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VIETNAM NATIONAL UNIVERSITY OF AGRICULTURE

FACULTY OF ACCOUNTING AND BUSINESS MANAGEMENT Overview

PRINCIPLES OF MANAGEMENT •  Course CONTENT?

•  How to TEACH?
COURSE DESCRIPTION
•  How to LEARN?

Pham Thi Huong Diu, PhD.

(phamhuongdiu@gmail.com
0978267230)

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Pham Thi Huong Diu, PhD. (Vnua, 2016)

Course CONTENT?
How to TEACH?
Ø  What is Management?
Ø  What are the Management Theories and Principles
Ø  What is management information? •  Lecturer: Pham Thi Huong Diu
Ø  How to make decision? •  Method: Lecture+Discussion+Debate+Video
Ø  What are the functions of Management +Games
Ø  What is the difference between managers and leaders
Ø  What is the focus of a manager’s job
Ø  What are the required skills for a new manager’s success
Ø  What are the new model management operating philosophy
Ø  What is SMART
Ø  ....
Pham Thi Huong Diu, PhD. (Vnua, 2016)
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Pham Thi Huong Diu, PhD. (Vnua, 2016)
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How to LEARN? (Format) References:

•  In class: 03 class hrs/wk, in total 30 class hrs. 1.  Robbins, Bergman, Stagg and Coulter, 2003,
•  Assessment: Management 3rd , Prentice Hall
Attendance: 10% 2.  Đại học Kinh tế quốc dân, Lý thuyết quản trị
Final exam: 60% kinh doanh
Mid-term exam: 30% 3.  Harold Koontz, Những vấn đề cốt yếu của
•  Lecture resources: Lecture Slides and Readings quản trị (in Vietnamese)
4.  James H. Donley, James L. Gibson, John M.
Ivancevich, Principles of Management

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Pham Thi Huong Diu, PhD. (Vnua, 2016) Pham Thi Huong Diu, PhD. (Vnua, 2016)

Syllabus Chapter 1:

Chapter 1: Management and Management Theories

Chapter 2: Managers vs Leaders vs Entrepreneur
Chapter 3: Information and Decision Making MANAGEMENT AND
Chapter 4: Planning
Chapter 5: Organizing
MANAGEMENT THEORIES
Chapter 6: Leading
Chapter 7: Inspection/Controlling
http://www.goldinleadership.com/leadership-toolbox

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Pham Thi Huong Diu, PhD. (Vnua, 2016)

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I.  Management
6 main topics
1.  Management
2.  Organization 1.  Definitions
3.  Management – as a science vs an art vs a job 2. Roles
4.  Effectiveness and Efficiency of management 3. Functions
5.  Research Methodology
6.  Historical and Theories of Management

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Pham Thi Huong Diu, PhD. (Vnua, 2016) Pham Thi Huong Diu, PhD. (Vnua, 2016)

1. Definitions
1st definition:
A process that Subjects of Management impact on PLAYTIME
Objects of Management in order to meet the goals of
Organization (Management – NEU) «Marshmallow Challenge»
(Quản trị là quá trình tác động của chủ thể quản trị lên đối tượng quản trị nhằm đạt
được mục tiêu của tổ chức) Subjects
How did others:
(Director) https://www.youtube.com/watch?v=BLWqjWXkTjQ
Influences
Feedbacks
Objects Who are the best:
(Staff)
https://www.youtube.com/watch?v=jXQiDlOxPTM
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Pham Thi Huong Diu, PhD. (Vnua, 2016) Pham Thi Huong Diu, PhD. (Vnua, 2016)

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3rd definition:
2nd definition: «Management is process of planning,
organizing, controlling and leading
organization members, and using available
«Getting works done organizational resources to achieve
organizational objectives»
through others» (Essentials of Management – Andrew Dubrin).

IN
NG
ING

ING

LL
Mgt.

IZI

RO
Object

NN

AD
N

G
GA

NT
ives

LE
PL

OR

CO
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Pham Thi Huong Diu, PhD. (Vnua, 2016) Pham Thi Huong Diu, PhD. (Vnua, 2016)

Mgt. environment
Management
objectives
Mgt. tools
The state defined in the
future of organization or
some its elements.
objects of Management
Subjects of
management management objectives

Management Management
Mgt. methods methods tools
The system of laws and
The ways that managers regulations that are
Mgt. environment use in management bases and support
activities. management activities.

Pham Thi Huong Diu, PhD. (Vnua, 2016)

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Characteristics of management Nature of management

•  Management always divides into management object
and subject
•  Management always relates to information
communication and has inverse relationship
•  Management always can adapt to its environment
changes
•  Management is a science, an art and a profession.
•  Management always associates to power, benefit and
reputation.
•  Management oriented approaches to human _ nature
of management is to manage human;
•  Management always associates to information _
nature of management is process of collecting,
processing and disseminating information;
•  Base on system approach, management manages
elements of system so that they interact each other in
accordance with the laws and regulations in order to
achieve stated objectives.

Pham Thi Huong Diu, PhD. (Vnua, 2016) Pham Thi Huong Diu, PhD. (Vnua, 2016)

2. Management roles •  Based on the process of management

Money

HOẠCH TỔ LÃNH KIỂM

OBJE
Man CTIV
Market Management ĐỊNH CHỨC
Organizing
ĐẠO SOÁT
Controlling ES
Planning Leading

Machine

F1: 5M model
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Pham Thi Huong Diu, PhD. (Vnua, 2016)

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3. Management functions

Planning
•  Based on management contents:
•  Look ahead and chart out future course of operation
•  Formulation of Obj., Policies, Procedure, Rules, Progr and
Budget
+ Quality Mgt.
Organizing + Marketing Mgt.
•  Bringing pp. together and tying them together in the pursuit + Operation Mgt.
of common obj.
•  Enumeration of activities, classification of act., fitting
+ Financial Mgt.
individuals into functions, assignment of authority for action + Accounting Mgt.
Leading + Office Mgt.
•  Influencing employees to work toward achieving obj.
Controlling
•  Laying standards, comparing actuals and correcting
deviation-achieve obj. according to plans

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Học viện Nông nghiệp Việt Nam TS. Phạm Thị Hương Dịu Quản trị học, 2014

II. ORGANIZATION
MANAGEMENT THEORY?
1.  Definition
2.  Characteristics
A science that studies management theory and 3.  Activitites
summaries good practical experiences to apply
in management of an organization.

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Học viện Nông nghiệp Việt Nam TS. Phạm Thị Hương Dịu Quản trị học, 2014

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A common
1. Definition: objectives
2 or more
people
A group of two or more people working
together in a give type in order to achieve ORGANIZATION

a common objective.

A given
Functional type
activities

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2. Characteristics: 3. Main activities

•  Has a common objective

•  Be a social organization: includes a group of
people working together based on social labour
division Organization’s activities are varied depending on
•  Acts by specific way to achieve organization organization types and its field specification, scale
objective but mainly by plan.
and objectives.
•  Employs and locates resources to pursue the
organizational objectives
•  Acts in relation with other organizations
•  Has managers to manage the organization and its
activities.
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E.g., for Business companies: III. Management as a science and an art and a
profession
•  Research and forecast environment.
•  Look for and employ capital resources. A science
•  Look for input resources.
•  Organize product production.
An art
•  Supply product to markets A profession
•  Get benefits and distribute the benefits
•  Do innovation and improve product quality

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A science An art

•  Practical know how

•  Empirically Derived
•  Technical skills
•  Critically tested
•  Concrete results
•  General principles
•  Creativity
•  Cause and effect relationship
•  Personalised nature
•  Universal applicability

à Management has its own objectives

à Management has its own research methodologies ART IS VERY IMPORTANT BUT….

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A profession
MANAGEMENT AS A SCIENCE
PROVIDES PRINCIPLES AND AS •  1950’
AN ART HELPS IN TACKLING •  Professional and acknowledged
•  Vocational training in the world educational system
SITUATIONS •  Be paid.

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IV. Effectiveness and Efficiency

Question 1: Why management as a Effectiveness: is the level of results from the actions of
science, as an art and a profession? management.
Or Q = f(x) where Q is production result such as
GO, VA, MI, profit
Reading: Nature and Scope of Management, Ananda
Sabil Hussein Effciency: relative comparision btw. inputs and outputs
of management
H = Q/K where K is production cost such as
IC, capital, labour cost...

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IV. Effectiveness and Efficiency

How to get a high efficiency?

Question: What is the difference between
Three cases: Effectiveness and Efficiency?

•  Increase output, but unchange production cost

•  Reduce production cost, but unchange output
•  Both to increase output and reduce production cost

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Học viện Nông nghiệp Việt Nam TS. Phạm Thị Hương Dịu Quản trị học, 2014

IV. Research methodology

What is research methodology?

Methodologies apply in management:
- Dialectical method
-  Historical method
-  Synthesis method
-  Others

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