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    reshma.rising
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    This document outlines the role and responsibilities of a virtual assistant for Anfield Business Consultants. The assistant would be responsible for growing their Facebook group and moving prospects through the sales funnel. Key tasks include organic social media marketing, group growth through member additions and call booking, and monitoring group engagement. The role requires strong written English skills and daily tracking of key performance indicators like group growth and scheduled calls.

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    This document outlines the role and responsibilities of a virtual assistant for Anfield Business Consultants. The assistant would be responsible for growing their Facebook group and moving prospects through the sales funnel. Key tasks include organic social media marketing, group growth through member additions and call booking, and monitoring group engagement. The role requires strong written English skills and daily tracking of key performance indicators like group growth and scheduled calls.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    4 views2 pages

    VA Responsibilities and Roles

    Uploaded by

    reshma.rising
    This document outlines the role and responsibilities of a virtual assistant for Anfield Business Consultants. The assistant would be responsible for growing their Facebook group and moving prospects through the sales funnel. Key tasks include organic social media marketing, group growth through member additions and call booking, and monitoring group engagement. The role requires strong written English skills and daily tracking of key performance indicators like group growth and scheduled calls.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    VIRTUAL ASSISTANT ROLE AND RESPONSIBILITIES

    Brand Introduction:
    Anfield Business Consultants: New and/or struggling managers who want to create a high-
    performing team environment and develop their own leadership skills
    We will be using a Facebook group funnel to get people buying into our BOOST Leadership
    Coaching Program.
    The top-of-funnel strategy will be organic SMM to grow our group.
    Fb Group: https://www.facebook.com/groups/anfieldleaders
    Expectations:
    -Daily reporting on activities, progress
    -Open communication on challenges

    Roles:
    -Prospect on Fb as self, through my business page, and as me
    -Manager of group funnel pipeline

    Responsibilities:
    -Ramp to achieve KPIs on a daily/weekly/monthly basis
    -Take ownership and initiative over how and where to prospect for group members
    -Move prospects through the GroupTrack pipeline to the call booking phase
    -Monitor activity within the group, reaching out to prospects who interact with our content to
    progress them further through the pipeline. THIS REQUIRES COMPETENT ENGLISH
    LANGUAGE WRITTEN SKILLS AS YOU ARE REPRESENTING OUR BRAND!!

    Tasks:
    -Organic social media marketing
    -creating content for posting outside of our group into groups we strategically join (starter
    content will be provided)
    -Fb, IG
    -Hashtag research
    -Growth of followers
    -Using Canva to create images for posts

    -Group growth - #1 PRIORITY


    -Friending/adding to list/inviting to group
    -Researching and joining relevant groups where our target audience lives
    -Prospecting to bring in new group members
    -Call booking
    -Starting conversations with all new group members to identify qualified prospects (script
    provided)
    -Booking calls and following up with leads via messenger/email (starter script provided)
    -Daily KPI tracking
    -Worksheet provided

    Policies:
    -Please let me know when you encounter challenges or ever have a question
    -Coordinate training with Brynn & BArry

    List of Tools / Software to be utilized (if any)


    Corresponding Logins to tools
    **company accounts for the VA
    Facebook
    Instagram
    GroupTrack CRM
    AWeber

    Main Key Performance Indicators


    Group growth goal = 75-100/wk
    Calls = 4-6/wk (6% members to call)

    Additional Responsibilities outside of Facebook


    LinkedIn
    Posting strategy via scheduling service and execution (content provided)
    Post strategy in LinkedIn Groups Long form only in 50 groups per day (content and
    schedule provided)
    Monitoring LinkedIn Group activity as “me” for likes, comments etc. to show my profile as
    active
    Monitor Viewed my Profile to see if a potential lead and use DM tools (script provided),
    connecting tools to engage
    Monitor my DM’s and reply as me if prospect using a defined DM script

    Website
    Monitor all activity inquiries
    Increase SEO to improve positioning and traffic

    CONTENT EDITING
    Videos, graphics, closed captioning, professionalize my video recordings to make them
    more compelling
    Using Loom for Videos or other platform

    YouTube Monetization
    Creating Thumbnails, posting of clips I upload, going through the posting steps
    Outreach to maximize monetization

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