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NAME: MARK ROGER HUBERIT II SCORE:

COURSE: MBA DATE SEPEMBER 15 2023


TIME RECEIVED: TIME SUBMITTED
ACTUAL DATE TAKEN:

Test 1. Critical Thinking (50 Points)


1. Throughout your STRAMA 1 journey, you were told of the prime importance of (a) global business, (b)
e-commerce, and (c) natural environment. From your viewpoint, as you experience these given themes,
what would be your justification for considering these as a matter of good strategy management
practice? You can answer this question with a maximum of 300 words.
ANSWER: (a) Global Business: Global business is of prime importance in the STRAMA 1
journey because it fosters expansion and diversification opportunities. In a rapidly evolving global
market, companies must seek growth beyond domestic borders to remain competitive. Developing a
global perspective enables businesses to tap into new markets, access diverse customer bases, and
reduce dependency on a single market. This diversity provides resilience in the face of economic
downturns and market fluctuations, enhancing long-term sustainability. (b) E-commerce: E-
commerce is crucial in today's digital age due to its ability to revolutionize traditional business
models. It offers cost-effective channels for reaching customers, reduces geographical limitations,
and enables real-time data analytics. Embracing e-commerce optimizes operations and enhances
customer experiences, ultimately driving revenue growth. Moreover, the COVID-19 pandemic
highlighted the necessity of a strong online presence for business continuity. (c) Natural
Environment: The natural environment is central to good strategy management practice because
sustainability is no longer optional; it's a moral and economic imperative. Recognizing the
importance of environmental responsibility helps organizations minimize risks associated with
climate change, regulatory changes, and resource scarcity. Additionally, sustainable practices can
lead to cost savings, attract eco-conscious consumers, and boost brand reputation. In conclusion,
these themes represent the cornerstones of modern strategic management. Global business, e-
commerce, and environmental sustainability are interconnected and essential for organizations
aiming to thrive in a dynamic and responsible manner. A strategic approach that integrates these
elements not only drives success but also contributes to a more resilient, ethical, and prosperous
future.
2. Strategic planning pertains to vision, mission, objectives, goals, and strategies. Why are these
strategic terms very important to all corporate organizations? A maximum of 200 words can do.
ANSWER: Vision: A compelling vision articulates the organization's long-term aspirations and sets a clear
direction for the future. It inspires and motivates employees, aligning them with a common purpose.

Mission: The mission statement outlines the organization's core purpose and defines its reason for
existence. It serves as a guiding principle, helping the organization stay focused on what it does best.

Objectives: Objectives are specific, measurable, and time-bound targets that support the mission and
vision. They provide clarity and direction, ensuring that everyone in the organization is working toward
common goals.
Goals: Goals are broader, more strategic outcomes that organizations aim to achieve. They are
often aligned with the objectives and help measure progress toward the mission and vision.

Strategies: Strategies are the detailed plans and approaches that organizations develop to
achieve their objectives and goals. They involve resource allocation, decision-making, and a
roadmap for navigating challenges and opportunities.

In summary, these strategic terms provide a roadmap for corporate organizations. They clarify
the organization's purpose, outline its goals, and provide the necessary strategies to navigate a
complex and dynamic business environment. By incorporating these elements into their
strategic planning process, organizations can enhance their focus, alignment, and adaptability,
ultimately increasing their chances of long-term success.

3. Provide an example on Question 2 and prepare a matrix table to be more appropriate with your
answer. You need to answer this query for 300 maximum words.
ANSWER: Example: Matrix Table

In the context of strategic planning, a matrix table can be a powerful tool for organizations to assess and
prioritize strategic initiatives. Let's consider a hypothetical example for a retail company aiming to
expand its product line into new markets. The matrix will evaluate various product expansion strategies
based on two criteria: Market Attractiveness and Internal Capability.

Strategic Initiatives, Market Attractiveness Internal Capability


(High, Medium, Low) (Strong, Moderate,
Weak)

1. New Product Development High Strong


2. Market Segmentation Medium Moderate
3. Strategic Partnerships High Weak
4. Geographic Expansion Medium Strong

Explanation:
New Product Development: This initiative is placed in the top-left quadrant because it aligns with high
market attractiveness and strong internal capability. The company is well-positioned to develop new
products that meet market demands.

Market Segmentation: While the market attractiveness is moderate, the company has moderate internal
capability to implement this strategy. It falls in the middle-left quadrant.
Strategic Partnerships: This initiative is placed in the top-right quadrant, as it leverages high market
attractiveness but requires the development of internal capabilities through partnerships.
Geographic Expansion: With moderate market attractiveness and strong internal capability, geographic
expansion falls into the bottom-left quadrant. By using this matrix, the organization can make informed
decisions about which strategic initiatives to prioritize. In this example, initiatives in the top-left
quadrant are the most attractive, followed by those in the top-right quadrant. It helps the organization
allocate resources efficiently and focus on strategies that align with its strengths and market
opportunities.

4.The SWOT Analysis is one primary tool of strategic management. Describe how it is being done and
provide one example of how it is relevant to the present global landscape. A maximum of 300 words can
do.
ANSWER:

Dear Dr. Ed,

I hope you're well. I've attached my STRAMA 1 test paper for your review.

Due to unforeseen personal issues and a work emergency, I kindly request a brief extension
(approximately one week) for the case analysis submission, which was initially due on [original
due date].

I understand the importance of deadlines and take full responsibility for this request. I assure you
of my commitment to the course.

Please let me know if you need more information.

Thank you for your understanding.

Sincerely,

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