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Mohit Kumar | DOB: 26-05-1998 | 24 years Interview Location: Delhi Email: Ranoutm@gmail.

com Phone: 8146634115

Educational Qualification
MBA
Indian Institute Of Management, Shillong 70.2% 2021
(Marketing and Finance)
B.Com. GGDSD College, Chandigarh, Panjab University 68.72% 2018
Class XII Chandigarh Baptist School, Chandigarh (CBSE) 83.33 % 2015
Class X Chandigarh Baptist School, Chandigarh (CBSE) 85.50 % 2013
Work Experience 18 Months (May’21 to Present)
Business Consultant 2
 Retail Development- Go to market Strategy Implementation – Performed process review of Saudi Arabia’s top retail
store chain for retail development, Understood the process of new store opening and store operations. Suggested action
plans for improving the process of business development with a total projected revenues of 12 million INR.
 Process Review and Gap assessment - Performed gap assessment for one of the leading agricultural chemical
Ernst & Young LLP manufacturing company in India , Understood the process of Demand to Cash (Sales) and Source to Pay (Procurement)
for the company, and suggested action plans for vendor payments efficiency improvement by more than 30% with a savings of
5.2 million INR.
 Process Review and Gap assessment – Performed Process review of one of the world’s leading manufacturer of Flavors &
Fragrances for the process of Demand to Cash (Sales), Customer Brief Management and Source to Pay (Procurement).
 Process Review– Performed Process Review of one of the leading steel manufacturing company in India, Understood the process
of logistics and suggested action plans for procedural improvements.
Internship 2 Months
Power2idea Program Manager
 Handled the Power 2 Idea Program of the company by working as a Business Development and Marketing Research Intern
Innolabz Ventures
 Orchestrated research on the Impact Assessment of COVID-19 on various industries, economies and how they can be mitigated
Pvt Ltd
 Mapped out a go-to-market plan for the boot camp using the STP framework to run the program and create value for customers
 Formulated and ran a Digital Marketing Campaign for Promoting Power2Idea Program and boot camp by creating content
for Facebook and Instagram ads, YouTube videos, LinkedIn articles and various posters for increasing the social media
engagement
Projects Undertaken
Analysis of marketing strategy of Maggi in Indian Market Sep’19
Marketing,
 Studied the approach followed by nestle India to market its flagship product Maggi in Indian market and did -
IIM Shillong
analysis of marketing strategies opted by nestle to regain its noodle market share after the news of Maggi containing Dec’19
led erupted
Information Technology Business Dashboard Jun’19
Tools,  Used advance Excel functions for designing a business dashboard for Research purpose to map out the KPI’s for -
IIM Shillong a Sep’19
researcher to understand and critically analyze the prevailing conditions efficiently and easily to make strategic
decisions
Market Analysis, Marketing Strategy of Coca-Cola India May’15
Chandigarh  Using some fundamental principles of marketing critically analyzed the shift of marketing strategy of Coca-Cola in the -
Baptist School Indian market and subsequently analyzed how the marketing strategy affected their customer base from 1977 to 2014 Jun’15
Study of Soap as a product and the marketing strategies of key players Jun’19
Marketing,
 Collated and analyzed the marketing strategies of Toilet soaps in India by extensively researching on the 4 Ps and STPs -
IIM Shillong
 Researched on some key players and studied how their marketing strategies are different and how they target Sep’19
consumers
Positions of Responsibility
Office Bearer, Cultural Committee
Aug’19
 Conceptualized, formulated and hosted the first-ever intercollegiate annual cultural festival of IIM Shillong – Nirvana
IIM Shillong -
 Planned, organized & coordinated cultural events and cultivated talents through conducting various competitions Present
 Budgeted expenditures for the events conducted in college, procured required materials and prepared requisitions
Chandigarh Event Organizing Committee Member Jun’14
Baptist School,  Held the position of event organizer during an interschool round of a Business Quiz held at Chandigarh Baptist School -
Chandigarh  Assisted the organizing party in making all the arrangements for the event and helped in the implementation of plans Mar’15
Certifications & Achievements
 Successfully completed an online Course on Marketing Analytics offered by University of Virginia from Coursera 2020
 Successfully completed a Course on Negotiation Strategies and skills offered by University of Michigan on Coursera 2020
 Successfully completed online Course on Probability and Data with R offered by the Duke University on Coursera 2020
Certifications
 Successfully completed online Course on Python for everybody offered by University of Michigan through Coursera 2020
 Successfully completed online Course on Marketing in a Digital World offered by University of Illinois on Coursera 2020
 Completed certification in an online course of Excel Data Analysis and Dashboard Reporting through Kyle Pew 2019
 Secured Rank 2 in class 12th final year examination (Commerce) held by Chandigarh Baptist School under CBSE board 2015
Academic
 Secured Rank 1 in class 11th final year examination (Commerce) held by Chandigarh Baptist School under CBSE board 2014
 Participated and secured position of podium finisher at campus level, L’Oréal Brandstorm International Innovation 2020
 Participated in Transforming agribusiness through innovation & social entrepreneurship workshop, at IIM Ahmedabad 2019
Co-Curricular  Participated in Sustainable growth strategies for food and agribusiness organizations workshop, at IIM Ahmedabad 2019
 Participated in Data Analytics in food and agribusiness organizations, at workshop organized by IIM 2019
Ahmedabad 2019
 Participated in a Supply chain management in food and agribusiness workshop, organized by IIM Ahmedabad
Extra-Curricular  Awarded with the Most innovative product title in a Marketing Fest organized by Marketing club at IIM Shillong 2019
 Organized a Donation Drive for Education and Rehabilitation of Persons with Disabilities at BETHANY SOCIETY 2019
Social Initiatives
 Participated in a Cleaning Drive focused on making a plastic free society organized by Eco Bizz club at IIM Shillong 2019
Other Information
Skills MS Excel | MS Power Point | R programming |Python
Interests Reading Automobile Journals |Reading smart phone and technology related articles| Singing
Languages Punjabi

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