write anything on this module)
 Determining the Credibility of Motion Media: 1. What are the best three motion media that they have seen?
 Validity of Information 2. What makes these motion media memorable?
 Source 3. Other reflections on motion media and information that they may want to
 Relationship of the Author to the event share.
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Technical Methods to Detect Fake/Tampered Video:
Elements of Motion Media
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• Speed – A fast movement gives vigor and vitality, intensifying emotions.
A slow movement connotes lethargy, solemnity or sadness.
• Direction – Indicates a movement from one direction to another. It can
also refer to the growing or shrinking of an object.
• Timing – can be objective or subjective. Objective timing can be
measured in minutes, seconds, days, etc. Subjective timing is psychological
or felt. Timing can be used to clarify or intensify the message or the event.
Using a pause can help time the events.
• Transition – used to switch between scenes.
• Sound and Color– adds meaning to the motion
• Blurring – Inanimation, blurring can provide the illusion of fast -------------------------------------------------------------------------------------------
movement. In videos, it is often used to censor information for security or --------
decency. What I Have Learned
------------------------------------------------------------------------------------------- Direction: Complete the sentences below. Write your answers on a separate
-------- sheet of paper.
Activity 4. Question and Answer 1. If the picture is reduced or enlarged by a certain percent then because …
Direction: Based on your answer in the Activity 1, choose 1 motion media _________________________________________________________.
that you are familiar with and evaluate it using Media and Information 2. Timing can be used to …
Design Framework. (Do not write anything on this module) _________________________________________________________.
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Performance Task No. 6: Engaging Motion Graphics
Direction: As a learner you need to read on storyboards using any of the
following sites: Column five media. How to Create Engaging Motion
Graphics in Four Steps. Retrieved from
Links: https://www.columnfivemedia.com/how-to-create-engaging-
motion-graphicsin-four-steps.
Choose a topic and Think of your target audience for your chosen topic.
1. How would you present the topic to your audience using motion media
and information?
2. What is your message?
3. What do you need to know about your message and your audience?
4. Write your thoughts and questions on a sheet of paper."

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Assessment: B. Lighting Coverage Matches D. Animation
Direction: Write the correct Letter answer in a separate sheet of paper. (Do ____ 9. One way to detect lighting matches is to look at the shadows; the
not write anything on this module) source of light determines the size and direction of the shadow.
____1. It is visual media that gives the appearance of a movement can be a A. Smoothness of the video C. Scale and Size Consistent
collection of graphics, footage, videos. It is combined with audio, text B. Lighting Coverage Matches D. Animation
and/or interactive content to create multimedia. ____ 10. This is created by professionals who follow industry standards in
A. Media C. Motion Media creating, editing and producing motion media.
B. Motion D. Visual Media A. Formal C. Scale
____2. A fast movement gives vigor and vitality, intensifying emotions. A B. Informal D. format
slow movement connotes lethargy, solemnity or sadness. -------------------------------------------------------------------------------------------
A. Speed C. Direction --------
B. Timing D. Transition
____ 3. It is use to switch between scenes.
A. Speed C. Direction
B. Timing D. Transition
____ 4. It can provide the illusion of fast movement. In videos, it is often
used to censor information for security or decency.
A. Speed C. Direction
B. Timing D. Transition
____ 5. Adds meaning to the motion
A. Speed C. Sound and Color
B. Blurring D. Transition
____ 6. It’s Indicates a movement from one direction to another. It can also
refer to the growing or shrinking of an object.
A. Direction C. Sound and Color
B. Blurring D. Transition
____ 7. This scale refers to how the size of the objects in reference to one
another are near the real thing.
A. Smoothness of the video C. Scale and Size Consistent
B. Lighting Coverage Matches D. Animation
____ 8. This is often detected when movements are not smooth; when
action seems to jump from one position to another, as if some action was
missing.
A. Smoothness of the video C. Scale and Size Consistent
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