ORAL COM|COMMUNICATION|11-ST.

AUGUSTINE(ABM)

Oral Communication Barrier

Communication - Things that can distort or prevent

communication
- It is a process of sharing and conveying
messages or information from one person to How would you describe a good and effective
another within and across channels, context, communication?
media, and cultures. (McCornack, 2014)
- “communis” (Latin) Why is communication important?
 Means to share and inform ideas, feelings, Why should you express yourself authentically, tactfully,
etc. and unpretentiously?
Nature of Communication As an Ignacian Marian, how can you use your words to
avoid misunderstanding or conflict when
- It is a process
communicating?
- The process of communication happens
between two or more people who acts either as Remember
the speaker or receiver
- Communication must happen spontaneously. It - Communication has three natures:
can either be verbal, using spoken or written  Communication is a process
words and nonverbal which uses action  Communication occurs between two or
more people
Elements of Communication
 Communication can be verbal or nonverbal
Speaker - Communication has 9 elements:
 Speaker
- Source of the information, the one who transmit  Message
the messages  Encoding
Message  Channel
 Decoding
- The information, ideas, or thoughts conveyed by  Receiver
the speaker through verbal of nonverbal  Feedback
Encoding  Context
 Barrier
- Process done by the speaker; the process of
converting the message into words, actions that Process of Communication
understands by the speaker.
 The speaker generates an idea
Channel  The speaker encodes an idea
 The speaker transmits the message
- Medium
 The receiver gets the message
- It refers to the way how the message is sent
 The receiver decodes based on the context
Decoding  The receiver provides feedback
- The process of interpreting the encoded Models of Communication
message of the speaker done by the receiver
Linear Model of Communication
Receiver
- One-way process
- The recipient of the message - Introduced by Claude Shannon and Warren
Weaver in 1940
Feedback
- Also known as “Shannon-Weaver model”
- Return message by the receiver to the speaker
Ex: watching, listening and reading
Context
Claude Shannon
- Is the environment surrounding the
- Mathematician and engineer
communication

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ORAL COM|COMMUNICATION|11-ST. AUGUSTINE(ABM)

Warren Weaver

- Scientist and mathematician

Interactive Model of Communication

- Two-way process
- Introduced by Wilbur Schram in 1954
- Human-computer interaction
- The participants alternates position
- Not linear but circular

Ex: chat, using Facebook comment section, and

withdrawing money

Wilbur Schram

- Expert in mass communication

Why models matter in the world?

How can you be an effective communicator?

As an Ignacian Marian, how can you make sure that you

are using the appropriate model in sharing your
thoughts?

Transactonal Model of Communication

- Developed by Dean Barnlund in 1970

- The participants constantly sending and
receiving messages
- Occur in cyclical or spiral movement
- More formal than interactive
- Human-human interaction

Ex: F2F, ODL, campaign

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