Hello!

Selvi Sejal
Roll No. BD/20/4897
TD-3
1
The Design
Process
Content
Define
Collect
Brainstorm and
Analyze
Develop
Feedback
Improvements

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 The
definiton of
the problem Design problems as underdetermined problems
You can’t find a solution
until you have a clear
This process of reasoning is non-deductive:
idea of what the problem
is.
There is no closed pattern of reasoning to connect
the needs, requirements and intentions with a form
of an artifact and a mode of use.
This ‘openness’ of a design problem is called the
underdetermination of design problems.

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 Collect
Information
Collect sketches, take The second step in many design processes is to
photographs and
gather data to start research, collect information, and to more deeply
giving you inspiration.
understand the internal product/system to be
redeveloped.
In education, that information can come in the form
of achievement data, community surveys,
classroom observations, anecdotal evidence and
from meetings designed to try to organize
information that relates to the problem being
addressed.

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 Brainstorm
and Analyze Brainstorm Analyze
Begin to sketch, make,
and study so you can ▹ Ask the right questions and ▹ Capturing and organizing requirements
start to understand innovate. from clients.
how all the data and
▹ Step beyond the obvious ▹ Identifying the gaps between current
information you’ve thins and a desired state.
collected may impact solutions and therefore increase
your design. the innovation potential of your ▹ Establishing design objectives and
solution. figuring out how succes and failure will
be measured.
▹ Bring together perspectives and
strengths of team members. ▹ Discovering information in the support of
a design process.
▹ Uncover unexpected areas of
▹ Developing a basic concept , designing
innovation.
and conducting experiments to validate
▹ Create volume and variety in ideas.
your innovation options.
▹ Get obvious solutions out of your
heads, and drive your team
beyond them.

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 Developing
Solution
Take your preliminary
ideas and form multiple
1. Start with 2. Test, improve and 3. Achieving the best
small-scale design amazing team repeat result
solutions. Testing is the most important Building high-quality
The combination of
way to see if your concept software begins with a
these soft skills and has merit and really works! talented team of designers
technical skills is what Provide each user with a list and engineers. Supporting
exceptional designers of tasks to complete and
them with all the tools they
are made of. listen as they tell you what
will need to succeed is
they think. Find out what is
Understanding how confusing or unclear. Analyze huge. And when all is said
people process the testing and check off if and done, the
information, each goal was met. If any low implementation of a
scores show up, pull the reliable design solution
empathizing with
brainstorming group back process made it all
users, and identifying a together to review test results possible.
process with clarity and come up with a new
define heroes of the solution for each low-scoring
goal.
design world.

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 Gather
Within the Design Thinking Process, feedback is something
feedback that should permeate the experience throughout its entire
Present your ideas to
as many people as existence. The process itself is a journey, discovering and
possible: friends,
teachers,
uncovering opportunities to build solutions that are more
professionals, and any rewarding for users and clients. However, in order to fully
others you trust to give capture these journeys, research has to be conducted in order to
insightful comments.
fully understand the context in which users/clients operate a
certain product solution, alongside a variety of factors
(demographics, economics, politics, internal organizational
processes, teams), which inform why their decisions take the
paths that they take. In essence, understanding clients/users can
be a herculean task, something that takes time, resources and a
considerable amount of effort.

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 Types of
feedbacks
1. Productive
feedback
Productive in the sense that
whatever is captured, provides
insight into how users/clients
will potentially use the
tool/feature/product, and does its
principle fulfill their
expectations.
This is the type of feedback that
is instrumental since it is focused
on getting a response on why a
task gets done using that
product/feature.
Everything about that essential
problem should be captured, and
therefore this Feedback is
primordial for Designers and
their peers on the DTP (acronym
for Design Thinking Process)
2 .Agreeble
feedback
In parallel with Productive
Feedback, there are other types
that can and do permeate the
process.
This is the type of feedback that
has to be tempered and analyzed
with some care, since it may
come from very different
sources, while ultimately their
goal being the same:
agreeable.
The best way to identify this type
of feedback is always to
recognize the inevitable “but I
know this took a lot of work to
get here”.
3. Toxic feedback
This is the type of feedback that
is a sheer demonstration of bias
against solutions being brought
forth, resistance against the
process itself, resistance against
the deliverables, among many
others, and invariably it
manifests itself in feedback that
is overly prescriptive.
The goal of this type of
feedback is less about the
task at hand or what is
being tested.
which requires additional
attention, and much more of an
effort from the Designer and
Researcher, in order to educate,
contextualize, and really position
this phase to the testers, in the
overall strategy of what the DTP
is all about.
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 Improve
1.
Reflect on all of your
feedback and decide if or Understanding the project
to what extent it should
be incorporated. It is
often helpful to take 2. Communicate your idea right
3.
solutions back through
the Design Process to Think about the framework
refine and clarify them.
4. Keep finding work exciting
5. Work on individual pixels
6. Self editing hinders possibilities
7. Experiment and failure evolve your ideas.

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Thank you