Professional Documents
Culture Documents
In Partial Fulfillment
of the Requirements in the Subject
Entrepreneurship
In
Presented to:
Subject Teacher
Morong National High School – SHS
Submitted by:
We dedicate this work to God who helps us to decide in every path we take and we
choose.
And to our family which become the instrument of God who are always by our side to
And of course to our teacher who help and guide us to this journey of a lifetime. And
-The Entrepreneurs
ACKNOWLEDGEMENT
for guiding and helping us. We also express our gratitude to God for always
giving us strength and guidance. We also acknowledge the financial help of our family.
To our friends who motivated and cheer us through the hardships. We also want to
acknowledge every entrepreneur who inspire us, may God bless us all.
-The Entrepreneurs
Chapter 1
Introduction
and his fellowmen, the business is centered on food processed products and most of it
are healthy, convenient and ready to fry. Our products are inspired mainly in Western
countries but we’re Filipino we know how to change the game, with the help of creative
thinking and determination we came up with a delightful and brilliant products that
assure the loyalty of customers in first bite. Our customer service will also make you fall
in love with our company, our employees are respectful and passionate about their job
and we follow regulations in terms of law and moral conditions. We will guarantee you,
your satisfaction and make sure you’re having fun while eating. You’ll definitely come
Our best seller Rainbow Roll was inspired by American cuisine called pizza roll it
is a baked pie consisting of a shallow bread like crust covered with toppings such as
seasoned tomato sauce, cheese or sausage. But instead of using bread, Friendly Colors
version is a crepe it is a very thin pancake it will serve as a cover to our dish the main
filling with siomai since the flavor of rainbow roll will be determined of different
siomai, thin sliced vegetables, mayonnaise and cheese then fold it to make just like a
lumpia after that pour in egg mixture and bread crumbs to make it crunchy.
Our business main objectives is we want to help our country to grow it’s
economic prowess by helping our local farmers to cultivate crops and communicating
People nowadays are exploring their food taste and choices that’s why we are
serving you the best of both worlds the savor goodness of the West and the exotic flavor
of the East making them the perfect combo that creates connection and gathers people
like you don’t have to fly into America just to experience something great if you buy
our products the America will fly into you. Don’t settle in anything less.
because anyone or everyone can relate into it. Circle, it represent how we collided and
conclude to make a good product that suits to everyone, literally to everyone, like for
the children, teenager, adults, oldies, for the person who’s always busy and of course to
the person who are afraid to gain weight. The frying pan, it represent that our product
undergo frying but even it fried through cooking oil it doesn’t mean it is healthy
because we use an oil that’s good for the health to avoid complications like cholesterol
and heart disease. The colorful people who are above of the pan represent the
friendship or by being as one through sharing to anyone who experience how a good
and healthy the product is because when you find or when you see a new person that
also loves our product in that way you can talk to them about your opinion. The
product is also friendly to everyone even with your own body, that you can enjoy
everyone through mixing a vegetable with a delicious siomai. The color represent how
varicolored our product is because nowadays there are people who are eating when
they are undergoing on stress, breakdown and sometimes irritated, so we transform our
product to much more colorful to lift an emotional of a person by only seeing our
product.
Chapter 3
Industry
Friendly Colors is part in the food and beverage because we offer good quality
and delicious food that can reach your expectations and satisfy your needs and cravings
and we also promote an overwhelming beverage that can give a satisfactory to your
thirst and with a different drink flavors that have a healthy benefits in your body
because we put different vegetables and fruits in our drinks. Food is everybody's great
obsession that nobody can’t live without it they even crave for it. Food can neither be
your friend or your enemy at the same time because food is just like your true friend
giving you comfort and giving you energy when you're feeling down and it also give
you a very important energy to function your mind and your body properly for your
whole day to make you productive in your work and in your studies and specially give
you focus and also to function your mind properly for you to be able to think clear to
make a good choices and decisions. Food can be your mood changer, food can make
you happy and also your tummy. But food can be your number one enemy why?,
because of diet, there are people who are afraid to gain weight because they are
maintaining their body figure so they limit and stop their self to eat more food.
But our product can be your bestfriend and not your enemy because we offer
and serve a healthy food that you can enjoy eating without gaining weight because our
product have the ingredients of healthy vegetables that suits every different kind of
people
Master Siomai is our Primary Competitor because they also sells siomai just
like ours but our product is more different and more convenient because we don’t just
sell ordinary siomai, siomai is our main ingredient to make our product more delicious
and to attract more customers so we made a twist to make a simple siomai to much
more ornamented product and that is our “Rainbow Roll” that we made the siomai our
filling in our product to give more incredible delicious taste and just like “Master
Siomai” our product is also affordable that everyone can buy it especially the students
who have enough money to buy our product because there are students who are
learning to balance their money so they can buy their own needs without always
relaying to their parents. And our product is more convenient because our siomai have
different flavors unlike “Master Siomai” they only specialize pork while in our product
we also use chicken and beef but “Master Siomai” have many franchise stores that every
mall is not complete without “Master Siomai” and you can see it and buy it anywhere
you go.
“pie” with different flavors but it’s more different to our pie because we specialized
siomai with vegetables that good for everyone who want to eat our product but they
also have twist in their product that can attract more buyers in different generations
through thinking of new flavors for the buyers to on keep buying on their stores and
will be more applicable to different kinds of people and to give the consumers a new
choices.
Our business is formed through partnership because the business will run
through the people who have their different specialties to give our company the best
we can do to upgrade our company and specially our employees who are serving the
customers.
the overall operations and resources of a company. A CEO is elected by the board and
it’s shareholders.
COO (Chief Operating Officer)-The role of the COO varies greatly from one industry to
another and even from one company to another, which makes it difficult to provide a
CFO (Chief Financial Officer)- Create financial plans as defined by the board of
brand awareness. Setting current and long-term goals for internal teams.
VP for Production- Directs and coordinate the development and manufacture of all
product made by the company. The person who holds this position should ensure that
the company uses the most efficient and economically viable methods for the
requirements.
We will try to improve our business and it’s current plans and try expanding it
further more, in that way we can keep up to latest trends that people nowadays are
into. We will give our 100 percent best to improve our business by up adding new twist
to our products and make it suitable for different generations or ages because every
people in every different age have different kind of taste and different twist on the
food, most of the adults only like and focus on simple food but have an amazing taste of
food that will reach on their expectations while the teenagers like the food that have a
twist and that will also fit to post in Instagram and in Facebook because nowadays even
has been posted on Facebook but it’s also a good thing because our company can also
benefit through some post on that can attract more people because nowadays all people
is using cellphone and streaming on Facebook and Instagram. We will also improve the
way we do our service with the customer through doing a seminar to our employee for
the better service to the customer because a good and well trained employee can make a
good service and dedicated to their work and it mirror the way they manage and serve
their customers. We will also improve the way we promote our products for example
hiring a celebrity to advertise our new release products instead of making infographics
and posters, we believe that it can attract more people much quicker, that later on they
will become our potential buyers and customers. Ours products is basically for
We will promise you that our business always follow and implement some laws
into our management and production units to make sure that we are not violating
government laws and to make sure our products is always clean when we manufacture
D. Competitive Analysis
Table 1.1
Product Line “Peach Mango pie” “Rich Chocolate Pie” “Pork Siomai”
Pricing 30 39 35
It all started 3 years ago, Angelo Velasco the C.E.O of our today’s company
come up with the idea of having a business. Before we didn’t we didn’t take it
seriously because of lack of resources and financial needs but thankfully that some
of our former classmates that are now the President and the C.O.O of the company
which is Aevery Trishi Omaña and Jovy Monzales agreed to the idea and started
helping Angelo by putting some shares to the company and also to help to find
some suppliers. And look where the hardwork and sacrifices brought us that made
and perseverance. Rainbow Roll is no ordinary product, you cannot see a product
like that everywhere. Our product and logo symbolizes colors that signify your
mood, everyone well-beings and thoughts. Through our product you will feel
MISSION
VISION
snack worldwide.
OBJECTIVES
To make our goals possible we will:
1. Conduct a seminar and training for our employees to be able to make a good
3. Increase the salary of the employees to make them happy and their the one who
4. Look for other way to promote our product and to be know by every people
provide our customers a delicious and healthy products that surely satisfy their
appetite and also their budgets. We want to manufacture a product that suits for
everyone. And every business that exist has its own goals and of course our company
has it to. We want our primary product “Rainbow Roll” classified as one of all time
favorite snack worldwide. You can purchase our product anywhere in the globe
through our different social media sites to easy access us. We believe that this idea will
help us to spread the company name to achieve the company goals. If this happen a lot
of invest and business contracts will be flood in and the Philippines will never be the
same again.
For the company’s people the employers and specially the employees safety are
one of the top priority in our firm. In our production system the workers are obeying
set of rules that our company had given. They must wear proper dress codes to easily
identify where they belong or what work they do in our shop and to handle specific
equipment according to their job to avoid minor and major casualties. Through this
everybody working in the firm would feel safe and secure and to be motivated on their
We will conduct different programs like seminar so they can enhance their skills
and to assemble devoted workface. Through the seminar and other programs we will
conduct our employees will have a new knowledge on how they can work efficiently
and to help them on how to handle different personalities of a customers and a new
strategies to make their work easier. Thus we will increase their salary and sometimes
give them bonus if we have a good sales by that way we will thank them for their
dedication to their work and for doing their facing best because their the one who are
making the magic for producing a healthy and delicious product for the customer and
their the one who are always communicating with different kinds of customers.
Furthermore, our company will focus on cost control so as to meet profit margin
purchasing, order taking and service preparation. This will help us to track actual
This will be done through frequent and friendly interaction with customers so as to
know their suggestion about our products by conducting a survey every month to
improve the taste of our product or so we can add a little twist and add-ons in our
One of our major target segments customers are people who are busy that they
do not have time to prepare food. We think that ‘ready-to-cook’ food are favorable to
them.
For supplies, we have been in contact with different suppliers in Morong for our
raw materials, crockery silverware heavy equipment and all the other items that are
required for operating the business. While reviewing these suppliers are of good
reputation and hence provide good quality products while not making a huge dent on
The major stockholders in our company is Mr. Angelo Velasco which is our
C.E.O holdings 25.7% of capital shares in the company next is Ms. Trishi Omaña which
is our president holding the 15% of capital shares in the company followed by Ms. Jovy
Monzales which is our C.O.O holding the 11% of capital shares they are the reason why
Friendly Colors existed. They managed to raise their capital shares that’s why they
Friendly Colors sells an amazing and nutritious “Rainbow Roll” that have a
refreshing juice partner to complete your meal and make you satisfied in a colorful and
comfortable place paired with an accommodating crew that will make you feel
contented for your whole stay. Since there are customer that want a food that have a
healthy benefits and have a good-quality service that provide every needs of the
customer. We will focus on providing clean and healthy ingredients and of course a
We also provide a friendly place for our customer to make their stay comfortable
and to boost their mood by our colorful decorations by the help of stuff-toy animal to
accommodate the solo customer so they wont feel lonely while their eating or we can
introduce them to other customer, and its actually why where here.
That’s the reason why where here to build a circle of friends through our
product.
family and sometimes there are people who are eating alone. That’s why we came up to
the idea that to every lonely customer we will provide a one stuff-toy to accompany
them while their eating so they won’t feel lonely . It’s okay to eat by yourself because
everyone need some time to think and space for yourself but its hard for us to look at
someone who are eating alone so we made up to that idea because a cute stuff-toy is
hard to resist.
F. Customer
everyone, such as the students, office workers, and even the elders. But our main target
is the students because they only have a limited money on their wallet and they keep on
spending it with the food they eat and other school expenses. The students want to buy
a food that fit on their budget or just enough to buy another one because sometime
student have a reason why their eating to much is because of stress their going through
and us a student they can’t handle or manage their stress properly so a good food is a
help to release some of their stress. Typical students don’t have a large amount of
money its always exact and enough for their school expenses such as fare expenses in
going to school or sometimes they are willing to walk just to go to school in exchange
they have the money to buy a recess but not all the food in the canteen is affordable, yes
they have a few food that is affordable but its not enough to feed their hungry tummy.
That’s why we are here to make a delicious and healthy food to satisfy the cravings of a
students with the help of our affordable food that can give them a fulfillment and at the
same time they can enjoy it while it helps their body because of the healthy vegetables
that we put on it, we all know that the students, they wont make an importance to their
P15.00 pesos you can have a satisfy and contented tummy and an extra money for other
Chapter 5
Operations/Production Plan
8cm
2 inch
3cm
Length : 5cm
Rainbow Roll is made up of 100% fresh ingredients. It’s 8cm width and 5 inches long
the cover is 3cm the length of fillings is 5cm and the thickness of the fillings is 1.5cm.
The coating thickness is 1cm. The figure shows the illustration pf our product.
B. Production Process
Table 1.2
Production Process
Friendly Colors production system aims excellence to provide good and delicious
products to our customers and possible ones through step by step procedure and
organize plan.
A B C
D E F
G H
Figure 1.2
Production Process
First we need to prepare our ingredients and start combining the 200
grams of flour and 3 eggs in a large mixing bowl, stir it with your whisk if
you see flour clamps then add the 2 cups of water of water to the mixture
consistency because we just need a nice thin cover for our Rainbow Roll
Tip: if the stirring method failed strain the mixture with the strainer to
prevent flour clamps. After mixing add few drops of food colorings to the
Make your non-stick pan hot then pour the crepe mixture to the pan. If
you see the crepe starting to become dry flip it with the spatula
Peel the carrot with a peeler or knife then cut it to pieces after you do that
cut into smaller cubes, same goes to the cucumber . Then put it in a bowl
and wash it quick. Its because we don’t wanna drain all of the nutrients
Make the pan hot then pour the 8 oz of oil. If you see the oil bubbling it’s
time to fry the 8-10 siomai (it depends on the container you use) Tip: Fry
the siomai by batch by batch to make sure they fry evenly. After you fry
the siomai make sure it’s cold enough to touch when you crumble it.
tablespoon of Magnolia Cheese in the mixing bowl then stir it, next add
the siomai that we crumble and the veggies that we cut earlier. Mix it well
Spoon the fillings in the center of the crepe then fold the left and right side
of the unfill crepe and start rolling at the edge of the crepe and use the egg
mixture to secure the Rainbow Roll. Next step prepare 1 egg and 200
grams of bread crumbs for coating. Soak the Rainbow Roll in the egg
mixture and put it in the flour and soak it again in the egg mixture and
Table 1.3
Tools, Machineries and Equipment
As an operating business it’s important to have it’s own tools, machines, and
equipment in order to produce a good-quality product in a set of time. The table below
show all the tools and utensils that will use by the company in preparing the product
inside the kitchen facility. The table includes where the nearest and more accessible
store where they can easily buy their needs in the kitchen. It also shown in the table
where the product is more affordable and accessible but has a good-quality.
Table 1.4
Raw Materials and Supplies
We need raw materials and supplies including Best Food Mayo Magic, Bread
Crumbs, Carrots, Cucumber, Cooking Oil, Iodized Salt, Flour, Star Margarine, Magnolia
Cheeze sachet, Egg, Food Color, Tissue and Disposable spoon for use in our production.
The following raw materials and supplies are came from Christinamart, Thriftmart,
Savemore located at Morong, Rizal and Morong Public Market. We bought Best Food
Mayo for Php 70.00, Bread Crumbs for Php 28.50, two pieces of carrots for Php 30.00,
two pieces of cucumber for Php 28.00, Cooking Oil for Php45.00, Iodized Salt for Php
5.00, Flour for Php 22.00, Star Margarine for Php32.00, twelve pieces of Magnolia
Cheeze Sachet for Php 108.00, five pieces of Egss for Php 30.00, three color of Food
Color for Php 15.00, two pack of Tissue for Php 20.00 and one pack of Disposable Spoon
Table 1.5
Time and Motion Study
The entrepreneurs conducted a three day trial to test their healthy product.
During the trial they set a time to measure the time interval of every procedure of a
product and to know how long to create a product. This procedure is a help to
determine the quantity of the production process of the product for the whole day and
preparation of the product and it also a help to identify the improvement in the kitchen
facility and in the process to make the product more fast but with a good quality and
have the savory in the product. The table illustrate the production and the trial time in
each procedure.
F. Plant Capacity
Table 1.6
Plant Capacity
It is very important in every business to know the production units that their gonna
make to avoid loss and problems that results to banckcruptcy. The table shows how we
calculate our production units. The total of trial 3 is 53.8 we multiply it by 12 (the
production time) and we got 645.6 min. Then we divide 645.6 min to 53.8 and we got 12.
53.58 mins/unit
=12 units
G. Labor Requirements
Labor Requirements
The table show the company's weekly production plan up June until the end of
the year. It show in the table that the production process in the business will begin from
the schedule, 8am – 8pm . The company will spend six days in a week for producing the
product. We will just proceed in making the product after we received the order of the
customers.
H. Overall Cost
MATERIALS/TOOLS Php125,689
INGREDIENTS Php67,000
Table 1.8
Overall Cost
The table show the overall cost of our company. The computation above show
the investment of our company to establishing their business. The overall and all
necessary things that the business will need it will be provided of each member based
Chapter 6
Marketing Strategy
A. Target Market
Friendly Colors will target those people who has unhealthy body and
who are those have like to be a healthy one and tho the people who lack of money or to
the people who have enough money to sustain their lifestyle by getting a delicious food
in an affordable price. For those who like to eat our healthy and delicious product
which is the Rainbow Roll and for those who are looking where to buy our Rainbow
Roll our main store is located near in Morong Town Plaza, however, even we are far in
the Morong National High School we will make a small store near the school or if the
school permits we want to supply our product in the school for the students have a
Table 6.1
Demographics
The table shows that the collected data from the interviewed target market of the
company. Based from the selected student as the respondents of the conducted market
research, it shows that the prospective customer vary in raging from 16 years old to 25
years old above. In addition ninety five(95) out of one hundred (100) respondents said
that our product is good in taste and ninety (90) out of one hundred (100) said that the
proce of our product they can afford of everyone while ninety(97) out of one hundred
B. Product Positioning
Friendly Colors position itself an upscale but have an affordable product. Our
product is for every generation including kids, upper age, and especially teenagers who
have enough money to buy our product. We produce a healthy product that have an
ingredients of a new and fresh vegetables and we always avoid stacking our ingredients
Our product is specially made for the people who want to satisfy their hunger for a
small amount because everyone don’t have enough money to satisfy their hunger
because sometimes there are people who are buying food for their self despite how
expensive it is but can’t satisfy a hungry tummy. Our Rainbow Roll is just like pizza
role and mango pie but our product is much more tasty because we made a twist on it
because the filling we have is a siomai and have a vegetables that have a healthy
“You Deserve a Colorful Life’ it was our tagline that dedicated to the people who have
enough money to satisfy their cravings and hunger and have a delicious meal but have
in an affordable price and to the people who wants their meal a healthy one.
C. Market Study
contains tables and paragraphs to know the different acceptability and preference of the
target by door to door interviewing. All of the results of the od the survey are not
The table below contains all the summarized data that collected form the survey that
conducted by the business for the benefits of the product and to know the opinion of
the consumer.
Gender
This table shows the no. of students who responds to our survey and 55 out of 100 is
female while the 45 is male respondent. Therefore the majority of our respondents is
female
Table 6.3
Age of Respondents
The table shows that 85 out of 100 respondents answered that they’re 16-17 years
old, while 12 out of 100 respondents answered that they’re 18-19 years old, while the
Table 6.4
Daily Allowance
This table shows that 45 out of 100 respondents have their daily allowance up 80-100
pesos and the other 37 respondents have their allowance up to 50-70 pesos and the
Yes No
Table 6.5
Siomai Likers
The table shows that 95 out of 100 loves siomai as a snack while there
are 5 respondents who don’t like siomai as a snack. Therefore majority of the
Yes No
Do you consider eating a 85 15
siomai as a filling?
100
Table 6.6
Siomai as a Filling
This table shows that 85 out of 100 considering eating siomai as their
snack while the other 15 respondents don’t. Therefore the majority of the respondents
considered siomai as a filling while the others we think that they only preferred siomai
as their snack.
Table 6.7
The table shows that 96 out of 100 respondents answered that they
considered our product is appealing to the eye while 4 out of 100 respondents answered
that they don’t considered our product appealing to the eye. Therefore the majority of
Yes No
Do you think our product is 93 7
innovative?
100
Table 6.8
The table shows that 93 out of 100 respondents answered that they considered our
product as innovative one while 7 out of 100 respondents answered that they don’t
considered our product as innovative one. Therefore the majority of the respondents
Yes No
Do you think calamansi 78 22
juice is match for our
Rainbow Roll?
100
Table 6.9
The table shows that 78 out of 100 respondents answered that they
considered calamansi juice the alongside drink for our Rainbow Roll while 22 out of
100 respondents answered that they don’t consider calamansi juice the alongside drink
for our Rainbow Roll. Therefore majority of the respondents considered calamansi juice
Taste Yes No
Does the product taste 90 10
good?
100
Table 6.10
The product taste good
The table shows that 90 out of 100 respondents answered that they
considered the taste of our product is good while 10 out of 100 respondents answered
that they don’t considered the good taste of our product. Therefore the majority of the
Yes No
Have you taste the 94 6
vegetables in it?
100
Table 6.11
The table shows that 94 out of 100 respondents answered that they taste
the vegetables in the filling while 6 out of 100 respondents answered that they don’t
taste the vegetables in the filling. Therefore the majority of the respondents taste the
Yes No
Do you consider adding 63 37
maalunggay in our
product?
100
Table 6.12
Adding Malunggay
The table shows that 63 out of 100 respondents answered that they
answered that they don’t considered adding malunggay in our product. Therefore the
Table 6.13
The table shows that 42 out of 100 respondents answered that they
considered hotdog as a new flavor for the filling while 12 out of 100 respondents
answered that they considered baloney as a new flavor for the filling while the
remaining 46 respondents answered that they considered ham as a new flavor for the
filling. Therefore the majority of respondents considered hotdog and ham as a new
Pricing Yes No
Is your daily allowance 87 13
affords to buy our product
100
Table 6.14
The table shows that 87 put of 100 respondents answered that their
daily allowance afford to buy our product while 13 out of 100 respondents answered
that their daily allowance don’t affords to buy our product. Therefore the majority of
the respondents answered that their daily allowance affords to buy our product.
Yes No
Do you consider the price 90 10
in purchasing our product?
100
Table 6.15
The table shows that 90 out of 100 respondents answered that they
considered the price in purchasing the product while 10 out of 100 respondents
answered that they don’t considered in purchasing the product. Therefore the majority
Yes No
Do you think the price is 95 5
negotiable?
100
Table 6.16
The table shows that 95 out of 100 respondents think that the price of
our product is negotiable while 5 out of 100 respondents don’t think the price of our
product is negotiable. Therefore the majority of the respondents considered that the
price is negotiable.
Packaging Yes No
Do you think our product 95 5
can get more buyers
because of the
presentation?
100
Table 6.17
The table shows that 95 out of 100 respondents thinks our product can
get more buyers because of the presentation while the other 5 respondents thinks that
our product can’t get more buyer. Therefore the majority of the respondents think that
Yes No
Do you believe that good 97 3
presentation adds to the
palatability of the food we
will eat ?
100
Table 6.18
The table shows that 97 out of 100 respondents believe that good
presentation adds to the palatability of the food we eat while the remaining 3
respondents don’t believe of the good presentation will add to the palatability of the
food we eat. Therefore the majority of the respondents believe that a good presentation
D. Marketing Strategy
This segments determines where your business fits into the market and
how you can sell, promote your product and service. The application of seven P’s
( product, price, promotion, people, process and physical evidence) would help the
company to gain more customers. This time our company will only focus on six P’s
which our product refers to a good and delicious that our company offers to the
customers. The products needs to meet the needs of a customer to satisfy their cravings.
Price is the cost of the consumer will pay for a product. Place where the company sells
the product to the market, the place where your product should be located is
appropriate for people to know it better and to avoid being lost. Promotions includes
consumers why they need to have a proper market to have a good business. People
focuses on who are the target consumer of the business and lastly the physical evidence
D.1 Product
Friendly Colors offers a delicious and healthy siomai but it’s not an ordinary siomai
that you always eat and see in every mall or in every different place here in the
Philippines but because our siomai, we have use it as a filling and that’s our Rainbow
Furthermore we won’t only focus on siomai as a filling we want more filling in our
product like hotdog, baloney, and ham because we want our customer to enjoy our
Our Rainbow Roll has it unique appearance and taste because it comes to our own
mind and idea. The product we made will satisfy your hunger and especially your
cravings because its has a big amount of weight and it is also nutritious and delicious
in an affordable price. The filling of our product contains cucumber, carrots,
mayonnaise, cheese, and specially siomai to complete our product the crepe is made out
of flour, eggs, margarine, and food color and for the finishing touch before we put in
These ingredients we used has a good benefits to our health like protein and
Vitamin A that’s good for our eyes. These product exist because we want to serve our
customer with our product that has a vegetables and a pork siomai that help to balance
their eating diet and to avoid risk of getting illness. Our product can help you satisfied
D.2 Price
Friendly Colors is selling our product and that’s Rainbow Roll in an affordable price
that everyone can afford to buy it especially to the people who have enough budget to
satisfy their hunger including students. We sells our product only to its original size
because if we make our product bigger the money of other consumer may drain though
a bigger size of a product can really give your tummy a satisfy cravings. Rainbow Roll
will be sold by only Php 15.00 and in this time of the year we will add two more flavors
in the fillings like hotdog with a match of calamansi juice that will be sold Php 5.00
when its in the small cup and Php 10.00 when its in the big cup however there are
consumers who don’t like calamansi juice with their Rainbow Roll based on our survey
so shake is a good pair for our product , the product will be sold based on how big the
cup is: small size Php 10.00, medium size Php 15.00, and large size will be sold for only
Php 20.00. The flavors of the shake will based on what’s available in the store and there
D.3 Place
Morong,Rizal near the town plaza of Morong so here we thought to build it because
Morong Plaza is one of those places where students often hangout and sometimes there
are events or programs that held here that’s why we build it here because we knew our
product would sell here because if there are events gathered there many people
looking for snack that is affordable that fit to their budget and to satisfy their hunger.
more accessible for the students who want to buy our product.
Our place can be reached in just 4 minutes and its 4.6 kilometers far
from Morong National High School. If you are from distant place like Binangonan,Rizal
it will only take 20 minutes or 8.6 kilometers before you reach our place. Our business
will start operating from eight in the morning until eight in the evening and we will
adjust our working hours if there is a big event in the Morong Plaza and we only
Business Map
The figure shows the exact location on how you can reach our business
establishment this will help every customers specially the customers who are new or
the customers who are not familiar in the place and it will help our customers to arrive
D.4 Promotion
Our product Rainbow Roll is new because you haven’t here anything
about like this and of course it’s taste, so in order to identify our product we conducted
a free taste to be able to know our product by everyone and to know what were gonna
an infomercial in the YouTube as well in the Facebook, as we post our product in social
media we show there what are the benefits of our product to the buyers who will taste
or eat it.
Our product may be new but we can assure you that our product is
delicious and nutritious. We will further introduce our product by offering flyers, our
flyers will captures the buyers attention, our flyers makes a statement with a negotiable
headline to get the person’s attention who wants to buy our product. We also have a
website where our buyers can contact us thru phone and internet, our website is
www.friendlycolors.com. in that site you can sign in and you can also see our telephone
number in there.
Our product will be known by the help of our buyers by telling their
friends, family or even their love ones of our product. We will also make a promo to the
first five buyers on every end of the month. We also guarantee you our dear customers
by the cleanliness of or product and how it can satisfy your cravings and hunger.
D.5 Packaging
wanted liked others do because nowadays there are people who are not putting their
own garbage in the trashcan their just throwing it on the floor or road so our packaging
is made out of paper and not plastic because plastic is one of the reason why we
Packaging
Our packaging maybe simple but it can give you a big sixe of our
product wherein your cravings and hunger can satisfy you and feel you contented. Our
packaging can also help our environment by not using plastic because we deserve a
D.6 People
teacher and specially the students who have enough money to buy our product and
also for the people who are working inside Morong National High School, because most
of the teachers specially the students love to each delicious snack that can satisfy their
cravings with just an affordable price. They can eat our delicious Rainbow Roll while
doing their paper works and projects to help them to finish it because doing a project
with a satisfy tummy you can work fast but with assurance and our product also help
students to avoid being stress or it can help as a stressor because food is the best
Other than that our company will not only focus on the satisfaction of
the students and the teachers but also to the employed workers and non-workers such
as tricycle driver, security guard, nurse office employees, call center agents, to moms
and dads, to the elderly and kids, commuters and even to the so called “tambay”. In
short Friendly Colors will not only focused on one or two consumers but it is for
everyone who wants to buy our delicious product and that is Rainbow Roll snack at the
affordable price and we assure you that our company will provide a good-quality and
Upon arriving at our place you will see a colorful and lively building
and it also have bench for the customers who are waiting for someone and for the
people who are waiting for a tricycle. You will also notice the cute design and a hanging
plants on the outside of our stores to attract more buyers and we also have a chairs and
tables on the outside for the customers who want to eat outside or for the customers
who want to be alone and wants fresh air because we have a small flower garden on the
front side of our shop and also in the side because we want for our customers to have
good time while they stay in our shop and we also love’s trees. For the customers who
have their own car, motorcycle and tricycle you don’t have to worry because we have a
large parking lot to accommodate all the vehicles and you don’t have to worry because
even our parking lot is surrounded by trees it also have a light that is hanging on the
When you step inside of our shop you will be welcome by a colorful
room with a lively plants. We also have different designated place for our customers,
we have a kitchen bar counter for the people who are only eating their breakfast and
two chair in one table for the people who are dating or for the people who wants to be
alone and not want to bother them by someone but we will give them a stuff-toy to
accompany them while eating, we also have a long table for the people who have their
friends with them or even the whole family. We also have a peaceful place for the
people who wants to study in our shop and in the near future we can guarantee to our
customers who wants to read books and we can make our shop a free wifi for our
customers specially to the customers who are studying. We also have a place for the
kids who want to play because we displayed our stuff toy in our shop so the children
can play with it. We also have a three but small bathroom one for the ladies, one for the
boys, and the one for the homosexual because we want our every customer feel comfort
In the right side of the comfort room you will notice that it have a
double door that will lead you to the kitchen where the magic begins.
Figure 6.3
Floor Plan
As being describe above the figure show’s what would the design of the company
floor plan for the upcoming building showing the position of the table and chairs,
however the design of the floor plan will change in the near future just how it describe
above.
Chapter 7
Management Plan
A. Forms of Ownership
money to operate the business and to keep it going or common fund, with the intention
of dividing the profit. It also contribute complex ideas by giving opinion by the help of
each other and it also help when problems arise because you have a partner that is
willing to help you and give advice to overcome the problem and to make it more better
and they also sharing their experience on how to handle problems and how to be ready
when it arise.
In partnership loyalty and trust are the main asset. It al started 3 years
ago, Angelo Velasco which is the C.E.O of our today’s company came up with the idea
of starting up a business that is line up in the food industry because he have a soft side
to foods because food helps when he is stress in something, and he knows that food is
everyone’s possession and everyone’s love food, who wouldn’t love it?, and now the
company is blooming than ever. Years pass by and the company had enough members
for both top and production management but of course we need lots of people to make
Sadly to say Friendly Colors are not big enough and well-known
company to conquer the world, we have lots of debts to pay. That’s why we always
make sure that the check and balance is maintained to avoid bankruptcy and alligations
and to keep the company growing status because we want everybody to have a colorful
life.
B. Organizational Structure
Angelo Velasco
CEO
Zyra Zaldariaga
Company's
Secretary
Clarence Tiratira
Marketing Zai Trinidad
Specialist CTO
Maria Angela
Tee Jay Donasco
Malto
Finance Officer
Accounting
decisions, manage the company’s overall resources and operations, and communicate
The Chief Operating Officer (COO) will optimize our company’s operating capabilities,
The COO will assist in compiling the company’s budget and employ strategies to
The President is tasked with providing strong leadership for the company by working
with the board and other executives to establish short and long-term goals, plans, and
strategies. The president will make sure departments meet their individual goals and
are responsible for overall accountability to shareholders and the general public.
Company’s Secretary are a manager’s and company executive right hand. In general,
company secretary wear the hats of receptionist, typist, file and data manager, budget,
behavior and trends and generate creative ideas. A Marketing Specialist should also be
ensuring that the production process is carried out within budget on time.
and communicating the financial position of the company. They record transactions,
compile and analyze data, perform audits, assist with budgets and financial forecasting,
compute taxes, and report their finding to management and other entities, such as the
IRS or investors.
The Chief Technology Officer(CTO) makes all executive decisions with regards to the
technological interest of a company. They are responsible for outlining the company’s