SIQIAN LIU

SUMMARY
I'm passionate about producing engaging and valuable advertisements.
Having experience making promotional materials with many content
creators and commercial brands. Looking for an entry-level job in the
advertising industry!

CONTACT
the UK/China EXPERIENCE
07529214938 Advertising Consultant Internship, 07/2022 - 03/2023
ByteDance - Beijing, China
2798238651@qq.com
• helped 160+ content creators to produce well-performed advertising
videos and serve 150+ brands.
• Analyzed the structure and performances of 100+ advertising videos
SKILLS every week to look for a better advertising strategy, then organized the
creative workshop with master creators based on the analysis every two
• Highly skilled in Adobe Premiere,
weeks. An average of 50+ creators attend each workshop.
After Effects, and Photoshop.
• Conducted competitor analysis every week to evaluate current
• Good at photography, video editing,
advertising trends and future opportunities.
and graphic design.
• Can use English and Mandarin Public Relations Internship, 05/2021 - 09/2021
fluently. Edelman - Shanghai, China
• Developed and updated Airbnb's promotional material every day,
including brochures and weekly newsletters.
• Created engaging content and edited promotional videos independently
for Airbnb's social media channels, including Facebook, Instagram, and
LinkedIn.
• Assisted PR manager with the scheduling and organizing Airbnb's
marketing events, promptly completing all tasks as requested.

EDUCATION
Bachelor of Arts: Television Production, 2023
University of Westminster - London, ENG