You are on page 1of 43

ENT300 BP OUTLINE

BUSINESS PLAN OUTLINE

COVER PAGE

1
ENT300 BP OUTLINE

FACULTY OF BUSINESS MANAGEMENT

DIPLOMA IN BANKING (BM112)

BMD6Ab

FUNDAMENTALS OF ENTREPRENUERSHIP

ENT 300

BUSINESS NAME

PRODUCT NAME

PREPARED FOR:

MISS ROSNALINA

PREPARED BY:

Ali bin Ahmad 2010456789


yiyin 2010123456
Xyz 2010
Abc 2010
Xxx 2010
2
ENT300 BP OUTLINE

LETTER OF SUBMISSION

3
ENT300 BP OUTLINE

LETTER OF SUBMISSION

Diploma in Banking (BM112)


Faculty of Business Management
Universiti Teknologi MARA Perlis
02600 Arau Perlis

21st February 2014

Miss Rosnalina Abdul Rahman


Lecturer of Fundamentals of Entreprenuership (ENT300)
Faculty of Business Management
Universiti Teknologi MARA Perlis
02600 Arau Perlis

Madam,

Submission of the Business Plan (ENT 300)

Attach is the business plan title “XYZ ENTERPRISE – DIGITAL CALCULATOR” to


fulfill the requirements as needed as university requirements.

Below is the list of the group members that involved in completing this business plan:

ABC 2010
DEF 2010
GHI 2010
XBM 2010
GST 2010

Thank you,

Yours sincerely

………………………
ABC
General Manager

4
ENT300 BP OUTLINE

ACKNOWLEDGEMENT

5
ENT300 BP OUTLINE

ACKNOWLEDGEMENT

6
ENT300 BP OUTLINE

TABLE OF CONTENTS

7
ENT300 BP OUTLINE

TABLE OF CONTENTS

LETTER OF SUBMISSION

ACKNOWLEDGEMENT

TABLE OF CONTENT

EXECUTIVE SUMMARY

1 INTRODUCTION
1.1 Name of Business
1.2 Nature of Business
1.3 Industru Profile
1.4 Location of the Business
1.5 Date of Business Commencement
1.6 Factors in Selecting the Proposed Business
1.7 Future Prospects of the Business

2 PURPOSE
2.1
2.2

3 BUSINESS BACKGROUND
3.1
3.2
3.3

4 BACKGROUND OF PARTNERSHIPS
5 LOCATION OF BUSINESS
6 MARKETING PLAN
7 OPERATIONAL PLAN
8 ADMINSTRATION PLAN
9 FINANCIAL PLAN

APPENDICES

PARTNERSHIP AGREEMENT

8
ENT300 BP OUTLINE

EXECUTIVE SUMMARY

9
ENT300 BP OUTLINE

EXECUTIVE SUMMARY

10
ENT300 BP OUTLINE

INTRODUCTION

11
ENT300 BP OUTLINE

1. Introduction (Arial 12, BOLD)

1.1. Name of the Business

1.2. Nature of Business

1.3. Location of the business

1.4. Date of business commencement

1.5. Future prospects of the business

12
ENT300 BP OUTLINE

PURPOSE

13
ENT300 BP OUTLINE

2. Purpose of preparing the business plan (Arial 12, BOLD)

2.1. To evaluate the project viability and growth potential

2.2. To apply for loans or financing facilities from the relevant financial institutions

2.3. To act as a guideline for the management of the proposed business

2.4. To allocate business resources effectively

14
ENT300 BP OUTLINE

BUSINESS BACKGROUND

15
ENT300 BP OUTLINE

3. Business Background (Arial 12, BOLD)

Table 3.1 Business Background

Name of the Business


Business Address
Correspondence Address
Website
E- mail
Telephone Number
Fax Number
Form of Business
Main Activity
Date of Commencement
Date of Registration
Registration Number
Name of Bank
Bank Account Number

3.1 Vision and Mission

3.1.1 Vision

3.1.2 Mission

3.2 Organizational Chart

(GM + Head of Department)

3.3 Logo and Motto

3.3.1 Logo

Logo description

3.3.2 Motto

16
ENT300 BP OUTLINE

PARTNERSHIPS BACKGROUND

17
ENT300 BP OUTLINE

4. Background of Partnership (Arial 12, BOLD)

4.1 General Manager

Table 4.1 Background of General Manager

Name of Partners
Identity Card Numbers
Permanent Address
Correspondence Address
E- Mail
Telephone Number/Fax Number
Date of Birth
Marital Status
Academic Qualification
Course Attended
Skills
Experiences
Present Occupation
Previous Business Experience

4.2 Administration Manager

Table 4.2 Background of Administration Manager

4.3 Marketing Manager

Table 4.3 Background of Marketing Manager

4.4 Operation Manager

Table 4.4 Background of Operation Manager

4.5 Financial Manager

Table 4.5 Background of Finance Manager

18
ENT300 BP OUTLINE

LOCATION OF THE BUSINESS

19
ENT300 BP OUTLINE

5. Location of Business (Arial 12, BOLD)

5.1. Physical location of the project

(Map of business’s location)

5.2. Advantage of location in helping business to achieve objectives

(e.g. proximity to suppliers, target market or usability of space)

20
ENT300 BP OUTLINE

MARKETING PLAN

21
ENT300 BP OUTLINE

6. Marketing Plan (Arial 12, BOLD)

6.1 Introduction (Marketing Objectives)

6.2 Description of products (Arial 12, BOLD)

This section describes the products offered by the business in detail. The proposed

products or services should be related to the needs and wants of the target

customers

Table 6.2.1 Product description

Product Description
Features 

Materials 
Benefits 

Table 6.2.2 Product ilustration

6.3 Target market (Arial 12, BOLD)

Who are the customers of the company?

22
ENT300 BP OUTLINE

6.4 Market size (Arial 12, BOLD)

6.4.1 Population table

6.4.1.1 Population 1

Table 6.4.1.1 Georgetown, Penang (example)

Type of outlet No of outlet No of items to Price/unit Total


needed (unit) (RM)
Retailer
 Shopping 5 10 210.00 10,500.00
Mall
 Mini 30 5 210.00 31,500.00
Market
Wholesaler 20 5 210.00 21,000.00

TOTAL 20 63,000.00

Note:
1 unit = 1 box
1 box = 6 laundry bags
Price per box = RM210

6.4.2 Total market size

Total market size = RM 63,000.00 /per month (example)

6.5 Competitors (Arial 12, BOLD)

6.5.1 Identifying competitors (3 competitors)

Table 6.5.1 Competitive analysis

Competitors Strengths Weaknesses


Competitor1  3 strengths  3 weaknesses
Competitor2
Competitor3
Others

6.5.1 Ranking of the competitors

Table 6.5.2 Ranking of the competitors

Rank No Competitors
1 Competitor1
2 Competitor2
3 Competitor3
4 Others

23
ENT300 BP OUTLINE

6.6 Market Share (Arial 12, BOLD)

6.6.1 Market share before the entry of your business.

Table 6.6.1 Market share before the entry of your business

Competitor Before entrance Amount


(%) (RM)
Competitor1
Competitor2
Competitor3
Others
TOTAL 100 630,000.00

Use pie charts for illustration

6.6.1 Adjusted market share after the entry of your business.

Table 6.6.2 Market share before the entry of your business

Competitor After entrance Amount Percentage of


(%) (RM) loss (%)
Competitor1 Differentiation
before and loss
Competitor2 Differentiation
before and loss
Competitor3 Differentiation
before and loss
Others Differentiation
before and loss
Your business 5 – 10 % 63,000.00 -
TOTAL 100 630,000.00

Use pie charts for illustration

24
ENT300 BP OUTLINE

6.7 Sales forecast (Arial 12, BOLD)

Table 6.7 Sales Forecasting

Month Sales Forecast


1 63,000.00
-
12
Year 1 Total Month 1 – Month 12
Year 2 Increment of 10% from Year 1
Year 3 Increment of 15% from Year 2

6.8 Market strategy (marketing mix) (Arial 12, BOLD)

6.8.1 Product - detail about the product

6.8.2 Price

6.8.3 Place

6.8.4 Promotion (promotion mix)

6.9 Organization Chart for Marketing Department (Arial 12, BOLD)

Figure 6.9 Organizational Chart (Head of Department + workers)

6.10 Manpower Planning (Arial 12, BOLD)

Table 6.10 List of Marketing Personnel

Position No of Personnel

6.11 Schedule of Task and Responsibilities (Arial 12, BOLD)

Table 6.11 Task and Responsibilities of Marketing Personnel : Head +

workers

Position Task and Responsibilities


25
ENT300 BP OUTLINE

6.12 Schedule of Remuneration (Arial 12, BOLD)

Table 6.11 Schedule of Remuneration plan of Marketing Personnel : Head +

workers

Position Qty Monthly EPF SOCSO Total


Salary (RM) (RM)
(RM) (13 %) (1.75%)
(A) (B) (C) (A)+(B)+(C)

6.13 Marketing Budget (Arial 12, BOLD)

Table 6.12 Marketing Budget

Item Fixed Assets Monthly Other


Expenses Expenses
(RM) (RM)

Fixed Asset

Working capital

Other Expenses

TOTAL

26
ENT300 BP OUTLINE

OPERATIONAL PLAN

27
ENT300 BP OUTLINE

7 Operational Plan (Arial 12, BOLD)

7.1 Introduction (Operational Objectives)

7.2 Component of Operating Systems

7.2.1 Business Input

7.2.2 Transformation Process

7.2.3 Output

7.2.4 Feedback

7.2.5 External Environment

7.3 Process Planning for Manufacturing

7.3.1 Symbol of Process Chart

7.3.2 Process flow chart

7.3.3 Activity chart

7.4 Operations Layout

7.4.1 Layout based on the product

7.5 Production Planning

7.5.1 Sales forecast per month

Output per month

Average sales forecast per month = ? (Refer 6.7)

The sales price = ? (Refer 6.8.2)

Number of output per month = Average sales forecast/Sale price per unit

7.5.2 Number of output per day

If the number of working days per month is 24 days (6 days/week)

= No. of output per month / no. working days per month

28
ENT300 BP OUTLINE

7.5.3 Number of units per hour

Such as daily working hour = 8 hours

= No. of output per day / daily working hours

7.6 Material Planning

7.6.1 Material Requirement Planning

7.6.1.1 Raw Material Required per Month (Bill of Material)

No Material Quantity Safety Total Price/Unit Total


(kg) Stock Material (RM) Price
Requirement (RM)
1 Sugar 500 5% of Quantity + 2.00 2.00 X
quantity Safety Stock total
material
required
(example) 500 50 550 2.00 1,100

7.6.2 Identify supplier

Material Material
Sugar Malayan Sugar Mfg. Co. Berhad
798 Main Road
13600 Perai, Malaysia

7.7 Machine and Equipment Planning

7.7.1 Amount of machine & equipment required (Calculate for every machine

usage)

Planned Rate of Production per day X Standard production time

Machine productive time per day

Example : Welding machine

33 X 11.21 min

420 min (7 hours x 60 minutes)

= 0.88 @ 1 machine

29
ENT300 BP OUTLINE

** Standard production time = one process cycle in minute/ quantity product

per cycle

7.7.2 List of machine & equipment

Machine No of machine
Welding machine
Cutter machine
Polish machine
7.7.3

List of machine supplier

Machine Supplier
Machine A XXX Company + Address
Machine B

7.7.4 Machine and Equipment (rental or purchase)

Item Quantity Price/uni Total Cost


t Monthly
(RM) (RM)
Type of machine
(Mixer, drying, steam,
packaging)
TOTAL

7.8 Manpower Planning

7.8.1 Organization Chart for Operation Department (Arial 12, BOLD)

Figure 7.7.1 Organizational Chart (Head of Department + workers)

7.8.2 Amount of direct labour required (Calculate for every man power)

Planned Rate of Production per day X Standard production time

Machine productive time per day

 Example : Laboratory operator

33 X 0.9 min

30
ENT300 BP OUTLINE

420 min (7 hours x 60 minutes)

= 0.07 @ 1 operator

** Standard production time = one process cycle in minute/ quantity

product per cycle

7.8.3 List of Operation Personnel

Position No of personel
Laboratory operator
I Operator
Cutter operator
Quality checker

7.8.4 Schedule of task and responsibilities

Position Task and Responsibilities


7.8.5 Schedule of remuneration

Position No . Monthly EPF SOCSO Amount


Salary (RM) Contribution ( 1.75% )
(13%)
(RM) (RM) ( RM )
Operation manager 1 4400 572 4972
Labotary supervisor 1 2500 325 50 2875
Labotary 3 1200 156 24 4140
technologist
Operator 3 1200 156 24 4140
TOTAL 16127

7.9 Overhead requirement

31
ENT300 BP OUTLINE

7.8.1 Operations Overhead (indirect labour/indirect

material/insurance/maintenance and utilities)

No Types of Overhead Monthly


Cost (RM)
1 Electricity 8,000
2 Water 2,000
3 Rental 17,000
4 Telephone 400
5 Internet 500
6 Box for transportation 300
7 Machine maintenance 750
8 Cleaner 200
TOTAL

7.9 Location Plan (tell about factor affecting the business operation – refer slide) if

manufacturing premise located differently with main office

7.10 Business and operation hours

Business hour = 8 hours per day (8.00 a.m until 6.00 p.m)

Operating hour = 8 hours per day (8.00 a.m until 6.00 p.m)

Working days = 6 days per week ( Monday – Saturday)

7.11 License, permits and regulations required (Refer text book and choose relevant

with your business)

7.11.1 Manufacturing license

7.11.2 Building license

7.11.3 Environment license

32
ENT300 BP OUTLINE

7.12 Operations Budget

Item Fixed Assets Monthly Other


Expenses Expenses
(RM) (RM)

Fixed Asset

Working Capital

Other Expenses

Pre-Operations

TOTAL

33
ENT300 BP OUTLINE

ADMINISTRATION PLAN

34
ENT300 BP OUTLINE

8. Administration Plan

8.1 Introduction (Administration Objectives)

8.2 Organizational Chart for Administration and Finance Department (Arial 12,

BOLD)

Figure 8.1 Organizational Chart (GM + Head and workers of Administration and

Finance Department)

8.3 Manpower Planning (Arial 12, BOLD)

Table 8.2 List of Personnel (GM + Head and workers of Administration and Finance

Department)

Position No of Personnel

8.4 Schedule of Task and Responsibilities (Arial 12, BOLD)

Table 8.3 Task and Responsibilities (GM + Head and workers of Administration and

Finance Department)

Position Task and Responsibilities



8.5 Schedule of Remuneration (Arial 12, BOLD)

Table 8.4 Schedule of Remuneration

Position Quantity Monthly EPF SOCSO Total


Salary (RM) (RM)
(RM) (13 %) (1.75 %)
35
ENT300 BP OUTLINE

(A) (B) (C) (A)+(B)+(C)

8.6 Office Furniture, Fitting and Office Supplies (Arial 12, BOLD)

Table 8.5.1 List of Office Furnitures and Fittings

Type Quantity Price/Unit Total


(RM) (RM)

Table 8.5.2 List of Office Supplies

Type Quantity Price/Unit Total


(RM) (RM)

8.7 Administration Budget (Arial 12, BOLD)

Table 8.6 Administration Budget

Item Fixed Assets Monthly Other


Expenses Expenses
(RM) (RM)

Fixed Asset

Working capital

Other Expenses

TOTAL

36
ENT300 BP OUTLINE

FINANCIAL PLAN

37
ENT300 BP OUTLINE

9 Financial Plan (Arial 12, BOLD)

9.1 Introduction (Financial Objectives)

9.2 Capital Expenditure Projections (CAPEX)

9.3 Pre-Operating & Working Capital Projections (WCAPITAL)

9.4 Sales & Purchase Projections (Sales & Purchases)

9.5 Project Implementation Cost

9.6 Sources of Project Financing

9.7 Fixed Asset Depreciation Schedule

9.8 Loan and Hire Purchase Depreciation Schedule

9.9 Proforma Cashfow Statement

9.10 Proforma Income Statement

9.11 Proforma Balance Sheet

9.12 Financial Ratio Analysis

9.12.1 Liquidity Ratios

9.12.1.1 Current Ratios

( table and graph)

9.12.1.2 Quick Ratios

(table and graph)

9.12.2 Efficiency Ratios

9.12.2.1 Inventory Turnover Ratios

(table and graph)

9.12.3 Profitability Ratios

9.12.3.1 Gross Profit Margin


38
ENT300 BP OUTLINE

(table and graph)

9.12.3.2 Net Profit Margin

(table and graph)

9.12.3.3 Return on Assets

(table and graph)

9.12.3.4 Return on Equity

(table and graph)

9.12.4 Solvency Ratios

9.12.4.1 Debt to Equity

(table and graph)

9.12.4.2 Debt to Assets

(table and graph)

9.12.4.3 Time Interest Earned

(table and graph)

39
ENT300 BP OUTLINE

CONCLUSION

40
ENT300 BP OUTLINE

CONCLUSION

41
ENT300 BP OUTLINE

APPENDICES

42
ENT300 BP OUTLINE

PARTNERSHIP AGREEMENT

43

You might also like