Professional Documents
Culture Documents
I. Executive Summary
II. Background and Purpose
History
The Concept
Objectives
III. Market Analysis
Overall Market Description
Competitors
Market Location/Vicinity
Market Product Features
Market Product Pricing
Market Promotion/Strategy
Contingency Plan
Description of the risk
IV. Development and Production Plan
Production Paradigm
Quality Control/Assurance
V. Organization and Management
Key Personnel & Organization
Duties and Responsibilities
VI. Financial
Start-Up Funding
Computation of Raw Materials
Computation for Selling Price
Computation of Revenue
Computation of Fixed and other Variable Cost
Balance Sheet
3-year Projected Income
VII. Annexes
Personal Details (The proponents & the Adviser)
Site/Building/office Plans
Marketing Brochures (Flyers)