Professional Documents
Culture Documents
At the office, there's a man (sender) who encodes a message that says, 'I'm not
going home tonight.' And he sends the message to his wife at home using his phone
(channel). The message takes a few minutes to reach his wife's phone due to the weak
cellular coverage created by the large buildings around his office. The wife (receiver)
decodes the message, 'I'm not going home tonight' from her phone. From that point,
Communication has taken place. Communication, according to the Shannon-Weaver
model, occurs when a message is transmitted and received, as seen in the example
above.
Nicole is at the mall's food court, where she is ordering shawarma. Because the
food court was in peak season at the time, it was quite noisy. Nicole said, "I want
medium-size beef shawarma with cheese please," to which the cashier looked confused
and asked Nicole to repeat her order because she couldn't hear it clearly. Nicole re-
ordered, and the cashier was able to get it. Nicole shakes her head and pays her money
when the cashier asks if she wants to order refreshments. Nicole's order and change
were given to her by the cashier, who smiled and said, "Thank you, ma'am." From that
point, both parties are encoding and decoding messages at the same time. The
transactional model of communication refers to the continuous exchange of information
where both the sender and receiver are involved in the process and take turns to
communicate messages.