FAB’s Travel Cup

Submitted by:
ARADANAS FERRELYN

OBEDOZA APRIL JOY L.

VALDEZ BENJIE S.
Acknowledgement
 TABLE OF CONTENTS

i. Cover Page

ii. Acknowledgement

iii. Table of Contents

INTRODUCTION

A. Name and Address of Business

B. Name and Address of Principals

C. Nature of the Business

D. Mission and Vision

E. Logo

F. Tagline

G. Statement of Financing Needed

H. Statement of Confidentiality of Report

EXECUTIVE SUMMARY

A. Present Industry Situation

B. Future Outlook and Trends

C. Analysis of Competition

D. Target Market Definition

DESCRIPTION OF THE VENTURE

A. Services Offered

B. Size of the Business

C. Equipment and Personnel

D. Background of the Entrepreneurs

BUSINESS LAYOUT

A. Location Mapping

B. Facilities Layout

C. 2D/3D Walkthrough/2D/3D Representation

MARKETING PLAN

A. Product Strategy

B. Placement Strategy (Hector)

C. Pricing Strategy

D. Promotional Strategy

ORGANIZATIONAL PLAN

A. Form of Ownership
B. Roles and Responsibilities of the Members of the Organization

RISK ASSESSMENT

A. SWOT Analysis

B. Market Analysis

FINANCIAL PLAN

A. Project Income Statement

B. Projected Balance Sheet

APPENDIX

A. Letters

B. Surveys

C. Contacts

D. Price List

E. Resumes

F. Other Attachments

XI. BIBLIOGRAPHY