EVENT PORTFOLIO

Presented By:

JOANNE R. BESA
Event Director
 COMPANY NAME & LOGO

“We make sure that you remember every adventure in

your life.”
 COMPANY BACKGROUND

R.E.A.L. Events is an event company inspired

by real events that happens in every people’s lives. It
is owned and managed by Mrs. Joanne Besa, run
and supported by an empowered team of individuals
who has the same goals like her. Our past
experiences has us prepared to tackle any type of
emergency situation with ease. Thus, surprises is not
an issue to us. With REAL Events, you will be able to
relax during your event without fear of fatigue if you
let us handle the preparation for you.
BIRTHDAYS, WEDDINGS,
DEBUT, ANNIVERSARIES
And more…
 SEMINARS,
CONVENTIONS,
MEETINGS,
EXPOSITIONS
 Sigma’s BIG BEAUTY
2016

CALENERGY INTL.
CHRISTMAS PARTY 2015
COMPANY DETAILS

Grandville Gaisano Arcade,

Arnaldo Blvd., Roxas City, Capiz

(036) 5627881 / 091007777065

REAL Events by Jakki B.

real_jakkib@gmail.com

@real_jakkib
COMPANY LOCATION

At Grandville Gaisano Arcade,

Arnaldo Blvd., Roxas City,
Capiz
VICINITY MAP
 VISION STATEMENT
Be the leader in events
management in the province of
Capiz recognized locally and
internationally, known for its
exceptional quality of service and
focus on the needs of its clients.
 MISSION STATEMENT
 Conceptualize events that will meet our
clients’ requirements and leave our
audience in awe.
 Ensure client satisfaction and loyalty by
providing the necessary expertise in
managing the client’s program from
initial concept to completion of the event
and beyond.
 ORGANIZATIONAL CHART
JOANNE R. BESA
EVENT DIRECTOR

RIKKI FAITH
RICAFORTE
EVENT PLANNER

JAMIRAH
TERRY LOVE REIGN MATTHEW KATRINA
ZFA SANTOS
SMILE CHU ALEGRE VIPINOSA ARTATES
PROGRAM VENUE LOGISTICS HOSPITALITY
PROMOTION
COORDINATOR COORDINATOR COORDINATOR COORDINATOR
COORDINATOR
 COMPANY SERVICES
Our company offers
professional event management
services that include event planning,
designing and implementation,
concept and theme design, event
production, décor and styling,
entertainment and venue sourcing,
event administration and coordination.
COMPANY PARTNERS
 SWOT ANALYSIS

STRENGTHS

 Well-trained, experienced and

enthusiastic employees.
 Positive working environment.
 Many social media follower.
 Our past experience that has prepared
us to tackle any type of emergency
situation with ease.
 SWOT ANALYSIS
WEAKNESSES

 Little brand recognition.

 Little understanding of the
technology, software and platforms
available to organizers and planners
at present and the support and ROI
they can provide to events.
 SWOT ANALYSIS
OPPORTUNITIES

 Support from the local authorities of

Jamindan.
 Create personal and business
connections.
 SWOT ANALYSIS

THREATS

 Poor time management

 Extreme weather conditions
 EVENT
PROFILE
 EVENT BRIEF
WHAT: A Dinner Tribute for our Heroes of Today
“SALAMAT: Saludo sa mga Alamat!”

WHEN: February 14, 2018, Wednesday 6:00PM – 11:00PM

WHERE: Kapis Mansions, Banica Road, Roxas City, Capiz

WHY: To boost the morale of the military officials and personnel of
Camp Peralta 3ID who served during the Marawi siege by
recognizing their bravery and patriotism and also to give
tribute
to our fallen heroes.

WHO: Military personnel and officials of Camp Peralta 3ID, Jamindan,

Capiz (250 pax)

HOW: Promote the event through social media, radio station

(Bombo Radyo), and through the sponsors.
Approximate budget is Php300,000.
 EVENT OBJECTIVES
 Recognize the bravery and patriotism of the
members of AFP who served during the
Marawi battle.
 Boost the morale of our soldiers.
 Give tribute to the fallen heroes of Marawi.
 Get media coverage from radio and
newspaper.
 Gain attendee satisfaction with
the event.
 EVENT INVITATION

SPONSORS
 EVENT SPONSORS

REPLICA PHOTOS &

VIDEOS
EVENT LOCATION
Address:
Banica Road, Roxas City
5800, Philippines

Telephone numbers:
+ 63 (036) 6217 718 and +63 (036)
6212 159

Globe: +63 (0) 917 623 2624

Smart: +63 (0) 999 994 4137

Email: info@kapismansions.com
FLOOR PLAN
 ACTION PLAN & TIME FRAME
TASKS DETAILS PERSONS TARGET
INVOLVED DATE
Brainstorming/ Plan on details of the event. All team members November 3,
1st General Meeting Brief the whole team. of REAL Events 2017

Initial Meeting with Discuss with client event Event Director

Client details, brand directions, Event Planner November 6,
requirements from the Client 2017
organizer and other details.

Preparation of Source out or meet with Event Director

Proposal & Cost suppliers and ask for their Hospitality November 7,
Estimate bids or quotations for review Coordinator 2017
and approval. Suppliers

1st Ocular Inspection Check the venue for draft of Event Director
floor plan or venue layout Event Planner November 8,
and other requirements Venue Coordinator 2017
Logistics
Coordinator
Venue Floor Plan Prepare proposal for venue Event Director November 8,
and Lay-out floor plan, submit to client Event Planner 2017
Venue Coordinator
 TASKS DETAILS PERSONS TARGET
INVOLVED DATE
2nd General Meeting Gather all the personnel, All team members November 9,
assigning of duties and of REAL Events 2017
responsibilities

Sponsorhip Marketing Draft proposals and Event Director

database of possible Hospitality November 10-
sponsors and partners, Coordinator 11, 2017
print and submit or email
proposals, monitor and
close deal.
Partnership Proposals Coordinate with Partner Event Director November 13,
Agencies Event Planner 2017
Partner Agencies

2nd Ocular Inspection Check the venue again to Venue November 13,
check if there are Coordinator 2017
changes.

Approval of Suppliers Close deal with suppliers. Event Director November 14,
Hospitality 2017
Coordinator
Suppliers
Production Meeting Discuss the over all plan, Event Director November 20,
assignments, other details All Coordinators 2017
of the event.
 TASKS DETAILS PERSONS TARGET
INVOLVED DATE
Contract Signing Provide the client with the Event Director November 23,
contract for review and Event Planner 2017
signature. Client

Finalization Finalize all the things All team members December 4,

needed for the event of REAL Events 2017

Pre-prod Meeting Pre-prod meeting with Event Director December 5,

client and suppliers to All Coordinators 2017
check the accomplishment Client
for readiness Suppliers
Approval of Sponsors Close deal with sponsors. Event Director January 10,
Hospitality 2017
Coordinator
Sponsors
Ingress Set-up of venue, all All team members February 14,
requirements of REAL Events 2018
Event Proper Call time 1pm All team members February 14,
of REAL Events 2018
Egress Pack up all tools and All team members February 14,
equipments. of REAL Events 2018

Feedbacking Discuss feedbacks All team members February 19,

received from client and of REAL Events 2018
attendees.
 PROPOSAL LETTER TO CLIENT

REAL Events by Jakki B.

Grandville Gaisano Arcade, Arnaldo Blvd., Roxas City, Capiz
Email: real_jakkib@gmail.com

October 30, 2018

HON. MCARTHUR VALDEMAR

Mayor
Jamindan, Capiz

Dear Mayor Valdemar:

Greetings!

I, Joanne R. Besa, Event Director of REAL Events together with my empowered team, would like to
thank you for considering us to host an event dedicated for our brave soldiers. In this connection, I
would like to present to you the details of the event after a thorough brainstorming with my team. The
event brief is as follows:
WHAT: A Dinner Tribute for our Heroes of Today “SALAMAT: Saludo sa mga Alamat!”
WHEN: February 14, 2018, Wednesday 6:00PM – 11:00PM
WHERE: Kapis Mansions, Roxas City
WHO: Military personnel and officials of Camp Peralta 3ID, Jamindan, Capiz (250 pax)
HOW: Promote the event through social media, radio station (Bombo Radyo) and
through the sponsors. Approximate budget is Php300,000.
The objectives of this event will be as follows:
 Recognize the bravery and patriotism of the members of AFP who served during the Marawi battle.
 Boost the morale of our soldiers.
 Give tribute to the fallen heroes of Marawi.
 Get media coverage from radio and newspaper.
 Gain attendee satisfaction with the event.
We are very excited to be part of this important event and we are sure that we can provide a meaningful and fun
evening for all the attendees. Hope we have provided you with the information you need. Should you have further
inquiries, please do not hesitate to contact us at (036) 5627881 / 091007777065 or you may email us at
real_jakkib@gmail.com.

Thank you and more power.

Truly yours,

JOANNE R. BESA
Event Director, R.E.A.L. Events
 PROPOSAL LETTER TO SPONSORS

REAL Events by Jakki B.

Grandville Gaisano Arcade, Arnaldo Blvd., Roxas City, Capiz
Email: real_jakkib@gmail.com

October 30, 2018

MS. ANNE BUSFIELD

General Manager
Shangri-La Boracay
Resort & Spa Philippines

Dear Ms. Busfield:

We are sending you this proposal letter to inform you of our upcoming event entitled “SALAMAT: Saludo sa mga
Alamat, A Dinner Tribute for our Heroes of Today”. The said event is a dinner tribute for our soldiers who served
and sacrificed their lives during the Marawi battle. Thus, we are inviting sponsors to help us complete funding for
the said event. If you are interested in becoming a sponsor for this event, then you can benefit from various
advertising packages and the opportunity to make our soldiers feel happy and rewarded.

Should this offer interest you, please do not hesitate to contact our promotion coordinator on the number included
at the top of this letter. Thank you and more power!

Truly yours,

JOANNE R. BESA
Event Director, R.E.A.L. Events
 EVENT PROGRAM

“We make sure that you remember every adventure in your life.”

PROGRAMME
5:00pm-6:00pm………………………………………….Registration
6:00pm-7:00pm………………………………………….Opening Program
*Prayer
*National Anthem
*Capiz Hymn
7:00pm-7:10pm…………………………………………….Welcome Remarks by Hon.
McArthur
Valdemar, Mayor of Jamindan
7:10pm-7:15pm…………………………………………….Video Tribute to the Fallen
Heroes of Marawi
(thru LCD Projector)
7:15pm-7:30pm…………………………………………….Prayer Offering for the
Fallen Heroes
7:30pm-7:35pm…………………………………………..Introduction of 1st Guest
Speaker by Hon. Ildy
Cusay, Vice-Mayor of Jamindan
7:35pm-7:50pm……………………………………………1st Speaker, Sec. Delfin Lorenzana
Secretary of National Defense
7:50pm-7::55pm…………………………………………..Introduction of 2nd Guest Speaker by
Hon. Ildy
Cusay, Vice-Mayor of Jamindan
7:50pm-8:00pm…………………………………………….2nd Speaker, Gen. Rey Leonardo
Guerrero
Chief of Staff, AFP
8:00pm-9:30pm…………………………………………….Dinner
*Awarding of Certificates to Speakers,
Official and Personnel
9:30pm-9:45pm………………………………………………Closing Remarks by Gen. Enoslay
Commandant, Camp Peralta 3ID
9:45pm-11:00pm……………………………………………..Socialization
*Awarding of groceries package and other raffle prizes is done at the start of dinner onwards.*

MR. DJ PADILLA & MS. ERICKA SESE

Masters of ceremony
 EVENT REQUIREMENTS
ITEM DESCRIPTION QTY UNIT
Event Speakers 2 Persons
Emcee/Host 2 Persons
Entertainers 2 Singers
Usherettes 3 Persons
Photographer/Videographer 1 Team
Florist 1 Team
Dinner (A la Carte) 250 Pax
Long Table 1 Piece
Tiffany Chairs 280 Pieces
Round tables 60 Pieces
Lights and Sound System 1 Set
Microphone 3 Pieces
Screen/Projector 1 Set
Groceries Package 80 Pieces
 ITEM DESCRIPTION QTY UNIT

Certificates of Dedication 80 Pieces

Certificates of Appreciation (Event Speakers) 2 Pieces
Photo booth 1 Set
Raffle Prizes (Major Prize) 10 Prizes
Raffle Prizes (Minor Prize) 40 Prizes
Raffle Prizes (Consolation Prize) 30 Prizes
Invitations 110 Pieces
Taxi 8 Pieces
Event Contracts (Client, Suppliers, Partners, 23 Pieces
Entertainers, Sponsors, Venue, Emcees/Host)
Permit (DTI, LGU, AFP) 3 Pieces
Evaluation/Survey Form 400 Pieces
Hotel Accommodation (Suite Room) 2 Rooms
Hotel Accommodation (Single Room) 6 Rooms
Airline Tickets 8 Pieces
Media Coverage 1 Team
 MENU
SET A (P650/pax)

Appetizer

Crispy Wonton Balls

Soup

Pumpkin Soup

Salad

Dijon Vinaigrette
 MENU
SET A (P650/pax)
Main Course

Korean Pork Spareribs

Baked Fish Fillet in Lemon Butter
Cream Sauce
Broccoli Bacon Cheddar Chicken
Steamed Rice

Dessert

Crème Brulee

Drinks

Refillable Fruit Punch

Flowing Coffee and Tea
 MENU
SET B (P700/pax)

Appetizer

Fish Fingers

Soup

Cream of Mushroom Soup

Salad

French Bistro Salad

 MENU
SET B (P700/pax)
Main Course

Lengua de Financiera
Stir Fry Strips of Lamb with
Pepper
Boneless Stuffed Chicken
Steamed Rice

Dessert

Mango Crepe with Vanilla Ice

Cream

Drinks

Refillable Fruit Punch

Flowing Coffee and Tea
 EVENT CHECKLIST
I. MARKETING

QTY ITEM CODE REMARKS

110 Invitations Sponsored by Printheadz
1 Media Coverage

II. TRANSPORTATION

QTY ITEM CODE REMARKS

8 Taxi Sponsored by Capiz Cab
6 Airline Tickets

III. VENUE

QTY ITEM CODE REMARKS

45 square meters Parking Lot
280 Tiffany Chairs
 EVENT CHECKLIST
OTY ITEM CODE REMARKS
250 A la carte Dinner 30% discount sponsored
by Kapis Mansion
3 Microphones
1 Podium
1 Lights & Sound System
1 Screen/Projector
1 Long Table
6 Round Tables
Toiletries
 V. EVENT SEGMENT AND ACTIVITIES

OTY ITEM CODE REMARKS

2 Event Speaker FOC
2 Emcee/Host FOC

3 Usherettes

2 Entertainers

1 Photographer/
Videographer

1 Florist Sponsored by Fresh Petals

1 Photo booth Sponsord by Replica

Photos & Videos
80 Raffle Prizes Sponsored

80 Groceries Package Sponsored by Puregold

80 Certificate of Dedication Sponsored by PrintHeadz

2 Certificate of Appreciation Sponsored by PrintHeadz

6 Hotel Accommodation
 VI. LEGAL AND OTHER IMPORTANT DOCUMENTS

OTY ITEM CODE REMARKS

1 Event Contract to Client
5 Event Contract to Suppliers
2 Event Contracts to the Entertainers
5 Event Contract to the Sponsors

2 Event Contract to Partners

1 Event Contract to Kapis Mansion

2 Contract to the Emcees

1 Event Contract to Capiz Cab
1 Permit from LGU
1 Permit From DTI
1 Permit From AFP
400 Evaluation/Survey Form
 BBUDGET PLAN A

FOOD QTY AMOUNT

Venue/Facilities/Services Php650 x 250pax Php162,500 less 30%

Dinner (A La Carte) (with 30% discount) = Php48,750
Entertainers Fee Php2,500 x 2 Php5,000
Photographer/Videographer Php10,000 PHP10,000
Hotel Accommodation (Suite Php3,500 x 2 PHP7,000
Room for Speakers)
Hotel Accommodation (For Php800 x 6 PHP4,800
the Speaker’s Security)
Airfare of the Speakers Php2,500 x 8 Php20,000
Contingency Fund PHP10,000
Management Fee PHP30,000

TOTAL Php 135, 550.00

 BBUDGET PLAN B
FOOD QTY AMOUNT

Venue/Facilities/Services Php700 x 250pax Php175,000 less 30%

Dinner (A La Carte) (with 30% discount) = Php52,500
Entertainers Fee Php2,500 x 2 Php5,000
Photographer/Videographer Php10,000 PHP10,000
Hotel Accommodation (Suite Php3,500 x 2 PHP7,000
Room for Speakers)
Hotel Accommodation (For Php800 x 6 PHP4,800
the Speaker’s Security)
Airfare of the Speakers Php2,500 x 8 Php20,000
Contingency Fund PHP10,000
Management Fee PHP32,000

TOTAL Php 141, 300.00

 BRETURN OF INVESTMENT

RETURN OF INVESTMENT A
INCOME PHP300,000
EXPENSES PHP135,550
ROI PHP164,450

RETURN OF INVESTMENT B
INCOME PHP300,000
EXPENSES PHP141,300
ROI PHP158,700
EVENT SERVICES AGREEMENT

REAL Events by Jakki B.

Grandville Gaisano Arcade, Arnaldo Blvd., Roxas City, Capiz
(036) 5627881 / 091007777065
Email: real_jakkib@gmail.com

REAL 003-2018 BOOKED BY: JOANNE

DATE OF ISSUE: DEC. 16, 2017 MODE OF PAYMENT: CHEQUE

EVENT CONTRACT AGREEMENT

Dear Mr. Valdemar,

Greetings from R.E.A.L. EVENTS!

Thank you for choosing us for your upcoming event. We are delighted to
present you our arrangement offer for your confirmation.
 EVENT SERVICES
AGREEMENT
We would like to ensure you that every single detail in your event will be
taken care of.

However, should have any other wishes or suggestions for the event; we
would be pleased to accommodate it accordingly.

DATE OF FUNCTION: WEDNESDAY, FEBRUARY 14, 2018

TIME: 6:00PM-11:00PM

NO. OF PERSONS: GUARANTEED 210 EXPECTED 250

EVENT: A DINNER TRIBUTE FOR OUR
HEROES OF TODAY
SALAMAT: SALUDO SA MGA ALAMAT

VENUE: KAPIS MANSION, ROXAS CITY

 EVENT SERVICES AGREEMENT

1-RESERVATION: Upon your signature, REAL EVENTS will reserve the time
and date agreed upon, and will not make other reservations for that time
date. For this reason, the Reservation Retainer PHP50,000.oo is non-
refundable, even if the date is changed or the wedding canceled for any
reason; including acts of God , fire, strike and/or extreme weather. The
Reservation Retainer is applied towards the contracted service package. The
client understands and agrees that the entire amount owned for the dinner
party service package described in the contract is due 31 days prior to
Event.

2-CANCELATION: In the event that the client cancels the contracted

services outlined in this contract before the event takes place, the Retainer
& all remaining money owned per contracted complete payment amount &
will be forfeit a as services rendered as the contracted date has been
reserved strictly for the client. If client cancels within 31 days of Retainer
date, all monies, in full, outlined in original Contract will be due, An
addendum must be provided & signed by THE CLIENT.
 EVENT SERVICES AGREEMENT
3-METHOD OF RENUMERATION: Payment may be made by Payment Center
on http://www.realevents@gmail.com addressed to “REAL EVENTS by Jakki
B..”PROOF OF PAYMENT TO BE PROVIDED.

4-LIMIT OF LIABILITY: In the unlikely event of severe medical , natural, or

other emergencies, it may be necessary to retain an alternative, REAL
Events will make every effort to secure a replacement minister able and/or
willing to perform the services as chosen in this contract at the same/similar
charge. If such a situation should occur and a suitable replacement is not
found, responsibility and liability is limited to the return of all payments
received for the party service package.

5-ADD ON SERVICES: In the event that THE CLIENT adds additional

services and hours not outlined in this contract , such charges will be added
on the current prevailing rate of PHP5,000.00 per hour . Payment &
signature is due at time of extension.
 EVENT SERVICES AGREEMENT

Final Payments not made 31 days prior to Event as determined in

this contract will be subject to a PHP10,000.00 late payment fee
and late payment fee along with remaining balance is due no later
than 7 business days prior to Event.

Thank you for your interest at REAL EVENTS. Rest assured of our
best care and attention to make your function a great success.

Signed and accepted in Roxas City, Capiz, Philippines this 16th of

December 2017.
 EVENT SERVICES AGREEMENT

Undersigned by:
Hon. McArthur Valdemar Joanne R.
Besa
Mayor of Jamindan Event
Director

Payment details:
Down payment fee: Date: OR#:
50% deposit: Date: OR#:
Full payment Date: OR#:
 THANK YOU LETTER

REAL Events by Jakki B.

Grandville Gaisano Arcade, Arnaldo Blvd., Roxas City, Capiz
(036) 5627881 / 091007777065
Email: real_jakkib@gmail.com

February 28, 2018

Hon. McArthur Valdemar

Mayor
Jamindan, Capiz

Dear Mayor Valdemar :

 THANK YOU LETTER

Thank you for joining us at REAL EVENTS.

It was an honor to be working with you and your colleagues. I

understand that you have many obligations, and we appreciate
your taking time from your busy schedule to help us in making
this event possible. I hope that you found the event to be both
satisfying and momentous.

Again, I sincerely thank you for choosing to be a part of REAL

EVENTS.

Sincerely yours,

JOANNE R. BESA
Event Director, REAL Events
Till our next event!