NAMA KURSUS : ASAS KEUSAHAWANAN

(Basic Entrepreneurship)

KOD KURSUS : MGM3180

KREDIT : 3(2+1)

JUMLAH JAM : 120

PEMBELAJARAN
PELAJAR

PRASYARAT : Tiada

HASIL : Pelajar dapat:

PEMBELAJARAN
1. mengenal pasti peluang perniagaan dalam pasaran.
(C4)

2. membina rancangan perniagaan berskala kecil. (P4,

TS)

3. melaksanakan aktiviti perniagaan berskala kecil secara

beretika. (A3, EM, KK)

SINOPSIS : Kursus ini merangkumi komponen utama dalam aspek

perniagaan yang melibatkan aktiviti perniagaan sebenar
berskala kecil. Kemahiran pengurusan perniagaan dan
pembudayaan keusahawanan ditekankan.

(This course covers the key components of the business

aspects involving small-scale real business. Business
management skills and entrepreneurial culture are
emphasized.)

KANDUNGAN : Jam
KURSUS Pembelajara
n
Bersemuka

KULIAH : 1. Konsep dan pembangunan 2

keusahawanan
- Kepentingan bidang pengajian
keusahawanan
- Konsep usahawan dan
keusahawanan

1
 - Pembangunan keusahawanan
di Malaysia

2. Analisis kompetensi keusahawanan 2

diri
- Ciri dan sifat usahawan
- Kaedah penilaian diri
- Pengukuran tahap kompetensi

3. Etika keusahawanan 2
- Etika dalam perniagaan
- Konsep perniagaan menurut
perspektif islam

4. Kreativiti dan inovasi dalam 4

perniagaan
- Kreativiti dalam perniagaan
- Teknik menjana idea kreatif dan
inovatif
- Faktor yang mempengaruhi kreativiti
dan inovasi
- Strategi dan halangan terhadap
kreativiti dan inovasi

5. Menilai peluang perniagaan 4

- Definisi peluang perniagaan
- Proses mengenal pasti peluang
perniagaan
- Peranan penyelidikan pemasaran
dalam perniagaan

6. Perancangan perniagaan 4
- Kepentingan rancangan perniagaan
- Format rancangan perniagaan
- Elemen utama rancangan
perniagaan

7. Memulakan perniagaan 4
- Mengenalpasti sumber perniagaan
- Komunikasi dalam perniagaan
- Perundingan dalam perniagaan

8. Mengurus projek perniagaan 4

- Pentadbiran dan organisasi
- Jualan dan pemasaran
- Operasi dan kawalan

2
 - Kewangan perniagaan

9. Cabaran dan isu semasa dalam 2

perniagaan
- Teknologi hijau dalam keusahawanan
- Tanggungjawab sosial korporat dan
keusahawanan
- Keusahawanan sosial

Jumlah 28

Jam
Pembelajara
n
Bersemuka

AMALI : 1. Membangunkan rancangan 6

perniagaan

2. Melaksanakan aktiviti perniagaan 24

berskala kecil

3. Menganalisis dapatan aktiviti 6

perniagaan

4. Mempromosi idea kreatif produk atau 6

perkhidmatan

Jumlah 42

PENILAIAN : Kerja Kursus 80%

Peperiksaan 20%
Akhir

RUJUKAN : 1. Ariffin, S., & Hamidon, S. (2017). Introduction to

Entrepreneurship. Shah Alam: Oxford Fajar Sdn. Bhd.

2. Ariffin, S., Ab. Wahab, I. & Hambali, Z., (2013).

Fundamentals of Entrepreneurship. Shah Alam: Oxford
Fajar Sdn. Bhd.

3
 Kuratko, D. F. (2013). Introduction to Entrepreneurship
(9th Edition). Mason: Thompson South-Western
Cengage Learning.

4. Paul, W. & Mike, W. (2013). Entrepreneurship: A Very

Short Introduction. New York: Oxford University Press.

5. Schaper, M. & Volery, T. (2010). Entrepreneurship and

Small Business (3rd Edition). Pacific Rim. John Wiley &
Sons Australia Ltd.

6. Steve, M. & Caroline, G. (2015). Entrepreneurship and

Small Business Management, Global Edition. Boston:
Pearson Education.

4
PEMBAHAGIAN PENILAIAN KURSUS :

Profail usahawan berjaya 20 (PENILAIAN 1)

Cadangan Perniagaan
dan Business Model Canvas 30 (PENILAIAN 2)

Pelan perniagaan 30 (PENILAIAN BERTERUSAN)

JUMLAH 80

PEPERIKSAAN AKHIR 20

JUMLAH 100

Buku teks rujukan kementerian bagi semua pensyarah terlibat:

Sodri Ariffin & Syahira Hamidon (2017). Introduction to Entrepreneurship. Shah Alam,
Oxford Fajar Sdn. Bhd.

Sodri Ariffin, Ismail Ab. Wahab & Zarida Hambali (2013). Fundamentals of
Entrepreneurship. Shah Alam, Oxford Fajar Sdn Bhd

5
RUJUKAN LAIN : Hisrich, R.D., Peters, M.P. & Shepherd, D.A. (2007).
Entrepreneurship (6th.Edn).Singapore, McGraw Hill

Kuratko, D.F. & Hodgetts, R.M. (2009). Entrepreneruship

Theory, Process, Practices (8th Edn). Canada, Thomson
South-Western.

Kuratko, D F (2009). Introduction to Entrepreneurship (8th

Edn). South-Western Cengage Learning

Mohani Abdul, Kamarulzaman Ismail, Zainal Abidin

Mohamad & Abdul Jumaat Mahajar (2008). Pembudayaan
Keusahawanan. Petaling Jaya: Prentice Hall, Pearson
Malaysia Sdn Bhd.

Schaper, M & Volery, T. (2010). Entrepreneurship and

Small Business (3rd Edn). Pacific Rim. Australia, John
Wiley & Sons Australia Ltd.

GARISAN SASARAN MASA (TIME-LINE) MGM 3180 BAGI SEM 1, 2014/2015

Minggu/Tarikh Aktiviti Cara/

jangka masa
M-1 Pengenalan Syarahan / 1
(i) Harapan kursus MGM 3180 sebagai jam
subjek wajib universiti
(ii) Kepentingan sasaran tarikh dan sasaran
masa
(iii) Penilaian MGM 3180
Interaktif/1
Aktiviti suai kenal jam
Aktiviti dlm
Pembahagian pelajar ke dalam kumpulan (min ahli kumpulan / 1
kumpulan ═ 5, maximum ═ 10) & aktiviti dalam jam
kumpulan
M-2 Topik: Konsep dan pembangunan keusahawanan Syarahan / 1
jam .
Aktiviti bersama dengan ahli kumpulan
Aktiviti dlm
Topik: Analisis Kompentensi Keusahawanan Diri kumpulan / 2
(dapatkan salinan soalselidik kompetensi) jam

6
M-3 Topik: Peluang dan rancangan perniagaan Syarahan / 1
jam
Kerja dalam kumpulan
Aktiviti
Pembincangan dan persiapan untuk Borang individu/1
Cadangan Perniagaan jam
Interaktif/ 1
jam
M-4 Topik: Merancang perniagaan Syarahan / 1
jam
Penyediaan Rancangan Perniagaan mengikut
kumpulan Kerja dalam
kumpulan/ 2
jam
Sasaran:
Serahan Borang Cadangan Perniagaan
(2 salinan) kepada pensyarah untuk diberi
markah (penilaian berterusan 5%)& seterusnya
mendaftarkan perniagaan (isi borang BCP)

M-5 Syarahan / 1
Topik: Kemahiran memulakan perniagaan jam
dan
Aktiviti dalam kumpulan Interaktif/ 2
jam

Sasaran: Borang cadangan perniagaan &

Pembentangan Kreatif (PENILAIAN 1)

M-6 Topik: Kemahiran mengurus projek perniagaan Kuliah / 2

jam
Aktiviti bersama dengan ahli kumpulan Interaktif / 1
jam
(Pelajar boleh memulakan aktiviti perniagaan
sebenar atas nasihat penyarah)

M-7 Topik: Kreativiti & Inovasi dalam perniagaan Kuliah /

2 jam

Aktiviti & perbincangan Interaktif / 1

jam

CUTI PERTENGAHAN SEMESTER

**tertakluk pada perubahan**

7
 M-8 Topik: Etika & keusahawanan

Sasaran:
Serahan Rancangan Perniagaan &
Pembentangan Poster (PENILAIAN 2)

M-9 Topik: Laporan Akhir Projek Perniagaan Kuliah / 2

jam
Proses penyediaan laporan akhir perniagaan sebenar Aktiviti dlm
kumpulan / 1
jam
M-10 Topik: Laporan Akhir Projek Perniagaan Kuliah/ 2 jam

Aktviti dalam kumpulan Aktiviti

kumpulan / 1
jam

KARNIVAL KEUSAHAWANAN Kehadiran

Diwajibkan

M-11 Sambungan penyediaan laporan akhir serta Syarahan /1

perbincangan dengan ahli kumpulan jam
Interaktif / 2
jam
Pengawasan
Ujian /2 jam
M-12 Sasaran: Syarahan / 1
Pembentangan laporan akhir perniagaan jam
(45 minit pembentangan dan 15 minit sesi Kerja dalam
Soal&Jawap dan 15 minit ulasan & penilaian oleh kumpulan 
rakan) 2 jam
M-13 Sambungan: Pembentangan laporan perniagaan. Syarahan / 1
jam

Sasaran: Kerja dlm

Serahan Laporan Akhir kumpulan / 2
jam

M-14 Kerja dlm

Topik: Isu dan cabaran dalam perniagaan kumpulan / 3
jam
Perbincangan dalam kumpulan

M-15 Kuliah / 1
(MINGGU Ulangkaji bab terlibat (Bab terlibat akan jam

8
 ULANGKAJI) dimaklumkan kemudian) Kerja dlm
kumpulan / 2-
jam
M-16 hingga MINGGU PEPERIKSAAN AKHIR
M-18
PEPERIKSAAN AKHIR

Peringatan kepada Pensyarah:

1. Mesyuarat Penyelarasan Markah (akan

dimaklumkan kemudian)

2. Kemasukan markah ke SMP

BORANG RANCANGAN PENGAJARAN

Kod/Nama Kursus : MGM3180/ASAS KEUSAHAWANAN

Nama Guru : SITI RAHAYU HUSSIN

Jadual Kuliah (Masa dan Tempat) : PROGRAM JARAK JAUH PJJ

Semester: 1 2017/2018

Minggu Tajuk

1 KONSEP DAN PEMBANGUNAN KEUSAHAWANAN

CIRI-CIRI KEUSAHAWANAN
2  Analisis kompetensi keusahawanan diri.

3 MENCETUS IDEA PERNIAGAAN



9
 4 KREATIVITI DAN INOVASI DALAM PERNIAGAAN

5 ANALISIS PELUANG PERNIAGAAN

6 BUSINESS MODEL CANVAS

7 CUTI PERTENGAHAN SEMESTER

8 MEMBANGUNKAN RANCANGAN PERNIAGAAN

9 MENGURUS PROJEK PERNIAGAAN : PENTADBIRAN DAN

PENGURUSAN SUMBER MANUSIA

10 MENGURUS PROJEK PERNIAGAAN : SUMBER KEWANGAN

11 MENGURUS PROJEK PERNIAGAAN : PEMASARAN

12 MENGURUS PROJEK PERNIAGAAN : OPERASI

13 ETIKA DALAM KEUSAHAWANAN

14 CABARAN DAN ISU SEMASA DALAM PERNIAGAAN

15 ULANGKAJI

16
PEPERIKSAAN AKHIR SEMESTER

17

18

(di isi oleh Guru/PK)

10
__________________________
Tandatangan & Cop Guru/PK

Disemak oleh KJ/PK Tarikh: ________________

No. Semakan: 00
No. Isu : 02

11
Caj Memfail: RM 2 UPM/FEP/Sem2/2016-2017/Bil……

BORANG PENDAFTARAN PERNIAGAAN

(Dihantar bersama dengan BMC)

Nama Perniagaan: ...........………………………….…………………..........................

Tarikh perniagaan dimulakan: .................. Tarikh perniagaan dibubarkan:.......................
Kumpulan MGM 3180: .................... Semester: ....................…................................

Nama dan Maklumat Peribadi Pemilik:

Bil No Matrik Nama Pemilik Program No Telefon /
Telefon bimbit
1

12
 4

10

Tarikh/tempoh efektif berniaga: .........................................................................................

Jenis produk yang dikendalikan:

Makanan

Bukan makanan

Perkhidmatan

Lain-lain (Nyatakan) ...............................................................................

Jenis perniagaan yang dikendalikan:

Pembuatan

Pembarangan (beli dan jual semula)

Perkhidmatan

13
 Lain-lain (Nyatakan) ...............................................................................

Penerangan ringkas mengenai produk/perkhidmatan yang akan dijual:

..............................................................................................................................................

...............................................................................................................................................

Cadangan kreativiti dan nilai tambah dalam perniagaan yang akan di jalankan:

..............................................................................................................................................

...............................................................................................................................................

..............................................................................................................................................

...............................................................................................................................................

..............................................................................................................................................

...............................................................................................................................................

Sasaran pelangggan:

1) ..............................................................................................................................
2) ..............................................................................................................................
3) ..............................................................................................................................
4) ..............................................................................................................................

Sumbangan permulaan per pemilik: RM ................. Jumlah: RM ………………..

Jangkaan keuntungan per pemilik: RM …………. Jumlah: RM ……….........…

Lokasi perniagaan dan pihak berkaitan:

Bil. Tempat Pihak berkuasa

1)
2)

14
 3)

Pihak pembekal yang akan dihubungi dan tujuan:

1) ………………………………………………………………………………..
2) ………………………………………………………………………………..
3) ………………………………………………………………………………..
4) ………………………………………………………………………………..

Peralatan/perkakas/harta tetap/bahan/dll(nyatakan) yang diperlukan:

1) ………………………………………………………………………………….
2) ………………………………………………………………………………….
3) ………………………………………………………………………………….

Template Bussiness Model Canvas (BMC)

15
Saya, …………………………………….. mengakui bahawa apa yang dinyatakan di atas
adalah tepat dan benar sehingga tarikh ini:

Tandatangan wakil pemilik: …………………………………. Tarikh: …………….

Tandatangan & cop pensyarah:………………………………… Tarikh:……………..

* 2 Salinan: Pelajar dan Pensyarah Kursus

16
Skema Pemarkahan Untuk Cadangan Perniagaan

Markah

(1) Semua maklumat dalam Borang Cadangan Perniagaan perlu diisikan 7

(2) Jika ada ruang yang kosong, tolak 1 markah

(3) Jika ada maklumat yang salah, tidak sempurna atau ditinggalkan,
Tolak 0.5 markah untuk setiap satu kesilapan.

(4) Jika pelajar hantar lambat daripada sasaran tarikh, tolak 1 markah setiap
hari pelajar serah lambat.

(5) Jika pelajar buat satu salinan borang sahaja, atau borang itu tidak
menunjukkan salinan borang asli, tolak 1 markah.

(6) Kemudian jika perniagaan pelajar jenis pembarangan +1

ATAU
Jika perniagaan pelajar, jenis perkhidmatan +2
ATAU
Jika perniagaan pelajar, jenis pembuatan +3
Jumlah 10

Peringatan:

(i) Hanya perniagaan pembuatan sahaja, boleh dapat maksimum 10 markah, bagi
perniagaan perkhidmatan pelajar boleh dapat maksimum 9 markah dan
perniagaan pembarangan pelajar boleh dapat maksimum hanya 8 markah
sahaja.
(ii) Kalau perniagaan gabungan antara pembarangan, perkhidmatan dan
pembuatan;maksimum markah pelajar sama dengan yang tertinggi di antara
keduanya dan atau ketiganya.

Cadangan skema permakahan untuk Rancangan Perniagaan MGM 3180

Peratus

17
Ringkasan eksekutif 10

Visi, misi dan logo kumpulan 5

Pengenalan kepada produk yang ingin dijual / perkhidmatan

yang ingin ditawakan 5

Aspek pentadbiran & pengurusan perniagaan

Tanggungjawab pengurusan/pentadbiran masing-masing 10
Tapak/lokasi projek 10
Jadual perlaksanaan aktiviti perniagaan (Gantt chart dan 5
Jadual yang lebih terperinci lebih baik)

Aspek operasi perniagaan

Proses pembelian barangan bagi perniagaan pembarangan /proses
pengeluaran bagi perniagaan pembuatan 10

Aspek pemasaran 10

Aspek kewangan – rekod/senarai perbelanjaan 5

- rekod/senarai jualan 5
- penyata kewangan – 1 Kunci Kira-Kira 5
Penyata U&R 5
- Analisis kewangan (minimum TPM & ROI) 5

Format laporan - Tata bahasa betul & tiada ralat menaip

- isi kandungan
- kualiti bukan kuantiti
- kekemasan/lampiran dalam laporan 10

JUMLAH 100

18
 SELF- RATING QUESTIONNAIRE

Instructions
1. This questionnaire consists of 70 brief statements. Read each statement and decide
how well it describes you. Be honest about yourself.
2. Select one of the numbers below to indicate how well the statement describes you :
5 = very well
4 = well
3 = somewhat
2 = Very little
1 = Not at all
3. Write the number you select on the line to the right of each statement
4. Some statements may be similar, but no two are exactly alike.
5. Please answer all questions.

Write the number on the line to the right of each statement.

1. I look for things that need to be done. ____
2. I like challenges and new opportunities. ____
3. When faced with difficult problem, I spend a lot of time trying to find a solution. ____
4. When starting a new task or project, I gather a great deal of information. ____
5. It bothers me when things are not done very well. ____
6. I give much effort to my work. ____
7. I find ways to do things faster. ____
8. I plan a large project by breaking it down into smaller tasks. ____
9. I think of unusual solutions to problems. ____
10. I feel confident that will succeed at whatever I try to do. ____
11. I tell others when they have not performed as expected. ____
12. I get others to support my recommendations. ____
13. I develop strategies to influence others. ____
14. No matter whom I’m talking to, I’m good listener. ____
15. I do things that need to be done before being asked to by others. ____
16. I prefer activities that I know well and with which I am comfortable. ____
17. I try several times to get people to do what I would like them to do. ____
18. I seek the advice of people who know a lot about the problems or tasks I am working on. ____
19. It is important to me to do a high quality job. ____
20. I work long hours and make personal sacrifices to complete jobs on time. ____
21. I am not good at using my time well. ____
22. I think about the advantages and disadvantages of different ways of accomplishing things. ____
23. I think of many new ideas. ____
24. I change my mind if others disagree strongly with me. ____
25. If I am angry or upset with someone, I tell that person. ____
26. I convince others of my ideas. ____
27. I do not spend much time thinking about how to influence others. ____
28. I feel resentful when I don’t get my way. ____

19
29. I do things before it is clear that they must be done. ____

30. I notice opportunities to do new things. ____

31. When something gets in the way of what I am trying to do, I keep on trying to accomplish what
I want. ____
32. I take action without seeking information. ____
33. My own work is better than that of other people I work with. ____
34. I do whatever it takes to complete a job. ____
35. It bothers me when my time is wasted. ____
36. I try to think of alone problems I may encounter and plan what to do if each problem occurs. ____
37. Once I have selected an approach to solving a problem, I do not change that approach. ____
38. When trying something difficult or challenging, I feel confident that I will succeed. ____
39. It is difficult for me to to order people to do things. ____
40. I get others to see how I will be able to accomplish what I set out to do. ____
41. I get important people to help me accomplish by goals. ____
42. In the past, I have had failures. ____
43. I take action before it is clear that I must. ____
44. I try things that are very new and different from what I have done before. ____
45. When faced with a major difficulty, I quickly go on to other things. ____
46. When working on a project for someone, I ask many questions to be sure I understand what
that person wants. ____
47. When something I have been working on is satisfactory I do not spend extra time trying to
make it better. ____
48. When I am doing a job for someone, I make a special effort to make sure that person is
satisfied with my work. ____
49. I find ways to do things for less cost. ____
50. I deal with problems as they arise, rather than spend time trying to anticipate them. ____
51. I think of many ways to solve problems. ____
52. I do things that are risky. ____
53. When I disagree with others, I let then know. ____
54. I am very persuasive with others. ____
55. In order to reach my goals, I think of solutions that benefit everyone involved in a problem. ____
56. There have been occasions when I took advantage of someone. ____
57. I wait for direction from others before taking action. ____
58. I take advantage of opportunities that arise. ____
59. I try several ways to overcome things that get in the way of reaching my goals. ____
60. I go to several different sources to get information to help with tasks or projects. ____
61. I want the company I own to be the best of its type. ____
62. I do not let my work interfere with my family or personal life. ____
63. I get the most I can out of the money I have to accomplish a project or task. ____
64. I take a logical and systematic approach to activities. ____
65. If one approach to a problem does not work, I think of another approach. ____
66. I stick with my decisions even if other disagree strongly with me. ____
67. I tell people what they have to do, Even if they do not want to do it. ____
68. I cannot get people who have strong opinions or ideas to change their minds. ____
69. I get to know people who may be able to help me reach my goals. ____

20
70. When I don’t know something, I don’t mind admitting it. ____

21
SCORING SHEET FOR SELF-RATING QUESTIONNAIRE
Instructions
1. Enter the ratings from the completed questionnaire on the lines above the items numbers in
parentheses.
2. Do the addition and subtraction indicated in each row to compute each competency
score.

RATING OF STATEMENTS SCORE CORRECTION CORRECTED ENTEREPRENEURI

NUMBER COMPETENCY

+ + + - + 6 = - = INITIATIVE
(1) (15) (29) (43) (57)
- + + + + 6 = - = SEES AND ACTS
OPPORTUNITIES
(2) (16) (30) (44) (58)
+ + - + + 6 = - = PERSISTENCE
(3) (17) (31) (45) (59)
+ - + + + 6 = - = INFORMATION
SEEKING
(4) (18) (32) (46) (60)
+ + - + + 6 = - = CONCERN FOR
HIGH QUALITY OF
(5) (19) (33) (47) (61)
+ + + - + 6 = - = COMMITMENT TO
WORK CONTRACT
(6) (20) (34) (48) (62)
- + + + + 6 = - = EFFICIENCY
ORIENTATION
(7) (21) (35) (49) (63)
+ + - + + 6 = - = SYSTEMATIC
PLANNING
(8) (22) (36) (50) (64)
+ - + + + 6 = - = PROBLEM SOLVIN

(9) (23) (37) (51) (65)

- + + + + 6 = - = SELF-CONFIDENC
(10) (24) (38) (52) (66)

+ - + + + 6 = - = ASSERTIVENESS
(11) (25) (39) (53) (67)
+ + + - + 6 = - = PERSUASION

(12) (26) (40) (54) (68)

- + + + + 6 = - = USE OF INFLUENC
STRATEGIES
(13) (27) (41) (55) (69)
- - - + + 18 = (CORRECTION FACTOR)
(14) (28) (42) (56) (70)

3. Add all competency scores to compute the total score.

22
CORRECTED SCORING SHEET
Instructions
1. The correction factor (the total of items 14, 28, 42, 56 and 70) is used to determine whether or
not a person tries to present a very favorable image of himself. If the total score on this factor is
20 or greater, then the total scores on the 13 competencies must be corrected to provide a more
accurate assessment of the strength of the competencies for that individual.
2. Use the following numbers when figuring the corrected score: If the correction subtracts the
following:

Factor score is: correction number from the total score for each competency :

24 or 25 7 22 or 23 5 20 or 21 3 19 or
less 0

COMPETENCY PROFILE SHEET FOR SELF-RATING QUESTIONNAIRE

Instructions

1. Transfer the corrected competency score to the profile sheet by marking “X” at the appropriate
point on the dotted horizontal line for each competency.
2. Draw a heavy line over the dotted horizontal line for each competency,
from the left vertical line to the point you have marked with an “X”.
The heavy lines you have drawn graphically represent the strength of
each competency.

0 5 10 15 20 25

1 Initiative

2 Sees and Acts opportunities

3 Sees and Acts opportunities

4 Information Seeking

5 Persistence

6 Commitment to work contract

7 Information Seeking

8 Systematic Planning

9 Concern for high Quality of work

23
 10 Self-confidence

11 Commitment to work contract

12 Persuasion

13 Efficiency Orientation

Conclusion:

24