WEBINAR WORKBOOK

5 Mistakes
Even Smart
Entrepreneurs
Make
MarieForleoBSchool.com
 WEBINAR WORKBOOK

5 Mistakes Even Smart

Entrepreneurs Make

HOW TO USE THIS WORKBOOK

Even with the best of intentions, by the time this webinar is finished,
you'll have forgotten half of what you learned.

We're infinitely more likely to remember what we write down, so this

workbook is designed to help you do just that!

There’s good evidence that the act of writing helps us remember things—
specifically when we use pen and paper. (NOT writing things down is
like asking our brains to forget the webinar, but remember our grocery list
from last Tuesday.)

So, print this workbook, grab a pen, and follow along. (Or grab your
favorite journal!) You'll absorb an incredible amount of information,
guaranteeing you'll never be caught making these 5 mistakes again.

Let’s do this.

XO

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 In your own words…

MISTAKE #1 is

KEY TAKEAWAYS:
• Every link on your website must accomplish your top ,
which means that…

• should take a backseat.

MY ACTION ITEM:

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 In your own words…

MISTAKE #2 is

KEY TAKEAWAYS:
• % of people won’t purchase the first time they visit
your website.

• is the most effective way to acquire customers, NOT

.

MY ACTION ITEM:

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 In your own words…

MISTAKE #3 is

KEY TAKEAWAYS:
• Before trying to attract or buy more traffic for your site, make sure
you’re doing everything you can to the traffic you’re
already getting.

• One way to capture more people who find your website is to install a
.

MY ACTION ITEM:

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 In your own words…

MISTAKE #4 is

KEY TAKEAWAYS:
• The best way to sales is to be clear in your marketing
and articulate who your products and services are for.

• If you’re talking to EVERYONE, you’re talking to .

MY ACTION ITEM:

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 In your own words…

MISTAKE #5 is

KEY TAKEAWAYS:
• If you have a product or service you believe in and you don’t do
everything you can to market the heck out of it, you’re
from those who need you most.

• When done right, modern marketing, brings out of

your humanity.

Now, write this down word-for-word, so you can see it in your own writing:
“My industry is not different.”

Go ahead, write it down…

MY ACTION ITEM:

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 RECAP: WHAT ARE THE 5 MISTAKES
EVEN SMART ENTREPRENEURS MAKE?

Mistake #1:

Mistake #2:

Mistake #3:

Mistake #4:

Mistake #5:

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 WHAT ARE 3 THINGS YOU CAN DO RIGHT
NOW TO AVOID THESE MISTAKES IN YOUR
BUSINESS?

#1:

#2:

#3:

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