DEPARTMENT OF TRADE AND INDUSTRY XI

Business Empowerment for Sustainability and Transformation

Webinar Workshop
December 2,7,14,16,21, 2021

Date: December 2, 2021

Session 1- Understanding Your Business Model
TIME ACTIVITY POINT PERSON
9:00 – 9:05AM Welcome Remarks DTI Region XI
9:05 – 9:30AM Overview of BEST Webinar Workshop Prof. Nikko L. Laorden
• Objectives of the BEST Webinar Workshop
• Topics and schedule
• Activities for the workshop
• Expected outputs

Business Impact Survey Results Prof. Jon Marx P.

Sarmiento
9:30 – 10:15AM Lecture 1: The Business Model Canvas Prof. Nikko L. Laorden
Things to LEARN:
1. The importance of understanding your business model
2. The Offering, Operating, and Financial Model
3. The Business Model Canvas and its 9 building blocks
10:15 – 11:30AM Activity 1: Making Your Business Model Canvas All participants

Process: Prof. Nikko L. Laorden

1. Establish your business Intent – Why do you want to
start this business? Or if you’re already up and running,
why does your business exist?
2. Use the Business Model Canvas template to define or
revisit the 9 building blocks of your business model
3. Use the Guide to Making Your Business Model Canvas
document.
Expected Output: Business model canvas of your business
11:30 – 11:55AM Sharing & Discussion 1: Presenting Your Business All participants
Model Canvas
Prof. Nikko L. Laorden
a. Participants to briefly share their outputs from
Activity 1
b. Provide feedback on the presented Business Model
Canvas
11:55 – 12:00PM Closing Remarks DTI Region XI
End of Session 1
Date: December 7, 2021
Session 2– The Offering Model: Understanding Your Customers
TIME ACTIVITY POINT PERSON
9:00 – 9:15AM Recap of Session 1 Prof. Nikko L. Laorden
• What we learned and what we did
• Feedback from participants
9:15 – 10:15AM Lecture 2: The Marketing Process Prof. Nikko L. Laorden
Things to LEARN:
1. Analyzing marketing opportunities
2. Consumer & market research
3. Selecting target markets
4. Developing the marketing mix
10:15 – 11:30AM Activity 2: Rethinking Your Offering Model (Desirability All participants
of your Business)
Prof. Nikko L. Laorden
Process:
1. List down the marketing opportunities for your business
2. Refer to your output in Activity 1 and think about the need to
really identify/change your target customer segments based on
the listed marketing opportunities
3. Consider your current value proposition and think about how you
can offer more value to current/new customer segments
4. Channels – think about innovative ways you can:
a. Increase company and product awareness
b. Direct customers to purchase your products/services in
improved or new channels
c. Deliver the value proposition to the customers
d. Get feedback and provide customer support after a purchase
5. Think about how you can improve your style of building customer
relationships:
a. Is there a need to build a long-term relationship? How will
you do this?
b. Is there a need to personalize or automate your customer
engagement/interaction? How will you do this?
c. Are you focused on acquiring new customers or retaining
existing customers? How will you do this?
6. Revenue streams – think about other ways you can earn
revenues and how you can increase your current revenues by:
a. Increasing/decreasing your price
b. Increasing the average purchase size of your product/service
c. Increasing the frequency or number of purchases
Expected Output: Revised Offering Model of your business
11:30 – 11:55AM Sharing & Discussion 2: Presenting Your Revised Offering Model All participants
a. Participants to briefly share their outputs from Activity 2
b. Provide feedback on the presented outputs Prof. Nikko L. Laorden
11:55 – 12:00PM Closing Remarks DTI Region XI
End of Session 2
Date: December 14, 2021
Session 3 – The Operating Model: Understanding Your Business Operations
TIME ACTIVITY POINT PERSON
9:00 – 9:15AM Recap of Session 1 Prof. Nikko L. Laorden
• What we learned and what we did
• Feedback from participants
9:15 – 10:15AM Lecture 3: Improving Your Business Operations Jenna Mae San Luis
Things to LEARN: Plant Operations
1. Best practices in managing business operations Manager, Malagos
2. Why FDA, HACCP, ISO, and other certifications? Agri-Ventures
3. How to secure certifications for your business Corporation
10:15 – 11:30AM Activity 3: Rethinking Your Operating Model All participants
(Feasibility of your Business)
Jenna Mae San Luis
Process: Prof. Nikko L. Laorden
1. List down the strengths and weaknesses of your current
business operations specifically in under your key activities, key
resources, and key partners
2. Under key activities, determine what strengths you need to
utilize to take advantage of available opportunities and what
weaknesses you need to address to perform better. Consider the
following:
a. Do you need to improve existing systems and develop new
ones (e.g. procurement, production, inventory systems, etc.)?
b. Do you need product and process upgrading?
c. What activities are most important and what could be
outsourced to a Key Partner?
3. Under key resources, determine what key resources should be
acquired and properly maintained. Consider the following:
a. Do you need to purchase new machineries & equipment
needed for the improvement in your key activities?
b. Do you need develop operating manuals and maintenance
procedures for your key resources?
c. Are there key resources that can be moved off to a key partner
or opportunities to in-source key resources from a partner?
4. Under key partners, determine which partnership is most
beneficial and who else the business can partner with in order to
deliver the best value to your customers. Consider the following:
a. Have you built partnerships with all key suppliers and buyers?
b. Is your business overly dependent on a single partner?
c. Who else you can partner with to reduce the cost of your
operations and increase your revenue
Expected Output: Revised Operating Model of your business
11:30 – 11:55AM Sharing & Discussion 3: Presenting Your Revised Operating Model All participants
a. Participants to briefly share their outputs from Activity 3
b. Provide feedback on the presented outputs Prof. Nikko L. Laorden
11:55 – 12:00PM Closing Remarks DTI Region XI
End of Session 3
Date: December 16, 2021
Session 4 – The Financial Model: Understanding Your Business Finance
TIME ACTIVITY POINT PERSON
9:00 – 9:15AM Recap of Session 3 Prof. Nikko L. Laorden
• What we learned and what we did
• Feedback from participants
9:15 – 10:15AM Lecture 4: Cost-Volume-Profit Analysis
Things to LEARN:
1. What is Cost-Volume-Profit analysis
2. The cost structure and revenue model of your business
3. How to increase the profitability of your business
4. Tools that you can use to monitor sales and expenses
10:15 – 11:30AM Activity 4: CVP Analysis and Rethinking Your All participants
Financial Model (Viability of your Business)

Process:
1. Use the CVP analysis template provided to participants
2. List down all the variable cost incurred in the production of
your products or services
3. Determine the price and quantity used (monthly) for each
item under variable cost
4. List down all the fixed expenses incurred in the production of
your products or services
5. For machineries and equipment, determine the purchase cost
and useful life span
6. Read further instructions and notes on the CVP template
7. Based on the CVP Analysis, determine how you can increase
total profit by:
a. Reducing cost
b. Increasing price
c. Increasing production capacity
d. Increasing consumption and frequency of purchase for your
products and services
Expected Output: CVP Analysis and Revised Operating
Model of your business
11:30 – 11:55AM Sharing & Discussion 4: Presenting Your Revised Offering Model All participants
a. Participants to briefly share their outputs from Activity 2
b. Provide feedback on the presented outputs Prof. Thaddeus R. Acuña
11:55 – 12:00PM Closing Remarks DTI Region XI
End of Session 4
Date: December 21, 2021
Session 5 – Understanding the Support Systems for Your Business
TIME ACTIVITY POINT PERSON
9:00 – 9:15AM Recap of Session 1, 2, 3, and 4 Prof. Nikko L. Laorden
• What we learned and what we did
• Feedback from participants
9:15 – 11:50AM Activity 5: Identifying Support Systems for your All participants
Business
Process:
1. Considering your revised business model, identify your
business needs and determine what programs and services from
the government, private sector, and academe you wish to avail
2. Submit the list to DTI for future action and collaboration
Expected Output: List of business needs and identified
programs & services from various sectors
9:15 – 09:45AM Support System 1: Capacity Building by Department DTI Region XI
of Trade and Industry
• Programs and services offered by DTI
• Q&A portion
09:45 – 10:15AM Support System 2: Capacity Building by Department DOST Region XI
of Science and Technology
• Programs and services offered by DOST
• Q&A portion
10:15 – 11:00AM Support System 3: Capacity Building by Food FPIC and TBIs in Davao
Processing and Innovation Center & Technology
Business Incubators in Davao
• Programs and services offered by FPIC and TBIs
• Q&A portion
11:00 – 11:45AM Support System 4: Financial Services by DTI-Small Small Business
Business Corporation and Government Banks Corporation, Land Bank
• Loan programs and services offered by SBC Corp. and DBP
and government banking institutions
• Q&A portion
11:45 – 11:50AM Giving of Certificate of Appreciation DTI Region XI
11:50 – 12:00PM Closing Remarks DTI Region XI
End of Session 5

Workshop Facilitator:
MS. JOFFREYLLE MARIE B. OPIANO-PLASABAS
Trade-Industry Development Specialist, Industry Development Division
DEPARTMENT OF TRADE AND INDUSTRY XI