IMPROVING

PARENTAL INVOLVEMENT DURING By: Dyan Harris

COVID-19 1
EVOLUTION OF PARENTAL INVOLVEMENT

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IMPACT OF COVID-19
Academic Year 2019-2020 2020-2021

Student 209,000 197,000

Enrollment 60% Remote
40% F2F

Failure Rate 1st 26% 42%

Cycle

FFS 201 138

“Instructional Continuity Plan Update”. HISD. Retrieved 12.10.2020 at

https://www.houstonisd.org/site/handlers/filedownload.ashx?moduleinstanceid=51135&dataid=314598&FileName=Superintendent%20ICP%20Update%20December%202020.pdf

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Which programs, activities, or Are there any barriers to What suggestions, strategies What challenges may block
ways we have communicated greater participation in or activities to support our progress in engaging
works well to engage parents? engagement activities? successful school family more parents, families and
interactions? community members?

Family Friendly Technology Outreach Environmental

Schools Technology Factors
Long work hours
Parent Workshops Marketing Technology
Disabled
School Recognition Strategies Barriers
Partnerships Caretakers Communication Funding
Parent University Language Barrier Strategies
PTO Tuesdays Professional
Development
Virtual Platforms
(Zoom;TEAMS)

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Actively partnering and connecting with stakeholders to improve
parental involvement in underserved communities

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IMPACT PRIORITIES
Establish partnerships with
internal and external
stakeholders to support initiatives
Outreach to underserved
communities to provide resources
to families
Increase Marketing and
Communication efforts to connect
with families

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 IMPACT OF STAKEHOLDERS
• Campus Leadership Marketing and Communication
• Faculty and Staff Translations

District • Equity and Outreach

• Strategy and Innovation
• Strategic Partnerships
Student Assistance

• College and Career Readiness

• Local business leaders

Community • Board Members

• Community Members
• Area Colleges and Universities

Families • PTO/A Board members

• Parents
• Parent Mentors

• Elementary
Students • Secondary
• Special Populations

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HOW TO MAKE AN IMPACT BY...
Establishing Partnerships
IMPACT training
IMPACT Ambassadors
PTO/A
District Events/Activities
Community Spaces
Focus Groups
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HOW TO MAKE AN IMPACT BY…
Outreach Parent/Student Resources
Council Meetings
Focus Groups
Colleges and Universities
Home Visits
Parent Database

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HOW TO MAKE AN IMPACT BY…
Marketing and Communication
Focus Groups
Development
Web and Video Conferencing
Social Media
Digital Applications
 Class Dojo (All levels)
 RemindMe (9-12)

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RESOURCES TO MAKE AN IMPACT

District
Departments
Title I, Part A Parent FACE FACE Equity & Outreach
and Family Communications
Engagement Parent Database Specialists Instructional Technology
Nutrition Services
Strategy and Innovation
Strategic Partnerships
Translations

Community Virtual Platforms Digital Applications Social Media

Resource Guide • Microsoft TEAMS
• Zoom
• Class Dojo
• RemindMe
• Twitter
• Instagram
•3rd Party to connect to • LivingTree
external stakeholders • Youtube

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MEASUREMENTS TO PROVE AN IMPACT
Focus Groups
IMPACT Survey
FFS Climate Survey
FFS Communication Snapshot
Attendance Counts/Home Visits
Evaluations
Number of active PTO groups
Number of participating campuses

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FORESEEABLE ROADBLOCKS

Buy-in from Funding Environmental

stakeholders Factors

Technology Communication
Barriers Barriers

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REFERENCES
https://partnership.vcu.edu/media/partner/documents/Partnership__Tips_and_Strategies_fo
r_Increasing_Parent_Involvement.pdf
Family Friendly Schools. HISDFACE Retrieved 12.11.2020 at
https://www.houstonisd.org/familyfriendly
https://www.houstonisd.org/ParentUniversity
https://www.latinoliteracy.com/reaching-out-to-parents-during-covid-19/
http://chicagoappleseed.org/wp-
content/uploads/2012/08/appleseed_engagement_implementation_guide.pdf
https://www.familieslearning.org/pages/successful-family-engagement-covid-19
https://www.houstonisd.org/site/handlers/filedownload.ashx?moduleinstanceid=51135&dat
aid=314598&FileName=Superintendent%20ICP%20Update%20December%202020.pdf

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