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A Success story of Reliance Jio..

How does Reliance Jio Get Marvelous Success?


Reliance Industries has used a unique business strategy that is already done by many big
companies such as Google.
This strategy is called as “Give, Give, Give and ASK”.
 In 2010 Mukesh Ambani purchased the Infotel with 96% shares. At that time, Infotel
had the network of 4G in all over India . After purchasing Infotel, the name was
named with JI0.

 Mukesh Ambani knows it very well that Mobiles data will be an essential part of
people in the future. So, Jio came with the new technology of 4G with investing 2.5
Lac Rupees initially.
  
 Today, customers of Jio stream of video for 170 crore hour per day.
 After Jio launched in India on 5 Sept 2016, it acquired 10 Crore subscribers in less
than 6 months.
 In a month, the total data usage of this company’s subscribers is 100 crore GB. Now,
jio has 404.12 million subscribers.
As a result, right now this telecom company is about to launch 5G too.

MISSION : To connect everyone and everything, everywhere – always at the highest


quality and the most affordable price.

How reliance JIO platforms became india’s biggest telecom network.

The company has raised $15.2 billion in the past nine weeks.
it’s raised $5.7 billion from Facebook. It’s taken $1.5 billion from KKR, another $1.5
billion from Vista Equity Partners, $1.5 billion from Saudi Arabia’s Public Investment
Fund, $1.35 billion from Silver Lake, $1.2 billion from Mubadala, $870 million from General
Atlantic, $750 million from Abu Dhabi Investment Authority, $600 million from TPG, and
$250 million from L Catterton.

today, we can see Vodafone and Idea both are merger company. Both the companies
are in a big loss. Vodafone - Idea limited is making losses of thousands of crores and losing
millions of consumers.
The reasons behind Jio's success :
A fundamental reason for the success of Reliance Jio has been their regular strategy
of thinking big and delivering something that neither customers nor even competitors can
ever imagine. Jio became successful because they were customer-centric since they target
only on consumers.

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