2.

2 CONCEPTUAL FRAMEWORK

Marketing Aspect

Our Target Market is all the residence here in barangay canlalay.

Feasibility Study
Our Demand Determination is to support the needs of barangay in
of Water terms of water to drink.
Refilling Station
Our Supply Determination relate to the amount of the water that
in the consumer will consume.
Brgy. Canlalay
Our Demand and Supply Analysis relationship between the
Biñan City of quantity of water and the needs of barangay canlalay residence. The
Laguna demand of the residence is to give or serve a clean and safe water.

Our Marketing Program is we will used advertisement and some

advertising strategies and some promotion for our corporation to be
recognize in the certain area.

Technical Aspect
Location Map: At Brgy. Canlalay Biñan Laguna
Equipment and Facilities: Active carbon filter,Water
softener tank.Reverse osmosls,Polishing carbon,Ultra
violet Lamp/sterilizer and Ozone generator.

Floor Plan:

Business Layout: Production flow diagram:

Shows how to intend a manufacture

product as stages, the equipment and
tools we have planned to use and
quality control checks.
 Management Aspect

Vision-Mission Statement: To give an affordable, Well maintained clean water that will make sure the customer's
safety and satisfaction, we use Filtration Purification Machine equipment to cater your Drinking Water Needs.

Organizational Chart:

MANAGER ADMINISTRATIVE
ASSISTANT

BOOK KEEPER DELIVERY MAN TECHNICAL

ASSISTANT
Business Policy:

• No using of Cellphone during working hours. And you need to focus on your work.
• Always keep the cleanliness in the station
• Be polite to the customer's
• Always remember that the customer's is always right
Qualifications Requirements:

• Male
• 18 and above
•Have a experience being a casher
• In good physical condition
• Have experience in working at water station
•Atleast Highschool Graduate
• Responsible

Work schedule:
For the schedule of the workers the store will open for 12hrs their
working schedule will be split in to two shift 1 for 7:00am-1:00pm and
the other is 1:00pm-7:00 pm for the whole week

Socio-Economic Aspect
Security and safety of employees: the company will provide
rules and regulation to keep the good work of all employees.
Proper waste management: We will have a proper waste
disposal procedures to ensure the cleanliness of our
environment . With proper waste disposal we can limit
accident due to our product is water .
Job opportunities: Our aim is to provide more job
opportunities for unemployed people areas with few job
opportunities.

Financial Aspect:
Budget Projectection: estimate our total cost of a business and all the
money we collect we will also use for our financial means.

Project Cost:required to procure all the needed products, services and

resources to deliver the project successfully.