Problem and Market Size

>21 million 12%

registered vehicles
average growth rate

Pakistan is quickly adapting to ICT, with decreasing costs of smart phones and data,
more and more people are adopting cellular technology. Understanding this trend,
a lot of companies are providing online services to provide ease to their customers,
and more importantly, stay relevant in the new world. One sector, Automotive Repair
Services, is lagging behind.

Majority of the Vehicle Repair Service Providers are not educated and informed
enough to use ICT, however, when introduced with the option of digital services,
willingness was found among majority of the service providers.

Opportunity

AutoSahulat is Pakistan’s first Digital Marketplace for Repair Services, registering the
Repair Service Providers, and letting the Drivers Identify the nearest providers, compare
their services, rate them, and contact them for assistance including roadside repair and
book appointments accordingly. AutoSahulat also gives opportunities to the service
providers to promote themselves among the potential customers through featured
posting (promoting their visibility) and starting promotions.

Unique Value Proposition

Being the first of its kind, AutoSahulat also provides a platform for automotive
companies, oil & lubricant, spare parts, even motor insurance companies to
connect with potential customers, both in the form of repair service providers and
drivers.Starting with Vehicle Repair Services, AutoSahulat will start providing
convenience to its customers by entering other verticals in the Automotive Space
including: Used Car Sale Purchase, E-Commerce and much more.

1
 Social
B2C B2B Responsiblity

100+ 40 to 60 Cars a month Technical Partner – Child

Repair-Work Labor
Partner Workshops

Program Development
20,000 Vehicle fleet Partner- Child Labor
nationwide

Potential Roadside and maintenance to

Partners 17,000 Captains in Lahore Network of 3,689 petroleum
filling stations in Pakistan

Mohsin Amjad Team Ghazanfar Iqbal

CEO (The Brains) CMO (The Edge)

Business Analysis/Project Management/ Product Marketing/Operations/Scaling

Owner
• Been part of Telenor Pakistan for 10 years and represented
Customer Care Department in all major Divisional and Cross
Divisional Technology Projects
• Co-Founded “Door Drop”, a delivery company in Lahore, Pakistan
• Advisor to National Incubation Center which is run by Govt. of
Pakistan to support local startups

• Successfully modernized major business platforms including

• Was part of testing team on “Auxo” car monitoring platform
launched by Telenor Pakistan
Financial Services, Billing System and VAS

• Planned, developed (in house) and successfully launched “One

Window Interface” in Jan’18, as a new multipurpose CRM for all
customer touch points, which has saved over 20 Million PKR in
annual OPEX its first 6 months
• Started new Franchises for Telenor Pakistan in different regions
from initial ideation to full execution where they were generating
revenues
• Worked in Fertilizer sector managing 70 Sales points generating
sales revenue over 150 Million PKR / annum

• Managing and fulfilling targets from 1800 retail shops as Area Sales
Head