ENT300 BP OUTLINE

BUSINESS PLAN OUTLINE

COVER PAGE

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FACULTY OF BUSINESS MANAGEMENT

DIPLOMA IN BANKING (BM112)

BMD6Ab

FUNDAMENTALS OF ENTREPRENUERSHIP

ENT 300

BUSINESS NAME

PRODUCT NAME

PREPARED FOR:

MISS ROSNALINA

PREPARED BY:

Ali bin Ahmad 2010456789

yiyin 2010123456
Xyz 2010
Abc 2010
Xxx 2010
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LETTER OF SUBMISSION

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LETTER OF SUBMISSION

Diploma in Banking (BM112)

Faculty of Business Management
Universiti Teknologi MARA Perlis
02600 Arau Perlis

21st February 2014

Miss Rosnalina Abdul Rahman

Lecturer of Fundamentals of Entreprenuership (ENT300)
Faculty of Business Management
Universiti Teknologi MARA Perlis
02600 Arau Perlis

Madam,

Submission of the Business Plan (ENT 300)

Attach is the business plan title “XYZ ENTERPRISE – DIGITAL CALCULATOR” to

fulfill the requirements as needed as university requirements.

Below is the list of the group members that involved in completing this business plan:

ABC 2010
DEF 2010
GHI 2010
XBM 2010
GST 2010

Thank you,

Yours sincerely

………………………
ABC
General Manager

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ACKNOWLEDGEMENT

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ACKNOWLEDGEMENT

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TABLE OF CONTENTS

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TABLE OF CONTENTS

LETTER OF SUBMISSION

ACKNOWLEDGEMENT

TABLE OF CONTENT

EXECUTIVE SUMMARY

1 INTRODUCTION
1.1 Name of Business
1.2 Nature of Business
1.3 Industry Profile
1.4 Location of the Business
1.5 Date of Business Commencement
1.6 Factors in Selecting the Proposed Business
1.7 Future Prospects of the Business

2 PURPOSE
2.1
2.2

3 BUSINESS BACKGROUND
3.1
3.2
3.3

4 BACKGROUND OF PARTNERSHIPS
5 LOCATION OF BUSINESS
6 MARKETING PLAN
7 OPERATIONAL PLAN
8 ADMINSTRATION PLAN
9 FINANCIAL PLAN

APPENDICES

PARTNERSHIP AGREEMENT

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EXECUTIVE SUMMARY

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EXECUTIVE SUMMARY

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INTRODUCTION

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1. Introduction (Arial 12, BOLD)

1.1. Name of the Business

1.2. Nature of Business

1.3. Location of the business

1.4. Date of business commencement

1.5. Future prospects of the business

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PURPOSE

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2. Purpose of preparing the business plan (Arial 12, BOLD)

2.1. To evaluate the project viability and growth potential

2.2. To apply for loans or financing facilities from the relevant financial institutions

2.3. To act as a guideline for the management of the proposed business

2.4. To allocate business resources effectively

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BUSINESS BACKGROUND

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3. Business Background (Arial 12, BOLD)

Table 3.1 Business Background

Name of the Business

Business Address
Correspondence Address
Website
E- mail
Telephone Number
Fax Number
Form of Business
Main Activity
Date of Commencement
Date of Registration
Registration Number
Name of Bank
Bank Account Number

3.1 Vision and Mission

3.1.1 Vision

3.1.2 Mission

3.2 Organizational Chart

(GM + Head of Department)

3.3 Logo and Motto

3.3.1 Logo

Logo description

3.3.2 Motto

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PARTNERSHIPS BACKGROUND

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4. Background of Partnership (Arial 12, BOLD)

4.1 General Manager

Table 4.1 Background of General Manager

Name of Partners
Identity Card Numbers
Permanent Address
Correspondence Address
E- Mail
Telephone Number/Fax Number
Date of Birth
Academic Qualification
Course Attended
Skills
Experiences
Previous Business Experience

4.2 Administration Manager

Table 4.2 Background of Administration Manager

4.3 Marketing Manager

Table 4.3 Background of Marketing Manager

4.4 Operation Manager

Table 4.4 Background of Operation Manager

4.5 Financial Manager

Table 4.5 Background of Finance Manager

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LOCATION OF THE BUSINESS

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5. Location of Business (Arial 12, BOLD)

5.1. Physical location of the project

(Map of business’s location)

5.2. Advantage of location in helping business to achieve objectives

(e.g. proximity to suppliers, target market or usability of space)

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MARKETING PLAN

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6. Marketing Plan (Arial 12, BOLD)

6.1 Introduction (Marketing Objectives)

6.2 Description of products (Arial 12, BOLD)

This section describes the products offered by the business in detail. The proposed

products or services should be related to the needs and wants of the target

customers

Table 6.2.1 Product description

Product Description
Features 

Materials 
Benefits 


6.3 Target market (Arial 12, BOLD)

Who are the customers of the company?

6.4 Market size (Arial 12, BOLD)

6.4.1 Population table

6.4.1.1 Population 1

Table 6.4.1.1 Georgetown, Penang (example)

Type of outlet No of outlet No of items Price/unit Total

to needed (RM)
(unit)
Retailer
 Shopping 5 10 210.00 10,500.00
Mall
 Mini 30 5 210.00 31,500.00
Market
Wholesaler 20 5 210.00 21,000.00

TOTAL 20 63,000.00

Note:
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1 unit = 1 box
1 box = 6 laundry bags
Price per box = RM210

6.4.2 Total market size

Total market size = RM 63,000.00 /per month (example)

6.5 Competitors (Arial 12, BOLD)

6.5.1 Identifying competitors (3 competitors)

Table 6.5.1 Competitive analysis

Competitors Strengths Weaknesses

Competitor1  3 strengths  3 weaknesses
Competitor2
Competitor3
Others

6.5.1 Ranking of the competitors

Table 6.5.2 Ranking of the competitors

Rank No Competitors
1 Competitor1
2 Competitor2
3 Competitor3
4 Others

6.6 Market Share (Arial 12, BOLD)

6.6.1 Market share before the entry of your business.

Table 6.6.1 Market share before the entry of your business

Competitor Before entrance Amount

(%) (RM)
Competitor1
Competitor2
Competitor3
Others
TOTAL 100 630,000.00

Use pie charts for illustration

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6.6.1 Adjusted market share after the entry of your business.

Table 6.6.2 Market share before the entry of your business

Competitor After entrance Amount Percentage of

(%) (RM) loss (%)
Competitor1 Differentiation
before and loss
Competitor2 Differentiation
before and loss
Competitor3 Differentiation
before and loss
Others Differentiation
before and loss
Your business 5 – 10 % 63,000.00 -
TOTAL 100 630,000.00

Use pie charts for illustration

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6.7 Sales forecast (Arial 12, BOLD)

Table 6.7 Sales Forecasting

Month Sales Forecast

1 63,000.00
-
12
Year 1 Total Month 1 – Month 12
Year 2 Increment of 10% from Year 1
Year 3 Increment of 15% from Year 2

6.8 Market strategy (marketing mix) (Arial 12, BOLD)

6.8.1 Product - detail about the product

6.8.2 Price

6.8.3 Place

6.8.4 Promotion (promotion mix)

6.9 Marketing Budget (Arial 12, BOLD)

Table 6.8 Marketing Budget

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ITEM FIXED WORKING OTHER

ASSETS CAPITAL EXPENSES
RM RM RM

FIXED ASSETS

Signboard 3,000

WORKING CAPITAL

Salary,EPF, Socso -

Promotion costs 1,250

OTHER EXPENSES

Licence for signboard 150

Opening ceremony 3,000

3,000 1,250 3,150

OPERATIONAL PLAN
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7 Operational Plan (Arial 12, BOLD)

7.1 Introduction (Operational Objectives)

7.2 Component of Operating Systems

7.2.1 Business Input

7.2.2 Transformation Process

7.2.3 Output

7.2.4 Feedback

7.2.5 External Environment

7.3 Process Planning for Manufacturing

7.3.1 Process flow chart

7.3.2 Activity chart

7.4 Operations Layout

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7.4.1 Layout based on the product

7.5 Production Planning

7.5.1 Sales forecast per month

Output per month

Average sales forecast per month = ? (Refer 6.7)

The sales price = ? (Refer 6.8.2)

Number of output per month = Average sales forecast/Sale price per unit

7.5.2 Number of output per day

If the number of working days per month is 24 days (6 days/week)

= No. of output per month / no. working days per month

7.5.3 Number of units per hour

Such as daily working hour = 8 hours

= No. of output per day / daily working hours

7.6 Material Planning

7.6.1 Material Requirement Planning

7.6.1.1 Raw Material Required per Month (Bill of Material)

No Material Quantity Safety Total Price/Unit Total

(kg) Stock Material (RM) Price
Requiremen (RM)
t
1 Sugar 500 5% of Quantity + 2.00 2.00 X
quantity Safety Stock total
material
required
(example) 500 50 550 2.00 1,100

7.6.2 List of machine & equipment

Item Quantity Price/unit Total Cost

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(RM) Monthly
(RM)
Type of machine
(Mixer, drying,
steam, packaging)
TOTAL

7.7 Overhead requirement

7.8.1 Operations Overhead (indirect labour/indirect

material/insurance/maintenance and utilities)

4.10 OPERATION OVERHEAD

4.11 UTILITIES
WATER 100
ELECTRICITY 600
TELEKOM 200
TOTAL 900

4.12 MAINTENANCE
CAFÉ 100
EQUIPMENT 100

TOTAL 200

4.13 INSURANCE
CAFÉ 200
STAFFS 250

TOTAL 450

7.9 Business and operation hours

Business hour = 8 hours per day (8.00 a.m until 6.00 p.m)

Operating hour = 8 hours per day (8.00 a.m until 6.00 p.m)

Working days = 6 days per week ( Monday – Saturday)

7.10 License, permits and regulations required (Refer text book and choose relevant

with your business)

7.10.1 Manufacturing license

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7.10.2 Building license

7.10.3 Environment license

7.11 Operations Budget

ITEM FIXED WORKING OTHER

ASSETS CAPITAL EXPENSES
RM RM RM

FIXED ASSETS

Equipment 16,000
Renovation 33,000
Furniture & fittings 16,000

WORKING CAPITAL

Salary,EPF, Socso 18,131

Raw Materials 20,000
Rental of shop 3,000
Utilities 900
Maintenance 200

OTHER EXPENSES
Insurance 450
Business licence 100
Halal cert 5,000
Deposit for rental 6,000
Deposit for utilities 500

65,000 42,231 12,050

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ADMINISTRATION PLAN

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8. Administration Plan

8.1 Introduction (Administration Objectives)

8.2 Manpower Planning (Arial 12, BOLD)

Table 8.2 List of Personnel (GM + Head and workers of each Department)

Position No of Personnel

8.3 Schedule of Task and Responsibilities (Arial 12, BOLD)

Table 8.3 Task and Responsibilities (GM + Head and workers of each Department)

Position Task and Responsibilities





8.4 Schedule of Remuneration (Arial 12, BOLD)

Table 8.4 Schedule of Remuneration

Position Quantity Monthly EPF SOCSO Total

Salary (RM) (RM)
(RM) (13 %) (1.75 %)

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(A) (B) (C) (A)+(B)+(C)

8.5 Office Furniture, Fitting and Office Supplies (Arial 12, BOLD)

Table 8.5.1 List of Office Furnitures and Fittings

Type Quantity Price/Unit Total

(RM) (RM)

Table 8.5.2 List of Office Supplies

Type Quantity Price/Unit Total

(RM) (RM)

8.6 Administration Budget (Arial 12, BOLD)

Table 8.6 Administration Budget

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ITEM FIXED WORKING OTHER

ASSETS CAPITAL EXPENSES
RM RM RM

FIXED ASSETS

Offi ce Equipment 3,000

Renovation of offi ce 5,000
Furniture & fittings 2,500

WORKING CAPITAL

Salary,EPF, Socso 12,000

Stationery 200
Travelling costs 300
Maintenance 100

OTHER EXPENSES
Insurance 250
SSM registration 100

10,500 12,600 350

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FINANCIAL PLAN

9 Financial Plan (Arial 12, BOLD)

9.1 Introduction (Financial Objectives)

9.2 Capital Expenditure Projections (CAPEX)

9.3 Pre-Operating & Working Capital Projections (WCAPITAL)

9.4 Sales & Purchase Projections (Sales & Purchases)

9.5 Project Implementation Cost

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9.6 Sources of Project Financing

9.7 Proforma Cashfow Statement

9.8 Proforma Income Statement

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CONCLUSION

CONCLUSION

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APPENDICES

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PARTNERSHIP AGREEMENT

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