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ACADEMIC MODULE WRITING TASK 1 – Model Answer

The graph shows the value of sales of popular baked goods in an individual bakery in 2014.
Overall, bread and buns appear to have been more profitable than pies but the sales of buns
ended the period in steep decline, ending up even below pie sales.

In January, sales of bread were valued at $80,000 but this figure fell to around $45,000 in
March and fluctuated between $40,000 and $65,000 until September. The last quarter,
however, saw a jump in the value of bread sales to finish where it was at the beginning of
the year.

The sales of buns followed quite a different pattern. In January, bun sales stood at $40,000
but quickly rose to $70,000 in May and remained stable until August, after which they
plunged to just $30,000 in December.

The value of pies sold slowly increased from $10,000 in January to reach $20,000 in August.
Sales then levelled off but went up sharply in the last two months of the year to close just
ahead of buns at $40,000. Pies were the only item where sales figures in December
exceeded those in January.

184 words

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ACADEMIC MODULE WRITING TASK 2 – Model Answer

The internet has changed the way we communicate. Much communication today
happens through social media. Some people support this and think it is a positive
development. Others believe that social media have negative effects.
 

Communication styles have changed radically over the past 20 years, and this is largely due
to the prevalence of social media websites. Some see this as a wonderful enhancement of
their lifestyle, while others have a more critical opinion. This essay will outline the benefits
and drawbacks of this phenomenon, and will weigh up its merits.

Social media websites have reached their current level of popularity because of their many
advantages. Notably, these websites have made it almost effortless to create and maintain
both local and international social networks. In addition, thay allow users to access support
when suffering from life’s tribulations and complications. It is possible, as well, to use these
sites to find and discuss information about many issues, from the best local shopping to
international news. Authorities find social media advantageous when tracking criminals, who
sometimes use networks to set up illegal activities. One further advantage is that sites such
as LinkedIn are a key resource for job recruiters, and many people find work in this way.

However, these sites also have significant negative consequences. Foremost is the fact that
both students and workers can waste a great deal of time and productivity because of the
distractions these networks provide. This can adversely affect not only academic life but also
career opportunities. Another drawback is the amount of misinformation and vicious rumour
that can circulate and spread like wildfire, causing real misery and distress to both private
citizens and to celebrities. Finally, the websites tend to reduce time spent on face-to-face
communication, and, in my opinion, live family and friend interactions are of primary
importance for our mental wellbeing.

In conclusion, although social media sites have the potential to bring people closer together,
they encourage time wasting and superficial communication, and the anonymity that they
provide allows for unkind, even nasty, social interactions. People would do better to spend
more quality, face-to-face time with real people.

319 words

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