BUSINESS CASE

FOR
A DAYCARE CENTRE

Prepared By
CHINELO IFEOMA DILLIMONO
Executive Summary:
Our daycare center aims to provide a safe, nurturing, and educational
environment for children while meeting the needs of working families
in our community. Our experienced team of directors and teachers will
ensure that children receive the best care and attention while parents
can work with peace of mind. We believe that our center can be
profitable while also providing a valuable service to the community.

Market Analysis:
There is a growing demand for daycare services in our community, with
many parents working outside of the home. According to market
research, there is currently a shortage of quality daycare centers in our
area. Our center will provide a solution to this problem by offering a
safe and nurturing environment for children.

Services:
Our daycare center will provide full-time and part-time care for children
ages six weeks to five years old.
Our services will include:
 Age-appropriate educational curriculum
 Nutritious meals and snacks
 Indoor and outdoor play areas
  Nap and rest time
 Potty training assistance
 Daily progress reports for parents
 Extended hours for working parents

Management and Staffing:

Our center will be managed by a team of experienced directors who
have combined years of experience in the daycare industry. Our
teachers will be certified and have experience working with young
children. We will also provide ongoing training and development to
ensure that our staff is always up to date on best practices in child care.

Marketing and Sales:

Our marketing strategy will focus on building relationships with local
businesses and community organizations. We will attend community
events, create partnerships with local schools, and offer special
promotions to attract new customers. We will also create a social
media presence to reach out to parents in our area.

Financial Plan:
The startup costs for our daycare center will include leasing a facility,
buying equipment and supplies, and hiring staff. Our projected monthly
revenue is N5,000,000, with operating costs of N2,000,000. We project
a net profit of N1,000,000 per month after the first year of operation.

Conclusion:
Our daycare center has the potential to provide a valuable service to
our community while also generating profits for our business. By
offering a safe, nurturing, and educational environment for children, we
aim to meet the needs of working families in our area. With the right
management, staffing, and marketing strategy, we believe that our
center can be successful and profitable for years to come.