SUMMER 2021

Course Title: Research Methods and Manuscript Writing

Course Code: AFRE 5003 (E1)

Quiz No. 3
Course Instructor: Dr. Rab Nawaz Lodhi

Section: E1 Program: MS Date: 03-07-2021

Time Allowed: 20 Minutes Maximum Marks: 10

Program Objective: PO 3, Course Objective: CO4, Course Learning Objective: QRA
PO 4 CO5
TO BE FILLED IN BY THE STUDENT
Student Name: Sheraz Hassan Shah Registration No:L1S21MSAF0007 Sr. No:

Instructions:
I. Provide the relevant details and don’t put any unrelated/unclear information.
II. Draw diagrams (if required) and fully support your arguments.

Question:

Take an example of any demo/hypothetical transcribed data and apply:

1) semantic and
Semantic encoding involves the use of sensory input that has a specific meaning or can
be applied to a context. For example, a word which is seen (in a book) may be stored if it
is changed (encoded) into a sound or a meaning (i.e. semantic processing).
For example, how do you remember a telephone number you have looked up in the
phone book?

2) latent coding techniques to identify different sub-themes

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 Latent content analysis is most often defined as interpreting what is hidden deep within
the text. In this method, the role of the researcher is to discover the implied meaning in
participants' experiences

The hair colors of players on a football team, the color of cars in a parking lot, the letter
grades of students in a classroom, the types of coins in a jar, and the shape of candies
in a variety pack are all simple examples.

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