Professional Documents
Culture Documents
Assessment Task
BSB60215 Advanced Diploma of Business
BSBHRM602 Manage human resources strategic planning
Assessment Conditions
Re-submissions
If you receive NYC for your assessment you must make the necessary adjustments and re-submit. Please
rename your file with RESUB1 /RESUB2 etc. It is important to do this to distinguish between the old file and the
new one with the adjustments
Declaration of Authenticity
The above named student, confirm that by submitting, or causing the attached assignment/s to be submitted, to
Lonsdale Institute Pty Ltd, I have not plagiarised any other person’s work in this assignment and except where
appropriately acknowledged, this assignment is my own work, has been expressed in my own words, and has
not previously been submitted for assessment. I do understand and accept the consequences of academic
misconduct according to Lonsdale’s Policies and Procedures.
Scenario
Lonsdale Fitness requires you to act as the General Manager of Human Resources and develop a
strategic human resources plan for the CEO and Board of Directors to approve. The Melbourne
franchise of Lonsdale Fitness is expected to have an increase in members and the current numbers of
staff will be unable to provide full services to their new clients.
Scenario (cont...)
o 120 new members signed up last month – all want personal trainers
o Group exercise will be 3 groups of 18 clients 3 sessions per week, (9 sessions)
o the remaining new clients want one on one personal training 3 sessions per week @ 1 hour
per session
o all your current personal trainers are booked out every week and can’t take on anymore
clients
o currently there are the following staff
– 2 full time receptionists/administration
– 7 full time personal trainers
– 3 part time personal trainers
– 1 full time accounts manager
– 1 full time training coordinator
Assessment Task
Based on the information given to you above you are required to complete to
following:
The minimum educational qualification currently necessary for all trainers is the Cert III in Fitness
Instructing and all trainers must hold this to continue to work as a trainer of classes and individual
clients.
) V6 3/17
Lonsdale Institute Pty Ltd
TA102 FO Assessment Task
TA102 PP Assessment Management (SNR1.8-1.12) (ESOS 14.2 Provider ID 21915 CRICOS Code 02836F
Lonsdale Institute PTY LTD
Assessment Task
BSB60215 Advanced Diploma of Business
BSBHRM602 Manage human resources strategic planning
STAGE 3: Plan
See template below and Your plan must include at least 5 or all of the following:
) V6 3/17
Lonsdale Institute Pty Ltd
TA102 FO Assessment Task
TA102 PP Assessment Management (SNR1.8-1.12) (ESOS 14.2 Provider ID 21915 CRICOS Code 02836F
Lonsdale Institute PTY LTD
Assessment Task
BSB60215 Advanced Diploma of Business
BSBBHRM602 Manage human resources strategic planning
Issues Comments - the current situation and issues which needs to be resolved
1 Facilities and amenities don't have enough capacity to meet the current demand.
Future
Be recognized as a quality b. Improve Lonsdale Fitness equipment that meets Australia Fitness
and competitive fitness
brand. standards.
c. Examine and evaluate the current marketing plan.
d. Develop a brand building strategy plan.
e. Keep up with fitness trends in order to engage the interests of new
members and retain the current ones.
f. Attend to workshops, seminars and visiting other gyms, to identify
improvements or changes that Lonsdale Fitness needs to implement to become
more competitive.
g. Analyze online comments and approaching online feedback
h. Development a feedback program and measure customer satisfaction.
i. Boost employee satisfaction and establish a healthy company culture.
Attract new clients per a. Develop a marketing plan
month. b. Get CEO's marketing budget approval.
c. Hire a full time experienced marketing and sales manager. More than 5
years of experience developing marketing and sales strategies.
d. Develop a digital marketing strategy.
e. Develop a referrals plan program.
f. Establish a lead conversion plan.
g. Promote loyalty product/service offerings.