Name of the business: SUPREME CCTV

Business logo:

Type of business: Partnership

Mission and Vision:

 Mission
o To provide state of the art surveillance security to protect our loved ones and properties
and to become one of the country’s solution in providing safe, secure and peaceful
future for the next generation.
o To enhance a maintainable security arrangement with convergence of newer
innovations.
o Our mission is to exceed expectation and focus on delivering innovative electronic
security and To develop user friendly and customized security.
o To meet the worldwide demand with Value for Money Products & Services.
 Vision
o Our vision is to be the leading service provider of security solutions and to ensure a safe
and secure community that will lead to a peaceful and stable society.
o To be a universally regarded enterprise giving state-of-art Security solutions for Secure.

Description of product and / or services:

 We provide affordable and innovative CCTV’s that you can chose from while at it we also
provide the services needed for installing the CCTV and integrating the system needed
for it and along with the best technicians on hand. After that the technician will ensure
that the system will perform excellently according to the standards of the company and
the customer’s. We are also responsible for contractual repair and configuration of the
CCTV system based on the plan the customer chose and after that we will educate the
customer how to operate the CCTV system, thus giving them the technical manual to
the customer so that they can find solution for themselves. This technology is always
innovating so we will also continue selling new services to customers and update the
system of our clients according to the new technology of the CCTV’s.

SWOT and TOWS Analyses:

 SWOT analysis
 By SWOT analysis we identified strengths in terms of leadership, experience and knowledge of
the existing CCTV staff, good contractual arrangements for maintenance, equipment and CCTV staff.
Good relationship between the suppliers and employees. Keeping updated to the current CCTV
technology. However, current weaknesses include: Communication and marketing activities,
performance management and arrangements and budget financing. Many opportunities has come for
our business as many local businesses has been appearing and it’s a good opportunity to sell our
services and products, another opportunity is that our staff is inspired and will strive for better and
outstanding performance for our business and now is the time to see and produce that good intention
and attitude. Major threats to the business are thru finances because service for CCTV is discretionary.
Another threat is the competitors of the same business that can steal our potential customers.

 TOWS analysis
First things first we need to maximize our strengths in order to capitalize from the opportunities
we have. Primarily having a good relationship to our partners and employees will lead to a better
workplace it will lead to teamwork that a business should need to work properly and efficiently.
We need to use the leadership and experiences of the existing staff of our company to fully utilize
the opportunity to sell our services and products to the growing economy of our society and
because our staff is inspired and wants to be the best in their work it will become an asset for the
business as the customers will have a good feedback to our business and it will result to more
customers and will bring money to our pockets that can support the business and the people in
it. We also need to take advantage of the contracts that is served for the customers so that they
can see that what they pay for is worth it and with all that being said we can utilize and take
advantage of our strengths and opportunities to become one of the finest CCTV providers in the
country. In order to improve the communication and marketing activities, performance
management and arrangements and budget financing, we should hire an expert consultant about
these problems or we can pick a staff member to be on various training or seminars specializing
in this situation so that he or she can become expert in to these kind of problems and will lead to
running a better business. To exploit our strengths and to keep away from threats we should
dominate our competitors by giving off more ads for about our company that will make our
company more known to potential customers and use our inspiration to strive a better quality
service than any other businesses out there and with that we will have a better image in the
business field we are taking on. To avoid such threats and minimize our weaknesses we should
have joint programs to other organizations to give us more ideas and take advantage of our
resources and become more efficient in the field of managing and financing.