Professional Documents
Culture Documents
Mr. Kim Joseph S. Guimba, the hotel manager of Seda Capitol Central, delivered a
captivating speech highlighting how the hotel successfully navigated the challenges brought by
the pandemic with resilience and flexibility. This speaker emphasized how the industry
underwent significant changes, with traditional hospitality gestures like smiles and handshakes
replaced by temperature checks and face masks. Seda adapted by implementing rigorous safety
measures, including full PPE routines and even transforming servers into QR codes. The hotel
prioritized high standards of hygiene and safety, offering services like mobile in-room dining to
ensure guest well-being. Additionally, Seda demonstrated a commitment to sustainability by
partnering with NGOs, using renewable energy, supporting farmers, engaging in zero-waste and
landfill initiatives, and preserving the Seda Valley for herb and vegetable cultivation. The
company also actively monitored water systems and engaged in landfill management programs.
Ms. Cheryl F. Decena, the provincial tourism officer of the Department of Tourism,
delivered a commendable presentation on 'Recovery Strategies: Tourism Industry Recovery
Plans to Rebuild Traveler Confidence.' She effectively highlighted the significant impacts on the
tourism sector and articulated adaptive measures. The comprehensive recovery strategies
discussed in response to the challenges posed by the pandemic inspire me with their resilience
and commitment. The emphasis on continuous tourism activities and training programs indicates
a forward-thinking approach that recognizes the need to prepare workers with the skills required
to adapt to an ever-changing world. Their dedication to hygiene practices, safety measures, and
the distribution of protective equipment demonstrates a genuine commitment to the safety and
well-being of both tourists and local communities. Additionally, embracing digital venues for
interaction, such as webinars and online training programs, demonstrates their adaptability in the
face of restrictions, ensuring that the sector stays connected and develops. A comprehensive
approach to recovery is evident in community-based initiatives, particularly in the areas of
disaster preparedness and assistance, which address both immediate challenges and establish
long-term resilience. Furthermore, she notably outlined the strategic objectives and the revised
Negros Occidental sustainable tourism law. An example was the transformation of Mambukal
Resort into a facility for patients, showcasing a creative response from March 19, 2020, to
November 30, 2021. These insights emphasized the critical significance of tourism in developing
the economy, as well as the positive relationship between tourism and healthcare. These
initiatives convey a strong narrative of adaptability, resilience, and a genuine commitment to
creating a secure and enjoyable tourism experience. Reflecting on the transformational
opportunities inherent in crisis response, the discussion highlights how challenges can be
leveraged to foster growth, community building, and sustainable practices within the tourism
industry.
Finally, the third speaker, Ms. Yvonne B. Cepeda, the travel account executive of 2GO
Group Inc., delivered an engaging speech titled “Navigating the Storm, Resilience and
Innovation in Sea Travel Services During the Pandemic.” Her discussion was particularly
relevant, emphasizing the importance of addressing challenges not only on land but also at sea
within our diverse industry. 2GO's ability to persevere in the face of the pandemic's challenges is
an example of their flexibility and commitment to providing excellent customer service. The
company's capacity to manage financial setbacks and maintain operations demonstrates its
strategic relevance in assuring the continued movement of essential goods across the Philippines.
A thorough grasp of market dynamics and a dedication to offering cost-effective and practical
solutions are demonstrated by 2GO's choice to operate as the only passenger cargo carrier out of
Manila, particularly with the ROPAX vessels. The introduction of two new vessels in 2021 not
only showcases forward-thinking but also positions 2GO as an industry innovator, focusing on
speed, size, and updated features. The company's commitment to promoting community
resilience and economic growth is demonstrated by its support of local businesses, especially
with the emergence of social media entrepreneurs and dropshipping companies. 2GO's
dedication to safety is demonstrated by their attention to the health and safety of the crew and
public, as seen by their 100% immunization rate. It is clear that 2GO is doing more than just
overcoming obstacles; it is actively reshaping the future of logistics and transportation in the
Philippines as it looks ahead to redefine sea travel while emphasizing safety, comfort, and
reliability. Ms. Cepeda's presentation focused on 2GO's pandemic adaptations, but it also
emphasized the company's reliability in providing guests with the best possible experience even
under difficult circumstances.
This event has brought to light an important lesson for our industry, which is that the way
we adapt and create the best experiences for our guests is what matters most. All the way from
meticulous planning to perfect execution, we play a part that goes beyond providing a service;
we play a part in creating valuable experiences for others. Although resilience is unquestionably
important in our dynamic industry, patience and passion are just as important for us to be able to
bounce back and keep providing great service.