Session 4

Barriers Hindering Long-term Goals and Objectives

Goals Potential challenge Back-Up Plan Pre-Signals

Increase Sales 1. Standing out 1. Find and use your 1. Sales are
from the unique selling down
competition proposition (USP) 2. You are not
2. Can’t gain 2. Use post attracting
access to cards and create customers
economic omnichannel marketing 3. Consistent
buyer strategies cash flow
3. Not getting 3. To encourage visitors to problems
enough the site and product
response reviews, provide a site-
from the wide discount.
prospect
Grown social 1. Declining 1. Reward consumers that 1. Engagement
medial engagement often share, comment levels have
Followers rates and on, and react to your not
fewer post posts. increased.
interactions 2. To increase your reach, 2. Competitors
2. Standing out think about are
against collaborating with performing
establish another influencer and far better
social brand owner. than you
competitors 3. Use high quality Visuals. are.
3. Lack of You may also request 3. Your post
enough time assistance, such as from received
to create your sister or brother, few
interesting who can assist you in responses
content creating new content. and
comments.
Build business 1. Product is 1. Provide proof of a 1. High Bounce
reputation not satisfied and happy rate
relevant client. 2. Your product
2. Lack of 2. Use multi-channel isn't getting
product presence and choose any attention
awareness social media platform from the
3. Not that generates the public.
reaching biggest profit and sale. 3. You're getting
the right 3. Use your network. Start more
audience. by talking to your negative
friends and family review and
members, who you less positive
already know. Also, you feedback.
may increase your
landing page traffic.