HISTORY OF

PHOTOGRAPHY
(Week 2)

Photographic Communication

Prepared By : Isdananto Oktianur, MA

Photography is the art and science of creating
images using lights.

Word “ Photo - graphy “ comes from ancient Greek ;

Photo = Light

Graph = Drawing

PHOTOGRAPHY means Drawing with light

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Ancient Times; CAMERA OBSCURA used to form images on walls in dark
Rooms. Image formation via pinhole.
Obscura = Dark Room

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16th century; Brightness and contrast of camera obscuras improved
by enlarging the hole inserting a telescope lens and made portable.

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1816 French chemist and artist Nicephore Niepce
Combines the camera obscura with photo sensitive paper.

(World’s first photograph)

1826 Niepce creates a permanent image
View from Niepce’s window at Le Gras

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Early days of photography

Used for :

 Science
 Experimental
 Documentary
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Science & Experimental

Charles Darwin’s (1809–1882)

pioneering use of
photography to illustrate
scientific theory in
The Expression of the
Emotions in Man and
Animals.2

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Documentary

In the 1840s he observed, documented, and

described the state of working people in
London for series of articles in newspaper.

Birthplace of social documentary photography,

Given the advanced stage of industrialization
and its impact on society.

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The ability of camera capturing moving object
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Photography in motion
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The Kodak Era

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Mastering Landscape photography and Black & White
Photography

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Photography
used for :

• Record
• Report
• Inform
• Propaganda

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2001 : Polaroid goes bankrupt

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 Photography Today

Powerful of communication &

Visual expression. Photographs are
used extensively by newspapers,
magazines, books, and television to
convey information and advertise
products and services.

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Photographs are well suited for use in
the mass media.
 Newspapers,
 Magazines,
 Books,
 Catalogs,
 Brochures; on display in billboards, shop windows,
and posters

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Photographs in the mass-communication media
have made the faces of political leaders, popular
entertainers, and other celebrities familiar to the
public.

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Photography in Communication
 Since its invention in 1839, photography's unique
powers of visual description have been used to
record, report, and inform.
 As a nonverbal means of communication,
photography can surmount the barriers of language
and communicate through universal visual symbols.

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Photography is also essential to the
advertising industry. In efforts to sell a
product, attractive photographs of the
item are used. Photography is also
widely used in education and training
within the academic world, industry,
and the armed services.
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Introduction to Camera tools & equipments

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Pocket Camera

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Single Lens Reflect Camera

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P
a
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o
r
a
m
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Underwater Camera

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Polaroid Camera

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Photography
equipment

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Camera body

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Lens

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Wide Lens effect

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Fish eye Lens effect

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Macro lens effect

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Photography
Accessories
 Cable
Reflector
Release

Tripod

Flash
Eksternal Filter

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 Tripod & Cable
release

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Filter

Filter
Polarizer
(CPL)

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Flash

Flash

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Reflector

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PHOTOGRAPHY
MAINTENANCE
Camera bag

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Dry box & cleaning kit

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Lens dengan jamur dan fog

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Let’s get your camera
READY!!!

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