6/8/2557

Five Forces Model

oknation.net

2550



|



OKnation

Five Forces Model

Five Force Michael Porter

Model




























Five Force



















Model

Five Force

Five Force:

1. Rivalry Among Current Competitors:

2. Bargaining Power of Suppliers:

Supplier

3. Bargaining Power of Customers:

4. Threat of Substitute Products or Services:

5. Threat of New Entrance:

1.



Supplier

( )

Supplier








100



Supplier

2.

-




Five Force

******





Model Five Force















*****

Five Force Analysis Michael Port

1. Rivalry Among Current Competitors (

)

15

2






(10 )



(5)

( 3-4
)

2. Bargaining Power of Suppliers (

Suppliers)

(
)

Suppliers

















Suppliers

Suppliers















10











Suppliers

http://www.oknation.net/blog/print.php?id=106730 1/2
6/8/2557


Five Forces Model

oknation.net

Suppliers

3. Bargaining Power of Customer (

)

(
2)

10 1


Package








12-15

4. Threat of Substitute Products or Services (

)

5. Threat of New Entrants (

)

10

(

)

Brand


19





Brand
Brochure











19



































Brand

Brand

SMEsmart.in.th
SMEsplannet
Jobpub.com

www.oknation.net

http://www.oknation.net/blog/print.php?id=106730 2/2