Professional Documents
Culture Documents
Amore Pacific
Amore Pacific
2020
_
68 .
(2012. 12. )
1945
:
: , 3
: 14
(2012)
: 28,495
: 3,643
5,802
4,724
-4-
10,526
_
.
40~50
60~70
80~90
00~10
1945. 09
1948. 01
1951. 11
ABC
1954. 08
1956. 08
1959. 03
1959. 09
( )
1985. 12
L.A
2000. 11
()
1990. 09
2001. 09
1992. 01
2002. 03
AMOREPACIFIC
(, , ) 2003. 09
AMOREPACIFIC
1993. 03
2004. 01
2015
1994. 02
()
2005. 02
1997. 03
CEO
2006. 06
1962. 11
2007. 11
UN Global Compact
1964. 09
2008. 02
AMOREPACIFIC WAY
1966
ABC
2009. 09
1971. 11
(1978. 6 )
2010. 01
1972. 05
(1978. 4 )
2010. 09
1973. 04
2010. 10
DJSI World( )
1976. 07
2011. 08
ANNICK GOUTAL
2012. 05
-5-
_
.
(% )
82%
()
100%
()
()
65%
()
81%
35%
100%
()
99%
()
100%
()
100%
()
()
_
.
-7-
_
.
(: , 2012. 12. )
28,495
71,000
3,643
16,783
2,464
08
09
10
11
12
08
38,233
09
10
11
12
08
09
10
11
12
_
.
,
Inner Beauty
.
.
.
.
.
-10.
100%
.
.
_
.
Hair, Body, Oral
/
,
.
-11-
SCM
.
()
Asian Beauty Creator
,
,
SCM
FRANCE
Paris Europe Regional HQ
Chartres Production Site
- : 18,000m2
- :
- : 1990 9
- : 236,790m2
- :
(, , , , )
- : 2012 5
()
- : 46,159m2
- :
- : 1995 7
CHINA
()
- : 89,593m2
- : (/, , )
- : 1980 7
-13-
R&D
R&D .
Bio Science
,
()
AsianBeauty
R&D
3.5%
2.5%
-
-
-
-
- Asian Beauty
-
2.2%
-
-
-
1.0%
(FY12 )
-14-
_
1 .
(2012 )
4,375
, ,
, , ,
18%
19,692
, , , ,
82%
-16-
39%
38%
39%
2010
2011
2012
( , )
_
.
Luxury
Premium
-17-
_
.
(:)
24,067
3,738
22,275
84%
<2012 >
3,560
20,056
18%
18%
11%
10%
17%
83%
82%
82%
91%
89%
90%
10
11
12
10
11
12
9%
3,698
_
, .
FRANCE
USA
- :
, ANNICK GOUTAL
- 1997
- 2,000
- Top 10
- AG
- : 196
JAPAN
- : AP,
-
- ()
Amorepacific
-
&
- : 56
- :
AP, , , , IOPE
-
- , ,
- : 130
HQ
CHINA
ASIA
- :
, , ,
- 2012
- 1,200 ,
2,400
- : 4,982
- : , ,
- , ,
,
- //
- : 339
1997
2002
2003
2004
2005
2006
2010
2011
2012
///
-20-
_
/ .
(: )
4,428
4%
16%
3,273
<2012 >
19%
5%
2,667
5%
31%
37%
14%
15%
17%
84
30
59%
58%
53%
10
10
2010 K-IFRS .
50% 2010 .
11
-21-
12
11
12
-95
_
.
Beauty for Good
Asian Beauty Creator
2012
DJSI World 3
Personal Product
FTSE4Good 2 ,
No.1
()
123.7%
42.9%
311
10
()
1.6%
117.9%
1.181CO2/
157
2.0%p
0.1%p
77.0%
18.0%
100%
,,
200
-23-
()
0.1%p
33.2%
9,742
3,932
_
.
1.
2012
3 DJSI
2011
2020
2010
DJSI
- ,
- 2012 : 311
-
AMOREPACIFIC Promise
2.
2009
2007
2007
2001
1993
-
- 3
( , , )
-
(UNGC)
3.
-
- ,
- Make up your life,
//
-24-
_
.
- 2000
- , ,
- 2008
- 2012 1,760
- 2011
- 2012 146
- 2011
31,150
-25-
2020
2020
, 2020 .
Vision 2020
Global Top 7
Beauty Company
10
9.0
2.2
2.7
3.1
3.4
5.0
19%
10%
10%
11%
11%
90%
89%
89%
81%
90%
2009
2010
2011
2012
2015(E)
-27-
39%
61%
2020(E)
()