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Feb Drive 2011

Master of Business Administration - MBA Semester II


MB0044 – Production & Operations Management - 4 Credits
(Book ID: B1133)
Assignment
Set- 1 (60 Marks)
Note: Each Question carries 10 marks. Answer all the questions.
Answers available on http://www.studenthelp.tk/
Q1. Explain in brief the origins of Just In Time. Explain the different types of wastes
that can be eliminated using JIT.
Q2. What is Value Engineering or Value Analysis? Elucidate five companies which
have incorporated VE with brief explanation.
Q3. Explain different types of Quantitative models. Differentiate between work
study and motion study.
Q4. What is Rapid Prototyping? Explain the difference between Automated flow line
and Automated assembly line with examples.
Q5. Explain Break Even Analysis and Centre of Gravity methods. Explain Product
layout and process layout with examples.
Q6. Explain Juran’s Quality Trilogy and Crosby’s absolutes of quality. List out the
pillars of Total Productive Maintenance.
For Answers visit http://www.studenthelp.tk/
Feb Drive 2011
Master of Business Administration - MBA Semester II
MB0044 – Production & Operations Management - 4 Credits
(Book ID: B1133)
Assignment
Set- 2 (60 Marks)
Note: Each Question carries 10 marks. Answer all the questions.
Answers available on http://www.studenthelp.tk/
Q1. Explain Logical Process Modelling and Physical Process Modelling. What are the
ingredients of Business Process?
Q2. Explain Project Management Knowledge Areas. With an example explain Work
Breakdown Structure.
Q3. Take an example of any product or project and explain Project Management
Life Cycle.
Q4. Explain PMIS. What is the difference between Key Success Factor (KSF) and
Knowledge (K) Factor? Explain with example.
Q5. Explain the seven principles of supply chain management. Take an example of
any product in the market and explain the scenario of Bullwhip effect.
Q6. Time taken by three machines on five jobs in a factory is tabulated below in
table below. Find out the optimal sequence to be followed to minimise the idle
time taken by the jobs on the machines.
Job Machine 1
(M1)
Machine 2
(M2)
Machine 3
(M3)
A687
B453
C557
D346
E434
For Answers visit http://www.studenthelp.tk/
Master of Business Administration - MBA Semester 2
MB0045 – Financial Management - 4 Credits
(Book ID: B1134)
Assignment Set- 1 (60 Marks)
Note: Each question carries 10 marks. Answer all the questions.
Answers available on http://www.studenthelp.tk/
Q.1 What are the 4 finance decisions taken by a finance manager.
Q.2 What are the factors that affect the financial plan of a company?
Q.3 Show the relationship between required rate of return and coupon rate on the value
of a bond.
Q.4 Discuss the implication of financial leverage for a firm.
Q.5 The cash flows associated with a project are given below:
Year Cash flow
0 (100,000)
1 25000
2 40000
3 50000
4 40000
5 30000
Calculate the a) payback period.
b) Benefit cost ratio for 10% cost of capital
Q6. A company’s earnings and dividends are growing at the rate of 18% pa. The growth
rate is expected to continue for 4 years. After 4 years, from year 5 onwards, the growth
rate will be 6% forever. If the dividend per share last year was Rs. 2 and the investors
required rate of return is 10% pa, what is the intrinsic price per share or the worth of one
share.
[Type text] [Type text] Nov 2010
Master of Business Administration - MBA Semester 2
MB0045 – Financial Management - 4 Credits
(Book ID: B1134)
Assignment Set- 2 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
Answers available on http://www.studenthelp.tk/
Q.1 Discuss the objective of profit maximization vs wealth maximization.
Q.2 Explain the Net operating approach to capital structure.
Q.3 What do you understand by operating cycle.
Q.4 What is the implication of operating leverage for a firm.
Q.5 A company is considering a capital project with the following information:
The cost of the project is Rs.200 million, which consists of Rs. 150 million in plant a
machinery and Rs.50 million on net working capital. The entire outlay will be incurred in the
beginning. The life of the project is expected to be 5 years. At the end of 5 years, the fixed
assets will fetch a net salvage value of Rs. 48 million ad the net working capital will be
liquidated at par. The project will increase revenues of the firm by Rs. 250 million per year.
The increase in costs will be Rs.100 million per year. The depreciation rate applicable will be
25% as per written down value method. The tax rate is 30%. If the cost of capital is 10%
what is the net present value of the project.
Q.6 Given the following information, what will be the price per share using the Walter
model.
Earnings per share Rs. 40
Rate of return on investments 18%
Rate of return required by shareholders 12%
Payout ratio being 40%, 50%, or 60%.
February 2011
Master of Business Administration - MBA Semester 2
MB0046 – Marketing Management - 4 Credits
Assignment Set- 1 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
Answers available on http://www.studenthelp.tk/
Q.1 What is Marketing Information System? Explain its characteristics, benefits and
information types. (10 marks)
Q.2 a. Examine how a firm’s macro environment operates. (5 marks)
b. Mention the key points in Psychoanalytic model of consumer behaviour. (5
marks)
Q.3 Explain the key roles played and various steps involved in organisational
buying. (10 marks)
Q.4 Explain the different marketing philosophies and its approach. (10 marks)
Q. 5 What are the various stages involved in decision process when a consumer is
buying new product? Also, explain the adoption process. (10 marks)
Q. 6 Explain briefly the marketing mix elements for an automobile company giving
sufficient examples. (10 marks)
February 2011
Master of Business Administration - MBA Semester 2
MB0046 – Marketing Management - 4 Credits
Assignment Set- 2 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
Q.1 What is product mix? What are the strategies involved in product mix and
product line? (10 marks)
Q.2 What is a distribution channel? Explain the factors to be considered while
setting up a distribution channel. (10 marks)
Q.3 Discuss the communication development process with examples. (10 marks)
Q.4. Select any mobile handset and mobile company and then evaluate its
positioning strengths or weakness in terms of attributes, benefits, values,
brand name and brand equity. (10 marks)
Q. 5 What is retailing? Explain the functions and different types of retailing with its
key features. (10 marks)
Q. 6 a. What is CRM? What are its objectives? (2 marks)
b. Write a short note on Brand development. (8 marks)
Spring 2011
Master of Business Administration-MBA Semester II
MB0047 – Management Information Systems – 4 Credits
(Book ID: B1136)
Assignment Set- 1 (60 Marks)
Marks-60
Attempt each question. Each question carries 10 marks:
Answers available on http://www.studenthelp.tk/
1. What is MIS? Define the characteristics of MIS? What are the basic Functions of MIS? Give
some
Disadvantage of MIS?
2. Explain Knowledge based system? Explain DSS and OLAP with example?
3. What are Value Chain Analysis & describe its significance in MIS? Explain what is meant
by BPR?
What is its significance? How Data warehousing & Data Mining is useful in terms of MIS?
4. Explain DFD & Data Dictionary? Explain in detail how the information requirement is
determined
for an organization?
5. What is ERP? Explain its existence before and its future after? What are the advantages &
Disadvantages of ERP? What is Artificial Intelligence? How is it different from Neural
Networks?
6. Distinguish between closed decision making system & open decision making system?
What is
‘What – if‘ analysis? Why is more time spend in problem analysis & problem definition as
compared to the time spends on decision analysis?
Spring 2011
Master of Business Administration-MBA Semester II
MB0047 – Management Information Systems – 4 Credits
(Book ID: B1136)
Assignment Set- 2 (60 Marks)
Marks-60
Attempt each question. Each question carries 10 marks:
Answers available on http://www.studenthelp.tk/
1. How hardware & software support in various MIS activities of the organization? Explain
the
transaction stages from manual system to automated systems?
2. Explain the various behavioral factors of management organization? As per Porter, how
can
performance of individual corporations be determined?
3. Compare various types of development aspect of Information System? Explain the various
stages of SDLC?
4. Compare & Contrast E-enterprise business model with traditional business organization
model?
Explain how in E-enterprise manager role & responsibilities are changed? Explain how
manager
is a knowledge worker in E-enterprise?
5. What do you understand by service level Agreements (SLAs)? Why are they needed?
What is the
role of CIO in drafting these? Explain the various security hazards faced by an IS?
6. Case Study: Information system in a restaurant.
MBA SEMESTER II
MB0048 –Operation Research- 4 Credits
(Book ID: B1137)
Assignment Set- 1 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions
Answers available on http://www.studenthelp.tk/
1. a. Explain how and why Operation Research methods have been valuable in
aiding executive decisions. [5 Marks]
b. Discuss the usefulness of Operation Research in decision making process and the
role of computers in this field. [5 Marks]
2. Explain how the linear programming technique can be helpful in decision-making
in the areas of Marketing and Finance. [10 Marks]
3. a. How do you recognise optimality in the simplex method? [5 Marks]
b. Write the role of pivot element in simplex table? [5 Marks]
4. What is the significance of duality theory of linear programming? Describe the
general rules for writing the dual of a linear programming problem. [10 Marks]
5. Use Two-Phase simplex method to solve: [10 Marks]
Minimize z= + +
Subject to constraints: - + =5
-≤3
+≥4
≥ 0, ≥ 0 and is unrestricted.
6. Use Branch and Bound method to solve the following L.P.P: [10 Marks]
Maximize z= 7 + 9
Subject to constraints: - + 3 ≤6
7 + ≤ 35
≤7
, ≥ 0 and are integers.
MBA SEMESTER II
MB0048 –Operation Research- 4 Credits
(Book ID: B1137)
Assignment Set- 2 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions
Answers available on http://www.studenthelp.tk/
1. What are the essential characteristics of Operation Research? Mention different
phases in an Operation Research study. Point out some limitations of O.R?
[10 Marks]
2. What are the common methods to obtain an initial basic feasible solution for a
transportation problem whose cost and requirement table is given? Give a stepwise
procedure for one of them? [10 marks]
3. a. What are the properties of a game? Explain the “best strategy” on the basis of
minmax criterion of optimality. [5 Marks]
b. State the assumptions underlying game theory. Discuss its importance to
business decisions. [5 Marks]
4. a. Compare CPM and PERT explaining similarities and mentioning where they
mainly differ. [5 Marks]
b. What is meant by graphing in Network Analysis? [5 Marks]
5. Consider the following transportation problem:
Godowns
Factory 1 2 3 4 5 6 Stock
available
A 7 5 7 7 5 3 60
B 9 11 6 11 - 5 20
C 11 10 6 2 2 8 90
D 9 10 9 6 9 12 50
Demand 60 20 40 20 40 40
It is not possible to transport any quantity from factory B to Godown 5.
Determine:
(a) Initial solution by Vogel’s approximation method.
(b) Optimum basic feasible solution.
6. A machine operator processes five types of items on his machine each week, and
must choose a sequence for them. The set-up cost per change depends on the item
presently on the machine and the set-up to be made according to the following table:
From Item To item
ABCDE
A∞4734
B4∞634
C76∞75
D337∞7
E4457∞
If he processes each type of item once and only once each week, how should he
sequence the items on his machine in order to minimize the total set-up cost?
(Hint: A-> E -> C-> B-> D-> A Cost: 20)
Spring 2011(Jan-June)
Master of Business Administration-MBA Semester 2
Project Management – MB0049 - 4 Credits
(Book ID: B1138)
Assignment Set- 1 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
For Answers visit http://www.studenthelp.tk/
Q.1 Describe in detail the various phases of Project management life cycle. [10 Marks]
Q.2 List and explain the various aspects of programme management [10 Marks]
Q.3 Write a short note on the following: [5×2=10 Marks]
a. Project progress control tools and mechanisms
b. Process in bringing about a change in project management.
Q.4 Describe in brief the various phases of the quality control process [10 Marks]
Q.5 Write short note on the following Project Management tools: [2.5×4 = 10 Marks]
a. Quality Certification
b. Strategic inflection point
c. Force field analysis
d. Information risk management
Q.6 List and describe in brief the various types of review used for improving performance
of a project. [10 Marks]
Spring 2011(Jan-June)
Master of Business Administration-MBA Semester 2
Project Management – MB0049 - 4 Credits
(Book ID: B1138)
Assignment Set- 2 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
For Answers visit http://www.studenthelp.tk/
Q.1 Explain the nine steps which take project management to a New Horizon. [10 Marks]
Q.2 Discuss the traits of a successful project manager. [10 Marks]
Q.3 Define the change management model. [10 Marks]
Q.4 Describe the three major classification and categories of Risk management. [10
Marks]
Q.5 List and explain the 10 rules which serve as the guidelines for development of high
technology. [20 Marks]
For Answers visit http://www.studenthelp.tk/

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