Ch.

2- Arguments Based on Emotion: Pathos

Using Emotion to build Bridges:

You may sometimes want to use emotions to connect with readers to assure them you
understand with their experiences

Using Emotions to Sustain an Argument:

You can use emotional appeals to make logical claims stronger or more memorable.

Using Humor:

Humor has always played an important role in argument, sometimes as the sugar that
makes medicine go down.

Using Arguments Based on Emotion:

You dont want to puppet master with someones emotions when you write arguments,
but its good idea to spend some time early in your work thinking about how you want
readers to feel as they consider your persuasive claims.