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Sentiment

Analysis on mass
vaccination in
India.

PROJECT GROUP – 17
Sindrela Roy, Asmita Mistry, Arijit Roy, Arnab Dey, Swapnil Datta, Sachin Kumar
Contents
 Introduction
 Why sentiment analysis?
 How sentiment analysis works?
 Algorithm
 Flowchart
 Advantages
 Disadvantages
 Result
 Conclusion
Introduction
 Sentiment analysis is a technique through which you can analyze a piece of text to
determine the sentiment behind it. It combines machine learning and natural language
processing (NLP) to achieve this.

 Using basic Sentiment analysis, a program can understand whether the sentiment behind a
piece of text is positive, negative, or neutral.

 It is a powerful technique in Artificial intelligence that has important business


applications.
Why Sentiment Analysis?

 Sentiment analysis is extremely useful in social media monitoring as it allows us to


gain an overview of the wider public opinion behind certain topics.
 Social media monitoring tools like Brandwatch Analytics make that process quicker
and easier than ever before, thanks to real-time monitoring capabilities.
 The applications of sentiment analysis are broad and powerful. The ability to extract
insights from social data is a practice that is being widely adopted by organisations
across the world.
 Shifts in sentiment on social media have been shown to correlate with shifts in the
stock market.
How Sentiment Analysis works?
There are complex implementations of sentiment analysis used in the industry today.
Those algorithms can provide you with accurate scores for long pieces of text. Besides
that, we have reinforcement learning models that keep getting better over time.
There are three major types of algorithms used
in sentiment analysis:

 Automated System
 Rule based System
 Hybrid System
Automated System
 Automatic approaches to sentiment analysis rely on machine learning models like
clustering.
 Long pieces of text are fed into the classifier, and it returns the results as negative,
neutral, or positive. Automatic systems are composed of two basic processes, which
we'll look at now.
Rule based system
 Unlike automated models, rule-based approaches are dependent on custom rules to
classify data. Popular techniques include tokenization, parsing, stemming, and a
few others.
 A good thing about rule-based systems is the ability to customize them. These
algorithms can be tailor-made based on context by developing smarter rules.
Hybrid System
 Hybrid techniques are the most modern, efficient, and widely-used approach for
sentiment analysis. Well-designed hybrid systems can provide the benefits of both
automatic and rule-based systems.
 Hybrid models enjoy the power of machine learning along with the flexibility of
customization.
Algorithm

 Support Vector Machine(SVM)

 Naïve Bayes
Flowchart
Advantages
 We can develop a more insightful, data-based marketing strategy.
 Helps in identifying key emotional triggers.
 Helps understanding peoples emotions over a certain situation.
Disadvantages
 While sentiment analysis is useful, it is not a complete replacement for reading
survey responses.
 computer programs have problems recognizing things like sarcasm and irony,
negations, jokes, and exaggerations - the sorts of things a person would have little
trouble identifying. And failing to recognize these can skew the results
Result
Result
Conclusion
Sentiment analysis or opinion mining is a field of study that analyzes people’s
sentiments, attitudes, or emotions towards certain entities. This project
tackles a fundamental problem of sentiment analysis, sentiment polarity
categorization.
Any Questions?

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