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Key Items Fashion:

Women's Jewellery S/S 23


Creative layers, joyful colours, playful materials and kitsch
motifs drive the design direction for new jewellery
assortments, ideal for IRL and digital drops

Jane Collins
10.08.21 · 4 minutes

Swarovski
The statement drop
Why is it key? A perennial must-have, the
statement drop continues to add drama to
fashion assortments, with proportions
increasing to supersized scales inspired by
luxury designer collections.
Des ign details : design into the season's key
trends, focusing on Supersized Florals that
incorporate hyperrealistic 3D forms using
fabrics or Colourful Enamel. Fabric detail is
also noted at Japanese brand WALL, with
@wall_harajuku_item WGSN Original CADs/Flats designs that include contrasting # pearls for a
new take on Regency styling.
Look to Oakland-based Nikki Couppee's S/S 22
collaboration with Australian label Romance
Was Born for earrings that respond to our
Material Memories theme. The shell designs
include natural and jewelled components that
provide upcycling inspiration. Kidult # motifs
including butterflies and Extreme
Embellishment are also key.

@nikkicouppeejewelry @sauceloves @swarovski

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The layered necklace
Why is it key? Layers remain a key
consideration for neckwear assortments,
continuing the narrative around
# joyfulexpression and pieces that evoke
nostalgia for past decades.
Des ign details : mix # beads, # chunkychains
and playful icons in Dopamine Brights. Use this
style as a gateway for reintroducing the choker
to assortments, which is set to re-emerge as a
key item.
@mnisis.mn WGSN Original CADs/Flats For material updates, focus on colourful
enamel and AB crystals combined with
decorative talisman and kidult motifs. Miami-
based Martha Calvo's hand-painted palm tree
pearl pendant provides inspiration for Summer
Nostalgia styling.
This look is also about mixing scales and
Celebratory Cra materials for maximum
impact, featured on Sri Lankan-Norwegian
model and designer Maneesha Pere. Sell in
ready-made layers or as standalone pick-and-
mix pieces.

@vidakush @marthacalvo @maneeshapere

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The ear party set
Why is it key? Updating A/W 22/23's opulent
ear stacks, curated set styles including studs,
hoops and ear cuffs are downscaled to
complement statement layers and play into
trending # joyfulexpression themes.
Des ign details : combine bold colours with
kitsch # motifs, including updated
# foodinfashion icons, to answer to the season's
Kitchenbody, Kidult and Summer Nostalgia
themes. Florals and butterflies are key
@bysevisilver WGSN Original CADs/Flats emblems, updated in 3D or hyperrealistic
forms with painted details or
# jewellerification.
For materials, focus on colourful enamel and
rubberised finishes. Turquoise is key for stone
updates and aligns with the Grounded Boho
theme in the Soul Space Forecast. Sell in
ready-made curated sets or as standalone pick-
and-mix pieces that can be customised
and styled in a multitude of ways.

@misshappinesss @ruegembon @marianne_theodorsen

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The kidult ring set
Why is it key? In line with S/S 23's Kidult theme,
ring styles that evoke childhood memories and
nostalgia for # y2k will have a big impact on
mass-market fashion collections. This set also
amplifies the growing trend for mood-boosting
Joyful Expression within jewellery.
Des ign details : bold prints and kitsch
# motifs such as butterflies and hearts drive this
direction in dopamine brights or candy pastel
tones. As synthetics are key for delivering this
Bea Bongiasca WGSN Original CADs/Flats look, use bio-based alternatives or work with
deadstock materials, taking inspiration from
LA-based VidaKush, which collaborated with
Peaches Hollywood on a range of # 90s rings.
Rubberised, strangely beautiful and
transparent finishes also work here. For a
contemporary and grown-up look, experiment
with bright gemstones and colourful enamel.

@mounserstudio @vidakush @blackcurrantpop

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The anklet
Why is it key? With # 90s styling remaining on
the agenda, the anklet returns to provide a
fashion update for S/S drops. Styles are
versatile and instantly elevate day-to-night
outfits.
Des ign details : working in sets or as a
standalone piece, revive this item with
# chunkychains, bold beading, decorative
talisman charms, cup chain and
personalised # monogram initials. For kitsch
@_jennybird WGSN Original CADs/Flats # novelty updates, take note of the upcycled
trash-to-treasure monsters charm design from
London-based Depop seller @princessplastik.
Modelled by UK influencer and stylist Anna
Trevelyan, it can be used as inspiration for
our Strangely Beautiful and Kidult themes.
Pearlescent shimmer and colourful enamel are
also important for updating this summer
staple.

@ventronechronicles @adornmonde @princessplastik

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Range plan

Statement drop Layered necklace Ear party set Kidult ring set Anklet

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1 2 3
Action points

Focus on mood-boosting design Invest in versatile pro les Evoke nostalgia

With # joyfulexpression a defining trend for jewellery, Layers and sets provide a pick-and-mix approach for For # motif inspiration, revisit the summers of past
align products with the season's Full consumers looking to invest in styles they can swap decades as nostalgia continues to influence design
Spectrum Forecast and embrace colour, creativity, around or layer with existing pieces. Focus on selling direction. Make sure developments look fresh and
styling and fun. Combine digitally appealing bold and marketing designs in ready-made curated packs, or modern, with new materials evoking vintage styling
brights with playful materials and kitsch details as standalone, add-on pieces that can be customised
and styled in a multitude of ways

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